Affiliate Starting Line http://affiliatestartingline.com Internet Marketer-Video Producer - Affiliate Beginner Tue, 21 Oct 2014 07:25:33 +0000 en-US hourly 1 http://wordpress.org/?v=4.0.1 Introduction to Google Plus – The User Interface http://affiliatestartingline.com/introduction-google-plus-user-interface/ http://affiliatestartingline.com/introduction-google-plus-user-interface/#respond Thu, 22 May 2014 20:33:31 +0000 http://affiliatestartingline.com/?p=5485 //www.youtube.com/watch?v=pqiwYf8QSw4 Google Plus The User Interface Google Plus has been around for a while now, but the user experience has been slower to develop than its main rival Facebook. I have been on Google Plus from the very beginning and had a hard time really understanding how to use it. I read some of the […]

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Google Plus The User Interface

Google Plus has been around for a while now, but the user experience has been slower to develop than its main rival Facebook.

I have been on Google Plus from the very beginning and had a hard time really understanding how to use it.

I read some of the very first books that laid out what it was, but I still never fully grasped what the application was about.

So I decided that I would start with finding the “start” button, so to speak.

And that meant, figuring out what the different parts of the visual real estate were supposed to be offering me in terms of functionality.

That’s what this video does. It shows the different parts of the user interface and what they do for you.

Once you have an idea of what you are looking at and understand the various parts, you can then begin to determine what and how  you will use Google Plus to advance your business online.

So there you have it.

Take a look at the video and see if it helps you get started.

As always, give it a “tweet”,”Like”, “Google Share”,”Pin”,”Stumble” or whatever you can think of.

Many thanks for your support.

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Google Webmaster Tools Overview http://affiliatestartingline.com/google-webmaster-tools-overview/ http://affiliatestartingline.com/google-webmaster-tools-overview/#respond Mon, 24 Mar 2014 20:08:30 +0000 http://affiliatestartingline.com/?p=5464 //www.youtube.com/watch?v=JnejL52Mn14 Google Webmaster Tools Overview I made three other videos about specific features of Webmaster Tools but never did a quick overview video. I should have started with showing you where the “on” button is, speaking figuratively of course. So here is a short video about some of the basic features available to you. It […]

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Google Webmaster Tools Overview

I made three other videos about specific features of Webmaster Tools but never did a quick overview video.

I should have started with showing you where the “on” button is, speaking figuratively of course.

So here is a short video about some of the basic features available to you.

It takes you through the left hand sidebar and shows you what tools are useful in helping you tune your site for maximum user friendliness and efficiency.

None of this is going to guarantee instant ranking. authority or page rank. But it will help in establishing that you know what your are doing online and over the long term, get you good results with your user base.

Take a look and don’t forget to “Google+’,”Like”,”Tweet”, “Pin”,”Tumble” or whatever else you use in Social media.

Thanks for your support and stay with it.

 

 

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How To Use Data HighlLighter In Webmaster Tools http://affiliatestartingline.com/how-to-use-data-highllighter/ http://affiliatestartingline.com/how-to-use-data-highllighter/#respond Tue, 11 Mar 2014 15:15:53 +0000 http://affiliatestartingline.com/?p=5456 //www.youtube.com/watch?v=hcR4OVeU0Tc How To Use Data HighlLighter Webmaster tools is a resource you are provided for free. So why not learn to use it? One feature that comes in real handy is Data Highlighter. What it does is allow you to identify your content so that the search engine bot can parse what your content is […]

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How To Use Data HighlLighter

Webmaster tools is a resource you are provided for free.

So why not learn to use it?

One feature that comes in real handy is Data Highlighter.

What it does is allow you to identify your content so that the search engine bot can parse what your content is about to the new database management process that defines Google Semantic Search.

It means that Google will have an easier time matching your content not only with keywords directly related to your title, url, headings or links but also to related terms that users may write that can connect them with your information.

What Data Highlighter does is match your information with Schema defined terms that will make the semantic process easier to interpret your content.

The tool allow you to define key elements of your article or information to the schema defined terms the search engine needs to parse out the date to the correct index.

So take a look at the video and I think the visuals will make all this giberish I just wrote more understandable.

None of this is going to necessarily directly result in higher ranking or increase your authority or anything like that. Only your content and your relationship with your audience will do that over time.

But it will increase your chances of connecting to people who stand to benefit from your knowledge and that will increase your ranking and authority.

So have a look at the video and as always, give it a plug:”Google+,”Like”,”Tweet”,”Pin”,”Stumble” or whatever.

Many thanks for your support. Stay well, stay with it, talk soon.

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Webmaster Tools: 404 Redirection – Setting up 301 Redirects http://affiliatestartingline.com/webmaster-tools-404-redirection/ http://affiliatestartingline.com/webmaster-tools-404-redirection/#respond Thu, 27 Feb 2014 19:21:46 +0000 http://affiliatestartingline.com/?p=5440 //www.youtube.com/watch?v=PjyecP3tZNU Webmaster Tools: 404 Redirection There is a great way to fix the pages on your site that have 404 errors. The first thing you have to do is find out which pages lead to 404 errors and the best way to do that is to use your Google Webmaster tools. While it does not […]

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Webmaster Tools: 404 Redirection

There is a great way to fix the pages on your site that have 404 errors.

The first thing you have to do is find out which pages lead to 404 errors and the best way to do that is to use your Google Webmaster tools.

While it does not do much for page rank or anything like that, fixing a web page that leads nowhere does contribute to a better user experience.

And we all know how important that is to Google and everyone involved!

So the first thing you do is log into your Webmaster Tools account and go to the main dashboard.

In the left hand sidebar, Click the Crawl link to display the dropdown menu and select t he link for Crawl errors and click it.

This will display the Current Status page and all the relevant information will be ready for you to see.

From here you can select to see the pages with 404 errors on your site, your mobile device and more.

Once you know what the pages are to be redirected, you want to go to your WordPress site and add the plugin “Redirections”.

When you activate it you will see it offers a tool that sets up the process to put the url for the page with the 404 error in one field.

And then also has a target field for the destination url to which you will send the redirect.

All this is easy to learn by watching the video, so go have a look and you will be ready to do your 404 repairs in a matter of minutes.

As always give the this information a “Like”,”Google +”,”Tweet”,”Pin”,”Stumble” or whatever your favorite social media choice is.

Many thanks and Stay well.

When the

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How To Add Your Site To Webmaster Tools http://affiliatestartingline.com/how-to-add-your-site-to-webmaster-tools/ http://affiliatestartingline.com/how-to-add-your-site-to-webmaster-tools/#respond Thu, 06 Feb 2014 19:41:02 +0000 http://affiliatestartingline.com/?p=5428 //www.youtube.com/watch?v=YUlxXLIox10 Webmaster Tools – Adding Your Site I know when I looked at the Webmaster tools for the very first time. I was totally intimidated. The interface, the data, all the mumbo jumbo that I had to figure out was too much. So for a long time I just ignored it and spent my time […]

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Webmaster Tools – Adding Your Site

I know when I looked at the Webmaster tools for the very first time. I was totally intimidated.

The interface, the data, all the mumbo jumbo that I had to figure out was too much.

So for a long time I just ignored it and spent my time trying to learn Google Analytics.

That in itself was a bear so I wasn’t about to add to the misery.

Well time has passed and Google Analytics has gone “not provided” so it is time to get over it and learn how to use the Webmaster tools.

Step one is how to find it. Step two is how to add a site.

Well this first of a series video does just that.

So have a look and in a matter of minutes you will have your site up and ready to receive data.

Aa always, give me a social thumbs up if you find the information useful: “Google+”,”Like”,”Tweet”, “Pin”,”Stumble” take your pick.

Many thanks for your support. Stay with it, stay well and talk soon.

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How To Find Your YouTube Inbox – The Community Tab http://affiliatestartingline.com/youtube-inbox-the-community-tab/ http://affiliatestartingline.com/youtube-inbox-the-community-tab/#respond Thu, 23 Jan 2014 15:41:32 +0000 http://affiliatestartingline.com/?p=5415 //www.youtube.com/watch?v=aAnsUUVs3KA YouTube Inbox – The Community Tab Well it’s happened once again. The YouTube inbox moved. I went to find my inbox and respond to a viewer request and bingo…I couldn’t find it. A viewer had commented that the inbox had disappeared and my video was not up to date. So I went on the […]

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YouTube Inbox – The Community Tab

Well it’s happened once again. The YouTube inbox moved.

I went to find my inbox and respond to a viewer request and bingo…I couldn’t find it.

A viewer had commented that the inbox had disappeared and my video was not up to date.

So I went on the hunt, and after going through all the tabs, found it had been put under the Community Tab.

Take a look at the video and that should clear up the matter … for the time being.

Hope this helps and as always don’t forget to share, “like”, “tweet”,”pin”,Stumble”,”Google+” or whatever your social preference is.

Many thanks and stay with it.

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How To Find Your Google Dashboard http://affiliatestartingline.com/google-dashboard/ http://affiliatestartingline.com/google-dashboard/#respond Tue, 14 Jan 2014 17:49:47 +0000 http://affiliatestartingline.com/?p=5408 //www.youtube.com/watch?v=ZYvCg22dj9o The Google Dashboard So I go online and click on my profile thumbnail expecting to find the products link to take me to my Google dashboard. And guess what. I click the thumbnail and end up at my Google + profile. Now I know the big kahunas want everyone on Google +, but it […]

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The Google Dashboard

So I go online and click on my profile thumbnail expecting to find the products link to take me to my Google dashboard.

And guess what. I click the thumbnail and end up at my Google + profile.

Now I know the big kahunas want everyone on Google +, but it is a pain when your entrenched habit gets eliminated.

Just like that, no warning.

Anyway I was trying to figure out where to find where to go to get to the dashboard and had the “duh” moment.

I went and entered the /dashboard extension to the Google url and there I was.

I had already logged into my Google account so I was half way there.

I made this video to demonstrate, so take it in as a learning experience.

Hope this helps and don’t forget to give it a “Tweet”,”Like”,”Google + or Google share”, “Pin”, “Stumble” or whatever.

Thank you for your support. Stay well.

 

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iMovie Tutorial – How To Use iMovie User Interface http://affiliatestartingline.com/imovie-user-interface/ http://affiliatestartingline.com/imovie-user-interface/#respond Fri, 10 Jan 2014 21:47:14 +0000 http://affiliatestartingline.com/?p=5384 //www.youtube.com/watch?v=1jrKOvcp6ZA iMovie User Interface The iMovie user interface can be confusing when you first see it. So I made this video to break down the different quadrants and what function they perform. You’ll see that you have your top 2 navigation bars that I show you in the first video tutorial of this series. Then […]

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iMovie User Interface

The iMovie user interface can be confusing when you first see it.

So I made this video to break down the different quadrants and what function they perform.

You’ll see that you have your top 2 navigation bars that I show you in the first video tutorial of this series.

Then you have the left hand side bar where you can move to the different options within iMovie.

If you are editing the sidebar will offer certain features in the bottom left that enhance your editing.

And then you have your browser area, your display screen in the upper portion of the iMovie interface and finally your editing area in the bottom half of the screen where you timeline and clips display for editing.

This is also the same area where photos, events, projects and libraries will display their content when selected.

Anyway the video makes this easier to understand so have a look and enjoy.

If you find the information helpful, please “Like”,”Google+”, “Tweet”, “Pin”, “Stumble” or whatever. 

Many thanks for your support.

Here are links to the other tutorials:

iMovie 11 Tutorial – Introduction

How to Import Videos to iMovie 11

iMovie 11 Tutorial – Editing 

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iMovie 11 Tutorial – Editing http://affiliatestartingline.com/imovie-11-tutorial-editing/ http://affiliatestartingline.com/imovie-11-tutorial-editing/#respond Sun, 29 Dec 2013 16:22:11 +0000 http://affiliatestartingline.com/?p=5352 //www.youtube.com/watch?v=-vpH4mT4VMc iMovie 11 Tutorial – Editing – This video is a short lesson on the basics of how to edit a video together. The first video was about the iMovie user interface. The second video shows you how to import video, photos from iPhoto, your iphone, a camera and create an event in iMovie. This […]

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iMovie 11 Tutorial – Editing – This video is a short lesson on the basics of how to edit a video together.

The first video was about the iMovie user interface.

The second video shows you how to import video, photos from iPhoto, your iphone, a camera and create an event in iMovie.

This third tutorial shows how to set up your clips, add titles and effects and otherwise put a video together.

You’ll see how to put into your Theatre tab and share it from there.

Anyway, take in the video lesson and go and enjoy iMovie 11.

As always don’t forget to share, “Tweet, “Google+”, “Like”, “Pin”, “Stumble” if you find the information helpful.

Many thanks for your support,

Stay with it, stay well, talk soon.

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iMovie Tutorial – How to Import Videos to iMovie 11 http://affiliatestartingline.com/import-videos-to-imovie-11/ http://affiliatestartingline.com/import-videos-to-imovie-11/#respond Fri, 13 Dec 2013 16:42:28 +0000 http://affiliatestartingline.com/?p=5338 //www.youtube.com/watch?v=xGs8zyPh_Oc Importing Videos or Photos To Imovie 11 Once you have a grasp of the interface which we got to see in the first iMovie video, it’s time to bring in some video or pictures to edit. So how do you import videos to imovie 11? Well, you want to make sure your videos are […]

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Importing Videos or Photos To Imovie 11

Once you have a grasp of the interface which we got to see in the first iMovie video, it’s time to bring in some video or pictures to edit.

So how do you import videos to imovie 11?

Well, you want to make sure your videos are in the right format, whether it be MOV, AVI ,MP4 WMV MTS FLV VOB DVD.

To quote Apple: “You can import movie files into iMovie that are stored on your computer or a connected hard disk. These movie files can be in a number of formats, including MPEG-4 and standard (DV) file formats and some .mov file formats.”

If you are importing photos, the easiest way is to drag and drop from iPboto or select the file from you computer and upload from there.

I use QuickTime to convert video to a MOV file (MPEG4) and then I am ready to go.

You will want to start the process by creating an Event first. You do that by selecting the library tab and then hitting the command key and N or going to the dropdown in File and select create Evernt.  Name that event what you want. And then go to the Create button at the top of the screen and click it.

A dropdown of the events will come up. You want to select the new Event you created. That defines where the import will go.

Now you are ready to import your videos and photos to iMovie 11.

Go to File and select the import dropdown and go to the area you have sourced your videos and photos to do your selection, Then click import.

As I mentioned, you can drag photos to the Event tab in the left hand sidebar. With the movies I go to the file or desk top and select the movie or movies I want and then Import.

The video shows you how to do it, so take a look and go from there.

Don’t forget to give a “Like”,”Google+”,”Tweet”, “Pin”, “Stumble” or whatever if you find this information useful. Many thanks for your support.

Then

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iMovie Tutorial – Introduction http://affiliatestartingline.com/imovie-tutorial-introduction/ http://affiliatestartingline.com/imovie-tutorial-introduction/#respond Tue, 10 Dec 2013 20:52:37 +0000 http://affiliatestartingline.com/?p=5334 //www.youtube.com/watch?v=I83u-OeN1Lw iMovie Tutorial – How To Figure Out the New iMovie Interface I used to use iMovie 08 and upgraded to iMovie 11 version 10.0.1.  To add to the mix I also upgraded to Mavericks Operating System. So when I opened iMovie 11 things looked different. Not too different, but different enough that I decided […]

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iMovie Tutorial – How To Figure Out the New iMovie Interface

I used to use iMovie 08 and upgraded to iMovie 11 version 10.0.1.  To add to the mix I also upgraded to Mavericks Operating System.

So when I opened iMovie 11 things looked different. Not too different, but different enough that I decided to do a video about the new user interface.

You’ll see in the video that the default screen divides up into three areas.

In the upper left you get the browser for your events as you create them.

In the upper left you have the viewing screen for the event and the project when you are in the edit mode.

And in the bottom, you have the timeline screen where you will find your events displayed if you select event from the sidebar menu or it is where you will drag and drop or click your clips into the timeline when you have created a movie or project to edit.

When you do create a movie you will see a shift in the user interface display. That is the subject of part 3 in the series.

So take a look at the video and get a grasp of the UI and then you’ll be ready to import and edit with a better feel for the context of your workflow.

As always don’t forget to “Google+”, “Like”,”Tweet”,”Stumble”, “Pin” and  whatever else you can think of. Many thanks for your support.

Enjoy the video.

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Lightbeam For Firefox- Tracking Your Personal Information Online http://affiliatestartingline.com/lightbeam-for-firefox/ http://affiliatestartingline.com/lightbeam-for-firefox/#respond Fri, 22 Nov 2013 16:54:57 +0000 http://affiliatestartingline.com/?p=5326 //www.youtube.com/watch?v=2aesvIjQyAo I saw an article about Lightbeam for Firefox and figured I’d make a video about it to show how you might use it. Lightbeam is an extension for Firefox that lets you see who is tracking your moves online when you visit a website. It offers a visual tool to give you three ways […]

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I saw an article about Lightbeam for Firefox and figured I’d make a video about it to show how you might use it.

Lightbeam is an extension for Firefox that lets you see who is tracking your moves online when you visit a website.

It offers a visual tool to give you three ways to assess the tracking data that is created as you cruise the Web.

I won’t go into the details because the video does a good job of showing you how it all works.

So give the video a go and if you prefer, click the read on for a transcript.

Don’t forget to give the post a “like”, “Google +” (even better a share),a “Tweet”,”Stumble”,”Pin” or whatever else you can think of.

Many thanks and enjoy.

Hey, Claude Pelanne here, Affiliate Starting Line. Welcome. This is going to be a video about Lightbeam.

As you’ll see, I’m in Firefox. It’s an add-on right here, called Lightbeam 1.02. You get it by going to add-ons, typing in Lightbeam. It’ll show up. Load it.

What does it do? It actually gives you a visual of who is tracking you online. Even though I use Chrome and I use Safari, but I’ll come in and use this. Once you have it installed, come down here to the right hand bottom corner of your screen. It’s not exactly intuitive, but that’s how you find it.

Click it. It’ll give you a screen. It’s got three different forms of presenting the data. There’s a graph which shows you all the sites that you’ve visited. I just loaded this up yesterday, and I’ve visited 13 sites, 140 third-party sites. This shows you, in circles, right there, the sites that you’ve visited. In triangles, it shows the third party sites that are connected to the sites that you’ve visited. That’s going to show you who’s doing what every time you visit a site.

I can filter this by turning off the sites to see more clearly who the third parties are. I can turn off the third parties. It’ll show you the connections. You can turn them off and turn them on. You can turn on and off cookies. There are all the cookies that are going on. It’s a really interesting tool.

This is the graph portion. There is a clock tab. You click the clock tab and it will show you during the course of the day, assuming you’re using Firefox, what the search profile looks like. It tells me I’ve visited 13 sites, 140 third-party sites since this morning, 10:36 a.m. on October 26. So, you can track what you’re doing in real time. And, it’ll give you a list of the various third-party sites and main sites that you’ve visited, then you can see and find out information about them.

So, Lightbeam, it’s an add-on for Firefox. It gives you a shot at getting a sense of what’s going out and who’s following you. If you’re interested in your privacy and the digital footprint that you’re leaving online then this is a great tool to use.

That’s it. This is Claude Pelanne, Affiliate Starting Line. I hope this has been helpful. Stay with it, stay well, talk soon.

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Convert to MP3 – How To Convert Movie Files to MP3 On A Mac http://affiliatestartingline.com/convert-to-mp3-convert-movie-files-mp3-mac/ http://affiliatestartingline.com/convert-to-mp3-convert-movie-files-mp3-mac/#respond Wed, 13 Nov 2013 20:01:10 +0000 http://affiliatestartingline.com/?p=5317 //www.youtube.com/watch?v=MGfjHdhs3gs Convert to MP3 There are a lot of reasons you may want to convert a video to MP3. In my case I convert a video I create to MP3 to put it in a podcast or to submit to Speechpad for transcription. You may have your own reasons to convert to MP3. One thing […]

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Convert to MP3

There are a lot of reasons you may want to convert a video to MP3.

In my case I convert a video I create to MP3 to put it in a podcast or to submit to Speechpad for transcription.

You may have your own reasons to convert to MP3.

One thing I found difficult was finding a tool that would do it for you.

I did a video about a free online tool vidtoMPthat I used but it was slow and took several passes to get the video url to load.

Then I stumbled onto eCamm. When I bought the tool eRecorder for Skype it included a bonus package tools to convert video to MP3, AAC, and AIFF.

So I tried to MP3 software and was amazed at how easy and fast it was.

So I pass this information off to you because the tool is free and all you have to do is go get it.

Take a look at the video to see how to use it and then have a go for it.

By the way the link for the free be is:http://www.ecamm.com/mac/free/

That’s it. If you find this information helpful, give the post a ‘Like”,’Google +”,”Tweet”,”Pin”, “Stumble” or more! Thanks for your support.

For you readers, read on there is a transcript of the video.

 

 

 

Hey, Claude Pelanne here, Affiliate Starting Line, welcome.

 

This is going to be a video on how you can convert movie files, in this

case an MOV file, but I’ve done AVI and MP4 files as well, how you convert

all that to MP3 using a piece of software called Convert to MP3. Now I’m

on a Mac, so this is for Mac and iPhone. So let’s take a look.

 

I have an NOB file here of an iVideo I made, about two and a half minutes.

I drag it over into the “Convert to Mp3 software,” it sends it over to

iTunes where it will convert, and bingo, it’s done, I have an Mp3 file of

two and a half minutes that I can send to Speechpad to do a transcript, and

use MP3 for a podcast or whatever you want to do it with.

 

So this piece of software is free, this is what this tip is about. So who

are these folks? You go to www.ecamm.com, go to their website, go down to

the footer. You’ll see a tab here, “Freeware.” Click it, download. And

when you do it will bring to you five tools, convert to MP3, convert to

AAC, convert to AIFF for internet, and it’s got a couple of others here

that also does split sides of a conversation, split movie tracks. So it’s

a good tool, and comes in real handy, it made my life a lot easier, and

there you have it. So convert to MP3. This is Claude Pelanne at Affiliate

Starting Line, hope this tip is useful, stay with it, stay well, talk soon.

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How To Import Photos From iPhone to iPhoto http://affiliatestartingline.com/import-photos-from-iphone-to-iphoto/ http://affiliatestartingline.com/import-photos-from-iphone-to-iphoto/#respond Tue, 12 Nov 2013 14:47:59 +0000 http://affiliatestartingline.com/?p=5304   //www.youtube.com/watch?v=cbS41nVo6e8 Import From iPhone to iPhoto This is a video about how to import photos from iPhone to iPhoto. It’s pretty simple though I think the video makes it clear how simple it really is. When you connect your iPhone initially, there will be some configuring that will pop up on screen. You’ll simply […]

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//www.youtube.com/watch?v=cbS41nVo6e8

Import From iPhone to iPhoto

This is a video about how to import photos from iPhone to iPhoto.

It’s pretty simple though I think the video makes it clear how simple it really is.

When you connect your iPhone initially, there will be some configuring that will pop up on screen.

You’ll simply follow the prompts and it will take care of itself. From then on in, you simply connect your iPhone and the importing will automatically start. It will segment the photos by event and date.

You will have to name the events once it’s all imported.

You have the option to delete the photos you imported from your iPhone. And then you are done.

All you have to do is name your event and edit or cull your photos. And there you have it. Enjoy the video.

As always give the post or video a “like”,”Tweet”,”Google+”,”Pin”, “Stumble”, or whatever else to get it around.

Thank you for your support.

For those who want to read the transcript. Just read on. Take care and talk soon.

Hey, Claude Pelanne, Affiliate Starting Line. Welcome. This is going to be a video on how do you upload photos to your iPhoto program.

So, I have an iPhone. I haven’t connected. I’m about to connect it into the USB port, which is what I’m doing.

It just beeped and so I’m connected with my iPhone.

You’ll see here, upper right hand corner. I happen to be importing pictures into Dropbox which is fine, but you see over here on the right hand side, “Import 22 photos.”

That automatically showed up right off the bat. I’m going to click it and it’s now, as you can see up here, uploading 22 photos.

This is an excursion that we did to a nature conservatory. So, it gives me right up here what my camera upload is.

It gives me the option of deleting those photos in iPhone or keeping them. I’ll keep them for now. I’ll delete them later on the phone.

I’ll come up here and name the event. This was the Green K Migration Day.

This is all the migratory birds that are showing up and there we have it.

That’s how you upload pictures into iPhoto from your iPhone.

It’s that easy and then you can go in and pick the pictures you want to keep and edit them.

So, that’s it. I hope this video has been helpful. This is Claude Pelanne, Affiliate Starting Line. Stay with it. Stay well. Talk soon.

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iPhoto 11 – How To Use iPhoto’s Photo Edit Feature http://affiliatestartingline.com/how-to-use-iphotos-photo-edit-feature/ http://affiliatestartingline.com/how-to-use-iphotos-photo-edit-feature/#respond Fri, 08 Nov 2013 21:33:37 +0000 http://affiliatestartingline.com/?p=5294 //www.youtube.com/watch?v=kL8tmNeChyw I thought it would be helpful to show how to use iPhoto’s photo edit feature in a video so I put this short piece together. It’s a pretty versatile tool so take the video in and then go have some fun with iPhoto. I have a transcript for you so just read on if you […]

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//www.youtube.com/watch?v=kL8tmNeChyw

I thought it would be helpful to show how to use iPhoto’s photo edit feature in a video so I put this short piece together.

It’s a pretty versatile tool so take the video in and then go have some fun with iPhoto.

I have a transcript for you so just read on if you want to see it.

As usual don’t forget to subscribe to my YouTube channel and give this post a “like”, “google+”, “tweet”,”Pin”, “Stumble”  or whatever.

Many thanks for your support.

Hey, Claude Pelanne here, Affiliate Starting Line, welcome. This will be a continuation of my iPhoto series, this is going to be how you edit a photo.

So I just went into iPhoto, and let’s just pick this picture right here. Double-click it, up it comes, you come down here to the lower right hand nav bar, and you see edit, click edit. Now you’re given a nav bar up here, quick fixes, effects, adjust. Quick fixes, exactly what it says, you can rotate, enhance, fix red eyes, straighten, et cetera. Effects, you can pick an effect here that you like, a sepia, the antique, et cetera. I usually go right over here, I keep the picture as is.

Now this gets a lot more interesting because you’re going to control your exposure, your contrast, I’ll bring it down, saturation if I want the picture, a little there, definition, I always play with these to see highlights, shadows, this brings up the dark part of the photos, sharpness, I tend to always add sharpness, not always a lot but some. And then, you know, you can de-noise it if you’ve had a lot of noise, but there you are.

Now you can play with tints, you know, you can see what that does, I’m going to adjust it there, and temperature, color temperature. Then when you’re happy, you’re done. Now I’m always looking for the safe button, etc., that’s not, that’s what that said. If you don’t touch anything, your picture will be saved. I always name it, craftsman home, that’s and arts and crafts house.

And there we are, that’s how you edit a picture in an iPhone. By the way, if you want to share it, click share down here, go to Facebook, Twitter, et cetera. Click it, and as long as you’ve set these up, pretty easy, it will send it right to it.

That’s it, how to edit a photo in iPhoto. Hope this been helpful, Claude Pelanne from Affiliate Starting Line, stay well, talk soon.

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Iphoto Tutorial : How to BackUp iPhoto 11 http://affiliatestartingline.com/iphoto-tutorial-how-to-backup-iphoto-11/ http://affiliatestartingline.com/iphoto-tutorial-how-to-backup-iphoto-11/#respond Tue, 29 Oct 2013 00:07:58 +0000 http://affiliatestartingline.com/?p=5285 //www.youtube.com/watch?v=iqX8JN06KSk iPhoto 11 – Backup Your Photos I had just under 3000 photos in iPhoto 11 on my mac. It  occurred to me that it might be time to backup my library in addition to the time machine backup I already had. So I looked at the File Menu drop down and found an “export” […]

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//www.youtube.com/watch?v=iqX8JN06KSk

iPhoto 11 – Backup Your Photos

I had just under 3000 photos in iPhoto 11 on my mac.

It  occurred to me that it might be time to backup my library in addition to the time machine backup I already had.

So I looked at the File Menu drop down and found an “export” command available.

I clicked it, selected my second 2tb drive as the destination, and let her rip.

It didn’t take long and I had an iPhoto icon appear in my backup drive. I clicked it and there was my library of photos in iPhoto ready to go.

So take a look at the video and see for yourself.

As always, keep the support coming. Give me a “tweet”, “like”, “google +”, “Pin”. 

Many thanks.

As always if you want a transcript of the video just click the “read on”.

Stay with it and talk soon.

Iphoto Tutorial : How to BackUp iPhoto 11

Claude Pelanne here, Affiliate Starting Line. Welcome. This is going to be a short video on my iPhoto series. I was trying to figure out how to do the following? And I’m going to show you. So, let’s go down and open up iPhoto, and you’re going to see that, when it opens up, I have 2905 photos. I figured maybe it would be a good time to back those up.

So, how do I do it? In order to back up your photos in iPhoto is, you go to the file menu, take the dropdown, see this export? Click “Export.” Now, it’s going to open up a dialogue box. Forget web page, file export. You can decide how, in what format you want to export all the pictures. I’m going to stick with jpeg. I’ll take, you know, medium quality. If I were really anal, I would probably pick maximum quality. You can pick words, et cetera. Full size? Yes. Use file name? Yes. iPhoto. Subfolder format, I don’t care about. Then, click “Export.”

It’s going to ask you where you want to export it. In this case, I have a two-terabyte drive, and I click “Export” and it’s going to go there. The file already exists, because I’ve already done exactly what I’ve showed you, so I’m not going to replace it, but once you do it, let me cancel this, let me show you. Let me bring back. You go into your terabyte drive, here it is, and you’re going to see iPhoto library, that’s the name of the file. If I click on it, now I’m on my two-terabyte drive, my iPhoto library, and I’ve backed it off my main computer.

That’s how you back iPhoto. It’s a handy thing to learn how to do, and you want to do it because I have, in this case, 3000 still going back a number of years.  I want to know that if anything goes wrong with the drive on my main computer, I have it backed up somewhere else. That’s it. That’s how you go to an exterior drive. I suppose I could ship some of this over to Amazon S3. I won’t at this point. I think my two-terabyte drive will do it. So that’s it. I hope this has been helpful. This is Claude Plant of Affiliate Starting Line. Stay with it, stay well. Talk soon.

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iPhoto 11 – iPhoto Tutorial – Introduction to iPhoto 11 http://affiliatestartingline.com/iphoto-11-iphoto-tutorial-introduction-iphoto-11/ http://affiliatestartingline.com/iphoto-11-iphoto-tutorial-introduction-iphoto-11/#respond Tue, 24 Sep 2013 18:26:46 +0000 http://affiliatestartingline.com/?p=5270 //www.youtube.com/watch?v=1h5R3G0lomc iPhoto 11 This post is about how to use iPhoto 11. I just started to use it more since I discovered it had more features that resembled the Canon editing tool that came with my camera. So I went through the basics of figuring out the user interface first and that is what this video […]

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//www.youtube.com/watch?v=1h5R3G0lomc

iPhoto 11

This post is about how to use iPhoto 11.

I just started to use it more since I discovered it had more features that resembled the Canon editing tool that came with my camera.

So I went through the basics of figuring out the user interface first and that is what this video is about.

It takes you through the four areas that you use when working with different features of the tool.

Take it in and see how this works for you.

As always, please give this post a “like”,”tweet”, “Google+”,”Pin”,”Stumble” to help get the word out.

Many thanks for your support.

PS – read on if you want to see the transcript for this video. Enjoy.

Hey Claude Pelanne here, Affiliate Starting Line. Welcome. This is going to be a series of videos on the photo utility on the Mac, called IPhoto. It’s a program right here, you find it on the bottom here on the dock, and it comes standard on all Macintosh’s, and all you got to do is click it, and it opens up.

Now it’s a photo management utility, so the main screen actually looks like this, and I just want to point out basic areas that you want to be aware of when it opens up. When you open up, and you look at the main screen you’ve got four different areas that you want to look for.

One there’s the Nav bar right up here at the top. So that has dropdowns that tell you about the program, the preferences, everything you would expect in the IPhoto drop down file. Also has what you would expect, you can create albums, new folders, these are, you can create books, cards, calendars, slideshows, and actually package them for a price, those are paid services. Import to a library, switch library, et cetera. Edit has all the edit functions, copy, paste, select, et cetera. You’ll see that when you start editing, find, font, spelling. Photo’s, you can rotate photos, hide them, flag them, if their important, all that kind of stuff. Events, events are the downloads.

When you download, and you import from a camera it will create an event, which is really a download, and it organizes them by default, by date, and then you can go in, and rename and title them. Photostream, you can share to Photostream, email, Facebook, Flickr, et cetera . You can set your views, titles, keywords, etcetera we’ll get to that, and these are some basic Nav bar dropdown.

Left hand side here is very important, because this is where you’ll be working. Under the library, you’re going to get the downloads you have, in this case I have 150 events, or 150 downloads.

I have 2740 pictures and those 150 downloads, so it separates them either by date of event, and titles and just lists all the photos. I can go into faces, and identify who’s in the picture. I can go to places, and identify where the pictures were taken. And then under recent you get the recent pictures you’ve been looking at, what you’ve uploaded in the last 12 months, your last import, your photo stream, which is what you have up in the cloud, your flagged photos, if you’re printing a picture and it’s waiting to be printed, and then your trash.

On the web, I have a connection to Facebook, you can connect to Facebook, Flickr, and I guess different types of services, I’m connected to Facebook alone right now.

Devices, I have my iPhone hooked up, and so this will appear. If you don’t have any devices hooked up that will not be in the sidebar.

Albums you’ve created. Albums out of all the pictures you have.

Projects, these are where you want to create a book, a slideshow, et cetera, your projects are listed under here. So that’s the sidebar, the left-hand sidebar.

Below here on the bottom, there’s another Nav sidebar, or function bar, I’ll call it. Here you can zoom in, and zoom out the size of the photos you want, how they appear in the main pane. You can go to a slideshow, I don’t want to do that. Then right here, you have a bunch of functions. Now these are very helpful and important.

The information function allows you to take a picture, if you want to select a picture and you can name it if I haven’t titled it, you know, you can title it. You can identify the face, you can put keywords if you want to do that to identify what’s in the picture, and then you can assign a place to it where the picture was taken, etcetera. So you can really kind of put the meta tags together on this picture. You can edit the picture. If I wanted to rotate it, enhance it, fix red-eye, do it automatically, straighten it, crop it, retouch it, you can do that. In terms of effects, I can come in here and lighten, make it more contrast, I can adjust this is what I find very helpful, different levels here, the exposure, the contrast. This is what you really end up playing with more, the saturation, take it down, and so on. So you can see what here under the edit.

To create, you can create a book, a card, a calendar, a slideshow, this is the first of the paid services I talked about before. I can add this picture to a album, to a photo stream, to a slide share, whatever I’m creating, and then I can also go share it on Flickr, on Facebook, by email, photo stream, and order prints.

So that’s what the functions here in the lower Nav bar do when you get into the right-hand side bar. And that is a basic overview of iPhoto. And it’s a very versatile product. Once you get the knack of what you can do in here, it’s a lot of fun, and if you have a Mac, it comes loaded with it automatically. So when you want to load in pictures, in my case I just connected my iPhone, what it will do, is it will show this screen. You have import selected, or you can import all the photos. I already imported these 18, it loaded them into an event, and then that was it, it was all done.

You can connect another camera, you can upload from other places on the web, et cetera, so there you are, iPhoto. This is a quick overview, and now we’re going to go in and take a look at these different functions, and actually edit some pictures in later videos. That’s it. Hope this video has been helpful. This is Claude Pelanne at affiliate Starting Line. Stay with it, stay well. Talk soon.

 

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How To Disable Gmail Inbox Sorting http://affiliatestartingline.com/how-to-disable-gmail-inbox-sorting/ http://affiliatestartingline.com/how-to-disable-gmail-inbox-sorting/#respond Tue, 30 Jul 2013 17:48:33 +0000 http://affiliatestartingline.com/?p=5253 //www.youtube.com/watch?v=eEBYyvfQoyE I just made a video about how to disable Gmail inbox sorting. If you use Gmail then you got a message about the new sorting feature that segregates your email incoming into different categories. Well some folks don’t want to do that for a number of reasons and there is a quick and easy […]

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//www.youtube.com/watch?v=eEBYyvfQoyE

I just made a video about how to disable Gmail inbox sorting.

If you use Gmail then you got a message about the new sorting feature that segregates your email incoming into different categories.

Well some folks don’t want to do that for a number of reasons and there is a quick and easy way to get back to the old look and feel.

Take a look at the video and you shall get all you need to know in about a minute.

So watch and enjoy.

As usual don’t forget to give the video a “like”, “Google +”, a “tweet”, “Pin” or “Stumble”. Take your pick and many thanks for your support.

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How To Send A Private Message On YouTube http://affiliatestartingline.com/how-to-send-a-private-message-on-youtube/ http://affiliatestartingline.com/how-to-send-a-private-message-on-youtube/#respond Thu, 23 May 2013 21:12:29 +0000 http://affiliatestartingline.com/?p=5230 //www.youtube.com/watch?v=WO8PoWFaJiY Private Messages On YouTube I was asked by a viewer how to send a private message on YouTube. So I made a video that explains a couple of ways to send a private message. What I mean by that is there are a couple of ways to find the Send Message button. One way […]

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//www.youtube.com/watch?v=WO8PoWFaJiY

Private Messages On YouTube

I was asked by a viewer how to send a private message on YouTube.

So I made a video that explains a couple of ways to send a private message.

What I mean by that is there are a couple of ways to find the Send Message button.

One way is to go to the “About” tab in the nav bar of a Channel Home Page. Click on it and a Send Message button will appear.

You click the button and a mail dialog box opens and you can send your message.

The second way is to find the Channel owners tab on the right sidebar.

Some Channel owners configure their display to hide the nav bar. So that leaves you with the ” by channel owner” drop down on the right side bar.

You click the drop down and the Send Message button appears.

So there you have it. Two ways to send a private message to a Channel owner.

Take in the video and you’ll see what I mean. It’s all laid out for you there.

If you find the information useful, don’t forget to hit the “like”, “Google +”,”tweet”, “Pin” or “Stumble button. Many thanks for  your support.

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How To Find The YouTube Inbox Part 4 http://affiliatestartingline.com/how-to-find-the-youtube-inbox-part-4/ http://affiliatestartingline.com/how-to-find-the-youtube-inbox-part-4/#respond Wed, 08 May 2013 17:59:06 +0000 http://affiliatestartingline.com/?p=5221 //www.youtube.com/watch?v=68i7TqZWkOw How To Find The YouTube Inbox Part 4 I just added one more video to the YouTube Inbox series How to find your Inbox. This one shows how to add Greasemonkey to Firefox or TamperMonkey to Chrome. These are extensions that let you add code to your browser in order to add functionality. In […]

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//www.youtube.com/watch?v=68i7TqZWkOw

How To Find The YouTube Inbox Part 4

I just added one more video to the YouTube Inbox series How to find your Inbox.

This one shows how to add Greasemonkey to Firefox or TamperMonkey to Chrome.

These are extensions that let you add code to your browser in order to add functionality.

In this case you are going to add code that will insert the YouTube Inbox tab to the right sidebar of your Homepage.

Remember you want to log into your account before you add these extensions.

Once you have added the extensions, you want to go to http://userscript.org  and in the search box in the right sidebar, you want to type in YouTube Inbox.

This will take you to a page of results and in the middle of the lest you’ll find a link for YouTube Inbox.

Click the link and look for a green button that says Install. Click it.

That installs the code into the browser.

Refresh and you should see a Inbox tab appear in the left sidebar of your Homepage. (Remember you want to logged into your account.)

And there you have it. One more way to get to your inbox.

Hope this post is helpful. Don’t forget to “like”, “tweet”,”Pin”, “Google+”, “Stumble” and let your friends know about this post. Thanks for your support.

Stay with it, stay well and talk soon.

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How To Find Your YouTube Inbox Update http://affiliatestartingline.com/how-to-find-your-youtube-inbox-update/ http://affiliatestartingline.com/how-to-find-your-youtube-inbox-update/#respond Thu, 25 Apr 2013 19:33:49 +0000 http://affiliatestartingline.com/?p=5209 //www.youtube.com/watch?v=ypdyyyDDQHY Had a great comment on my video about how to find your YouTube Inbox. It explained that you can go to the address bar and add /inbox and go to your inbox. So I made this video update to demonstrate. Have a look and enjoy. As always, give the video a “like”, “tweet”, “Google+”, […]

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//www.youtube.com/watch?v=ypdyyyDDQHY

Had a great comment on my video about how to find your YouTube Inbox. It explained that you can go to the address bar and add /inbox and go to your inbox.

So I made this video update to demonstrate. Have a look and enjoy.

As always, give the video a “like”, “tweet”, “Google+”, “Pin” or “Stumble” if you find this information helpful. Many thanks for your support.

The transcript of the video is next.

Hey. Claude Pelanne here, Affiliate Starting Line. Welcome. It’s going to be a very short video. This is another way to find your inbox when you are looking for it on YouTube. I just got a comment on one of my other videos that shows you how to do it, but this is an even simpler way. Here’s how you do it.

First of all, you’ve got to be logged in to your YouTube channel; you have to be logged in. You can see on the right-hand side, I’m logged in. Step 2: Come up to your address bar, just type in ‘/inbox’. Didn’t know why I didn’t even think of this. Just hit RETURN. Now you go to your inbox; there it is.

You come up, you login to your channel, you come up to the address bar. ‘YouTube/inbox’, it will take you directly to your inbox. That’s it for the video. Hope it’s been helpful. Thank you, Henry, for pointing that out. I’m just doing this on video because it wasn’t obvious in the comments that that’s where you want to go, to the address bar. That’s it. Hope this is helpful. Claude Pelanne, Affiliate Starting Line. Stay with it. Stay well. Talk soon.

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Canon Pixma MX892 – How To Unclog A Printer Cart http://affiliatestartingline.com/canon-pixma-mx892-how-to-unclog-a-printer-cart/ http://affiliatestartingline.com/canon-pixma-mx892-how-to-unclog-a-printer-cart/#respond Sun, 14 Apr 2013 16:12:03 +0000 http://affiliatestartingline.com/?p=5201 //www.youtube.com/watch?v=_s7wNLYwse4 Canon Pixma MX892 Printer Cart Problem I had to replace my printer carts on my Canon Pixma MX 892 printer and loaded in several new carts. I got the carts on Amazon and when I went to print in color the output was awful. Black and white was fine, it was the color that […]

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//www.youtube.com/watch?v=_s7wNLYwse4

Canon Pixma MX892 Printer Cart Problem

I had to replace my printer carts on my Canon Pixma MX 892 printer and loaded in several new carts.

I got the carts on Amazon and when I went to print in color the output was awful.

Black and white was fine, it was the color that had a problem.

So I looked for a solution by looking for some diagnostics for the printer.

I went to my printer preferences and selected the printer from the printers options.

I have a Canon MX892. The printer shows up as a Canon MX890 series as an icon, but I have the 892.

You’ll get an “Option and Supplies” button to click. Click and you’ll go to a dialog box that has a nav bar.

On the nav bar you’ll click the “utility” tab and that takes you to a series of tests you can run on the printer.

Each test is icon driven and the very first one is the one that will unclog your carts.

I ran three out of four tests and then printed test pages that confirmed and fixed that my magenta cart was clogged and then fixed.

The process takes about 20 minutes to run all the tests and see if the problem is resolved.

But it worked for me and all is well in the land of printing documents.

Take a look at the video if you have the same problem and it should help you out to get to your fix.

As always, give the video a “Like”, “Tweet”.”Google+”,”Pin”, or “Stumble” if you find the information helpful.

Many thanks for your support. Stay with it, stay well and talk soon.

 

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How to Fix Firefox When aWeber Opt-in Box is Outside The Sidebar http://affiliatestartingline.com/how-to-fix-firefox-when-aweber-opt-in-box-is-outside-the-sidebar/ http://affiliatestartingline.com/how-to-fix-firefox-when-aweber-opt-in-box-is-outside-the-sidebar/#respond Thu, 28 Mar 2013 15:04:28 +0000 http://affiliatestartingline.com/?p=5160 //www.youtube.com/watch?v=O1Ulfvc7WLs Problem: My awber opt-in box is outside the website sidebar when I’m using Firefox How to Fix Firefox When aWeber Opt-in Box is Outside The Sidebar So I check out my website to make sure all is well and I find my opt-in box outside the sidebar on the right. I’m in Firefox. Ok…I […]

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//www.youtube.com/watch?v=O1Ulfvc7WLs

Problem: My awber opt-in box is outside the website sidebar when I’m using Firefox

How to Fix Firefox When aWeber Opt-in Box is Outside The Sidebar

So I check out my website to make sure all is well and I find my opt-in box outside the sidebar on the right.

I’m in Firefox.

Ok…I go to Chrome and all is well no sidebar issue with the opt-in box.

I check out IE and Safari and all is well.

Now I’m on my Mac.

Next step is to check out the PC. So I do that and the problem repeats on the PC.

Firefox renders the opt in outside the sidebar, IE, Chrome are just fine.

 Solution

I go into the WordPress dashboard. Go to Appearances and then Widgets to check out the situation.

In my widgets I see that I’m using the aWeber widget that lets you dynamically select your opt in box from a drop down menu.

I remember that I had had the same problem in the past so I decide to drag the aWeber widget out of there.

I then put a Text widget in its place. It’s open but empty.

I then open a new tab. Log into aWeber and get the raw html code fore the opt in I want to use.

I go back to my open text widget box and drop in the code.

I hit save, refresh and check out the site on Firefox.

Bingo…the opt in box fits where it is supposed to fit.

I check out the other browsers and all is well both on the Mac and the PC.

So there you have it. If you run into this problem, here is one way to cure it quickly.

Now I’m going to check out with the aWeber folks if they know about this issue with Firefox.

If you find this information useful don’t forget to “Like”,”Google+”,”Tweet”, “Pin”,or “Stumble” this post. Many thanks for your support.

As always, for those who want it, there is a transcript so read on.

Hey, Claude Pelanne here at Affiliate Starting Line, welcome. This is going to be a video on a problem that I have to solve. I’m showing you the problem, and then I’m going to show what the solution is once I’ve figured it out.

This is my website. I’m on Firefox, and for some reason my opt in box from AWeber is now outside the margin of the right side bar. I have no explanation why that is. If I go to Chrome, just to show you, and I’m on a Mac right now, it does exactly the same thing on a PC. That’s why I’m on a Mac. I just wanted to see if it was a uh, if I go to my website in Chrome, you can see right here that the opt in box looks fine. If I go in Safari I’ll take a look, and you can see in Safari it’s fine. So, Safari it works. In Chrome it works, but in Firefox bingo.

So. I’m going to pause the the video and when I find the solution, I’m going to add to the video and you will then have, for all of you who run into this problem, the solution waiting for you. Talk soon.

Hey, Claude Pelanne here at Affiliate Starting Line. This is part two. To recap I’m trying to fix, if you can see here on my screen flow, my main screen, my opt in box from AWeber is outside the margin of my sidebar, and it’s only happening in Firefox. What did I do?

Let’s go back over here, and here’s what I did. I went into AWeber where I have my forms, and I came into my form. I picked this form right here. I made a little change. I added a name, etc. I saved my form. Then I came here and got the raw HTML version of the code and copied it, all right? I did a control C, and then I came into my back office of my website, came down here into appearance and widgets, and what I did was is I took my AWeber web form which I had been using and took it out. I went into my text and brought in a text file, and I put my code in. Just the text widget. A simple text widget, OK? Then I moved it back up here to the top. I did a refresh, and then I went into Firefox, refreshed it. I work out of Chrome, and there it is. It’s back where it belongs.

In Firefox, if you have that problem, one way to solve it is to go into your back office. If you’ve been using AWeber web form, take it out, drag your text widget in just like I do here, put in the code, and put the text widget wherever you want it. I don’t want this text widget, so I already did that, and bingo, you’re website will be back in action, and you will have this corrected.

That’s how you fix in Firefox, and if you want to double check that it doesn’t do anything in Safari, let’s go check there, so that I know. In Safari, everything was working before. It’s still working there. Then I’ll go check Internet Explorer, and I’ll go on my PC, and odds are it’s all going to be fixed.

That’s how you fix the sidebar issue in Firefox when the AWeber opt in box goes outside the margin.

I hope this video has been helpful. This is Claude Pelanne of Affiliate Starting Line. Stay with it, stay well and talk soon.

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How To Find Your Subscriber List In YouTube’s New Channel Layout http://affiliatestartingline.com/how-to-find-your-subscriber-list-in-youtubes-new-channel-layout/ http://affiliatestartingline.com/how-to-find-your-subscriber-list-in-youtubes-new-channel-layout/#respond Sat, 23 Mar 2013 18:12:25 +0000 http://affiliatestartingline.com/?p=5125 //www.youtube.com/watch?v=IymrhIncxbc How To Find Your Subscriber List In YouTube If you have a YouTube channel then you know that it can be frustrating to have the layout change on you without notice. When that happens, how to find your subscriber list in your YouTube channel becomes an issue. Well, it happened to me and I […]

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//www.youtube.com/watch?v=IymrhIncxbc

How To Find Your Subscriber List In YouTube

If you have a YouTube channel then you know that it can be frustrating to have the layout change on you without notice.

When that happens, how to find your subscriber list in your YouTube channel becomes an issue.

Well, it happened to me and I took the time to plug away at it and find it.

So I made this video and it shows how you go into your personal homepage and click the subscriber tab in the nav bar.

Simple enough.

But if you’ve been conditioned to go the the left sidebar, click the inbox tab and then select Address book to find the subscriber tab, then doing the simple thing is not so obvious.

So now you can take in the video and all is solved.

As always, don’t forget to “like”, “tweet”, “pin”,”Google+” or “stumble” the post if you find the information helpful. Many thanks for your support.

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How To Set Up The Finder On A Mac Part 3 http://affiliatestartingline.com/how-to-set-up-the-finder-on-a-mac-part-3/ http://affiliatestartingline.com/how-to-set-up-the-finder-on-a-mac-part-3/#respond Mon, 18 Mar 2013 20:10:15 +0000 http://affiliatestartingline.com/?p=5023 //www.youtube.com/watch?v=ii7sA9yRXlI How To Enable Show Item Info In Finder On A Mac This is the third part of how to set up the Finder on a Mac. I read this great tip in an article and figured I prefer to learn visually so I made a video. It shows you how to set up the […]

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//www.youtube.com/watch?v=ii7sA9yRXlI

How To Enable Show Item Info In Finder On A Mac

This is the third part of how to set up the Finder on a Mac.

I read this great tip in an article and figured I prefer to learn visually so I made a video.

It shows you how to set up the Show Item Info feature in your Finder ( this is for Mac users).

It’s a little piece of information that lets you know a little more about that folder or file you are looking at on your desktop or screen.

There’s a process for getting it going and the video shows you how to do it.

As you usual, there is a transcript of the video that follows so if you like reading you are covered.

Don’t forget to “tweet”, “like”, “Google +”, “Pin”, “Stumble” and otherwise let your friends know if you like this information. 

Many thanks for your support.

Hey, Claude Pelanne here, Affiliate Starting Line, welcome. This is going to be a video about the Finder. It’s part three in the series, and it’s to show you how to use the Show Item Info feature.

So what am I talking about? Well, to get into the Finder, you know how to do that. You come down to your dock here. You click the Finder icon, or you come over here up to the menu and you open up a new Finder window.

So what am I talking about? Well, first thing, under my View options, I’ve got the icon selected. I’m showing items as icons. That’s the only way this Show Item Info will apply. You don’t want to pick any one of the other three options.

What next I will do is I’ll come down here to Show View Options or Command J. I get this sidebar that allows me to customize my Finder window, and I see Show Item Info. I’m going to click that. When I do, I’m going to see some added information in light blue appear underneath my folders and files. In images, it tells me the size of the image. It doesn’t apply to PDFs. It tells me the length of my MP3s, the length of my movies, the size of my PowerPoints, etc. So it’s kind of an added information. It’s a nice little feature to have.

If I want to apply it to everything else, I go down the sidebar, and I see that in my Dropbox, I can apply the item. I’m going to click that. I’m going to click Show Item Info. I’m going to use it as default. Now, when any added in folder shows up here, Show Item Info will apply. You can see now, I can see on the number of items that are in each one of these folders.

Google Drive, same thing is available. There it is. I’m going to hit that. Let me see, do one thing here. If I hit this, I want to make sure that I have the option of use as defaults.

Go to my documents. I’m going to hit that. I’m going to make sure and use that as defaults. I’ll cut them onto my downloads. I’m setting the defaults so that when I hit Show Item Info, I’m going to apply the default to that selection that I’ve made. Right now I’m going to pick this as my default, and then when I hit it, there we go. Show Item Info, wait a minute, let’s do that again.

I’m setting these to get the information, and then I’m setting the default so that it applies across the board to any future, and there we go. Now what I’ve done is applied the Show Item Info across the board to all these items on my sidebar, and I’ve made sure that they apply to any future entries into those folders. That’s it.

That it does, just to repeat, it gives you some added information about the file or the folder, and at a glance you can see how large your file is. Sometimes when you’re moving pictures around, you have limitations on the size, and this is just an added feature that helps you do that.

There we have it – Show Item Info in Finder, how to set it up. This is Claude Pelanne, Affiliate Starting Line. Stay with it, stay well, and talk to you soon.

The post How To Set Up The Finder On A Mac Part 3 appeared first on Affiliate Starting Line.

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How To Set Up The Finder On A Mac Part 2 http://affiliatestartingline.com/how-to-set-up-the-finder-on-a-mac-part-2/ http://affiliatestartingline.com/how-to-set-up-the-finder-on-a-mac-part-2/#respond Thu, 28 Feb 2013 14:41:14 +0000 http://affiliatestartingline.com/?p=4932 //www.youtube.com/watch?v=jV6dstAJSiI I did a video that explains how to set up the Finder app on the Mac and how to configure it. I showed how the user interface is set up and how you can use the different parts of the screen. Now I am offering a video with how to use certain features of […]

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//www.youtube.com/watch?v=jV6dstAJSiI

I did a video that explains how to set up the Finder app on the Mac and how to configure it.

I showed how the user interface is set up and how you can use the different parts of the screen.

Now I am offering a video with how to use certain features of Finder to get things done.

I hadn’t fully explored or used the Finder and all it has to offer. So I hope you find this information useful.

As always, give the post a “tweet”, “Like”, “Google+”,”Pin”, “Stumble” or whatever you can. Many thanks for your support.

For the readers, there is a transcript that follows so read on.

 

Hey. Claude Pelanne here, Affiliate Starting Line. Welcome. It’s going to

be a video about the Finder and how to use it. I just did one that showed

how it’s laid out and how you can configure it. Here are a couple of tips,

a couple of things and features you can use that can come in handy.

 

In the first video, we showed how to access the Finder down at the bottom

of your dock. On the left-hand side, there’s an icon for the Finder that

you can click there, or I just come up here to the menu at the top of the

screen. Let’s go to the Go To dropdown. The Go dropdown gives you the

ability to find folders, files, and areas of the computer that you might

find useful. All my files, in this case in the Finder of the Document

folder. If I’m looking for certain documents and I know they’re in the

Documents folder I’ll go there. Desktop, Downloads, Home; this is your main

user account. Computer allows you to isolate, obviously, what’s connected

to your computer. Apps comes in real handy if you’re looking for an

application. This one I use pretty often; it allows me to come in here to

say, “What app, where is it, and how can I find it?” Also utilities; if I

have a problem, I can come in here and find the utility that I need to fix

the problem that I’m trying to solve.

 

Then down here, Go To Folder comes in really handy because it sends me to a

specific folder I might need. In this particular case, it’s configured to

go to my cache folder. If I go to Go there, I can come in here and do a

Click+A, and it’ll clear the cache. This Go dropdown is really, really

handy. I would start there when you’re starting to look for things. In the

old days I used to come here to the spotlight and type in what I was

looking for, and it would give me a pretty decent dropdown of what I was

looking for, but I would have to sift through it. This I find is a lot

faster.

 

There’s one other tip, the new Smart Folder. What I’m trying to put some

information together, or sometimes I’m saying, “How can I isolate all my

videos on C Panel?” This is how you can do it. A Smart Folder is a folder

that is created for the purpose of putting only drilled information into a

folder, let’s put it that way. How do you do it? You come up here. There’s

several ways you can display the information. I have it selected right now

up here, to use the cover flow. I can come here and display information via

icon, I’ll show this shortly, or by a list, by the column view, or by the

cover flow view. I’ll show that in a minute what that means.

 

OK. Let’s take a look. Let’s say it’s giving me this option to search by

Date, Created, or Name. I’m going to pick the Name, and I want a name that

matches C Panel. Now look at this, it’s pulled up all the information on my

machine that refers to C Panel. I’m going to filter it by clicking this +

button, and I’m going to leave the kind the same. This time I’m going to

come and say, “I want movies.” If I looked at Kind, it would give me the

same options here, but I’m going to leave it [inaudible: 03:14]. What it’s

done by filtering by movie, it’s pulled out all of the videos for the C

Panel. All my MP4s, MV4’s, and MOVs, etc. Now I’ve got my movies in here,

and what I’m going to do at this point is save this. I’m going to save it

as C Panel Movies Smart Folder.

 

It’s giving me the option to save it in the side bar or not. I leave that

saved, and I’m going to put it on my desktop. That’s where I will need it

for the purpose of what I’m going to do here, and for the demo. Then I

click Save. Now it’s created a C Panel that is now down here on my desktop,

and it’s also created a side bar access to it, right here. If ever you

decide you ever want to lose some of these side bar things, you hit

Command, and there you go. That’s it. Now I have a folder that’s got all my

movies in it. If I want a documents pertaining to a certain subject matter,

I can do exactly the same thing. Go in here and create a new Smart Folder,

go over and click the + button, drill down by content, name it, etc. You

can go in there and play with this, and see how it works for you. You’ll

notice here, if I want to display by icon, I click the Icon View, up here.

If I want it on a list, you can go List. If I want it by column, I can

chose the Column. I don’t know why it’s not displaying by column, that’s

odd. Then I can go with a cover flow. There you have it; the Go To

Dropdown, the Smart Folders, and the Finder.

 

I hope this video has been helpful. This is Claude Pelanne, Affiliate

Starting Line. Stay with it, stay well and we’ll talk soon.

 

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How to Set Up The Finder On The Mac http://affiliatestartingline.com/how-to-set-up-the-finder-on-the-mac/ http://affiliatestartingline.com/how-to-set-up-the-finder-on-the-mac/#respond Thu, 21 Feb 2013 15:15:15 +0000 http://affiliatestartingline.com/?p=4809 //www.youtube.com/watch?v=4ol2wK8whow The Finder On The Mac I’d used but never really explored all the features and things you can do with the Finder app on the Mac. How to set up the finder on the Mac was something I took for granted. Well I decided to take a more in depth look and will do […]

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//www.youtube.com/watch?v=4ol2wK8whow

The Finder On The Mac

I’d used but never really explored all the features and things you can do with the Finder app on the Mac.

How to set up the finder on the Mac was something I took for granted.

Well I decided to take a more in depth look and will do a series of videos on the Finder app.

This is the first one and goes through some of the basics on how the user interface is laid out and how you can configure the app in Preferences.

So take in the video and see if it comes in handy.

As usual, if you find the information useful, give it a “Like”, “Google+”, “Tweet”, “Stumble” or “Pin”. Thanks for your support.

For the readers a transcript is below.

Stay with it, stay well and talk soon.

Hey. Claude Pelanne here, Affiliate Starting Line. Welcome. This is going

to be a video about the Finder on a Macintosh; what it is and what it does.

If you have a Mac, you’ll find this application called a Finder, which is

really there to help you manage your folders and your files so that you can

find them more easily. On the desktop, you’ll find that in your dock on the

left-hand side. Then up at the top, you’ll also see in the menu bar up

here, Finder, and you can also access your finder under the file, New

Window. When you open it up your going to come to a finder screen and it

really consists of three areas.

 

The top, what I will call gray nav bar area, where you have your three,

your red, your yellow, your green, closing, minimizing, and expanding

buttons. You have a Back button. You also have View buttons here which give

you 4 different options to look at your files, so is lists, etc., we’ll go

back over that more in greater deal. You have an Action button that gives

you a bunch of functionality that you can use; we’ll go over that later.

Arrange, same thing; once you’re in a folder or file you can rearrange how

it displays, and then you have the Search box here, which allows you to

search for a folder or file more specifically.

 

Then the second area you want to look at is the left-hand side bar. Here

you’re going to find 3 areas: Favorites, Shared and Devices. Favorites is

where you’re going to be placing all the files and folders that you

commonly want access to and you work with. You can do that in a number of

ways: You can drag folders in if you want to do that. What it’s really

creating here is a shortcut to your folder. Then if you want to lose it,

you can Command and put it here, or you can put it in the trash, wherever

you want to go. I hit the Command button to get it off the sidebar.

 

Shared is where you have your shared computers of networks. If you have a

network up and there’s machines that are connected to the machine you have,

it’ll show up here. If there’s no shared computers, you won’t see this.

Devices will show you all the devices you have hooked up to your machine.

Then the third area is your right pane, which is on the right-hand side of

this part of the screen. This pane here displays all of the folders,

depending on how you’ve selected to have them displayed. This is where

you’re going to get all your information that you’re looking for in the

particular folder you’re in. I’m in all my files. If I go to Dropbox,

Google Drive, you’ll see that it displays whatever’s in the folder, file,

or designated picture, music, etc. Here is my user icon. You get the idea.

The Finder allows you then, at a glance, to get a good access to the

information, and then you can drill down to find it.

 

Another area that I would like to cover is Preferences. Once you enter into

your Finder, you might want to come in here and take a look at the

Preferences so you can make sure that you’ve got your Finders configured

the way you want to. Under the General tab, you can see that you can setup

on your desktop to show hard disk, external disk, CDs, DVDs, iPod,

connected servers. You can select what you want to have appear on your

Finder. New Finder windows show all my files, so whenever you get into your

Finder, it will default to All My Files. You can open up your folders in

new window, then Spring-Loaded Folders in Windows delay. I guess that has

to do with the speed with which you can spring-load folders and files.

Spring-loading simply means you drag your file over the Folder icon, it’ll

open up the folder, you can drag and continue dragging down from folder to

folder until you drill down to where you want to put your file.

 

Labels: You can come in here and re-label these colored tabs whatever you

want. Sidebar: This determines what, by default, will show on your sidebar.

By clicking these items, you can see that they appear or disappear. It’s up

to, you can you can customize this anyway you want to have . . . I just

picked everything. I like to see everything in one shot. You can decide

what you want. Then under Advanced, you can decide whether you want to show

all file name extensions, show warning before changing an extension, show

warning before emptying the trash, and empty the trash securely. By

default, it gives you a simple Empty Trash. If you want to empty the trash

securely, you want to check this box. If you don’t have this checked and

you want to empty the trash securely, you can always press the Command key

when you empty the trash; that’s a shortcut to do it that way. I tend to

prefer to empty trash securely. That means when it’s gone, it’s gone.

That’s it.

 

This is a brief outline of how the Finder looks and how you can configure

it. In the future, were going to come back up here to the Finder tabs and

take a look and see what these different functions are. This new Smart

Folder is a great way to create a virtual folder with specific information

in it that makes it very easy to go, mine your data on your computer, and

actually create the customized folder with specific information that you

may need. I’ll demonstrate that in the next video. Then these other tabs

have all variety of functions that you’re familiar with. The Go tab has got

some very interesting things to it as well, and we’ll look at that.

 

That’s it. That’s kind of the window you can see here; the Minimize and

other functions here. Help of course, can come in handy when you’re looking

for information about Finder. There you have it; the finder app on your

Mac.

 

I hope this video has been helpful. This is Claude Pelanne, at Affiliate

Starting Line. Stay with it, stay well, and we’ll talk soon.

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How To Clear Your Cache On a Mac http://affiliatestartingline.com/how-to-clear-your-cache-on-a-mac/ http://affiliatestartingline.com/how-to-clear-your-cache-on-a-mac/#respond Thu, 14 Feb 2013 15:30:04 +0000 http://affiliatestartingline.com/?p=4794 //www.youtube.com/watch?v=GBsrNS2DSlc How To Clear Cache Folders On Your Mac I had never bothered to clear my computer cache on my Mac. It’s funny because I have routinely cleared the “temp” and “prefetch” folders on my PC but never thought I needed to do it on the Mac. For some illogical reason, I thought the Mac […]

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//www.youtube.com/watch?v=GBsrNS2DSlc

How To Clear Cache Folders On Your Mac

I had never bothered to clear my computer cache on my Mac.

It’s funny because I have routinely cleared the “temp” and “prefetch” folders on my PC but never thought I needed to do it on the Mac.

For some illogical reason, I thought the Mac was immune from basic maintenance. Duh…not the case.

So I went to the Mac Store and asked how to clear the cache on my iMac.

The greeter passed me on to a floor person who went to the Apple archives and gave me the info.

So here’s how to clear your cache on a mac.

Go to the finder. Select Go To Folder and type in ~/library/caches.

Hit return and presto, you are now looking at the cache folder for the machine.

In my case I had over 5800 items in there. Folders, files, all sorts of stuff.

I did a Select All from the edit tab of the Finder Nav  menu and then selected “Go To Trash” from the Action Tab in the Folder menu.

Once everything was cleared I had one more cache folder to find.

I went to the Hard Drive icon in the Finder sidebar, clicked it and opened the Library folder.

In the Library folder I found a Cache folder and opened it.

I did a Select All, move to trash and now I had all the stuff I needed to empty.

I then hit the Command key and right clicked empty trash to get a “secured empty trash” message.

I clicked the tab and emptied the trash bin.

Now in some cases you may not delete a file if it is in use. So you may have to shut down the Mac, reboot and then finish off the clear empty trash on the reboot.

So there you have it. Hope this information helps.

As always, don’t forget to “Google+”,”Like”,”Pin”,Stumble”,”Tweet” the post if you found this useful. Thanks for the support.

The transcript for the video follows below.

Stay with it, stay well and talk soon.

Read on for the transcript

Hi. Claude Pelanne here, Affiliate Starting Line. Welcome. This is going to

be a video on how to clear your cache on a Mac. I had to do it because I

had never done it, and it turns out I had about 5,700 files to clear. It

makes your machine work more efficiently, it gets all the dead files out,

that have been temporary files that you don’t need. How do you do it?

 

On a Mac you go to your Finder and if you see the finder menu here, you go

to Go, and you come down to Go To Folder, and you’re looking for the cache

folder. You type in the following code: ~, which is a key that you’ll find

on the upper left-hand corner of your keyboard, /library/cashes; that sends

you to the main cache folder of your machine. Click Go; it’ll send you

directly there.

 

Then what you really want to do is I want to select all. I’m going to come

over here to Edit, Select All, and then I’m going to come over here to the

Action tab and I’m going to move it all to the trash. I’ve just emptied the

main folder, cache of stuff. When I originally did this, there were 5,700

files in there. You only need to do it maybe every once a week, every

couple of weeks.

 

There’s another library folder, and it’s in the Macintosh, on your main

drive. You go to Main Drive, come up here to Library, open that up. You’re

going to see Cache here, open that up, and then again, you can do a select

all, and come over here and move to trash. This one’s asking for . . . What

may happen by the way, is I’m going to delete. What you do is you hit the

Command key, then Trash, then I right-click it, and then hit Secure Empty

Trash; it’ll ask you to do it again, you do it. Then it’s going to clear

everything from both. It’s clearing 722 files here. That’s how you clear

the cache on your Mac.

 

In some of the operating . . . I’m operating on Lion, and there used to be

under your main directory, in your name in your Mac, in this case it would

be this one here; my name, another library file here, but it’s no longer

here. I’m assuming that when I upgraded to Lion that changed the

configuration of the way things work. The only places that you have to go

are your main hard drive. As I showed you here, you go to ~/Library, etc.

It looks like it’s cleared some, not all. If it doesn’t clear all the files

that means you have some stuff you’re using. What you do is you shut down

your machine and you open it; when you come and boot it back up again, it

will . . . let me see what happened here. Yeah, it’s giving me this ‘Can’t

be . . .’ I’m using a data file, so what I’m going to do is shut the

machine down, when I reopen it, I’ll be able to go in and clear the rest of

the files in there.

 

That’s it, that’s how you clear cache on a Mac. This is Claude Pelanne,

Affiliate Starting Line. Hope this helps. Stay with it, stay well, and

we’ll talk soon.

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How To Find Your Inbox – YouTube Channel Update http://affiliatestartingline.com/how-to-find-your-inbox-youtube-channel-update/ http://affiliatestartingline.com/how-to-find-your-inbox-youtube-channel-update/#respond Tue, 05 Feb 2013 14:29:41 +0000 http://affiliatestartingline.com/?p=4776 //www.youtube.com/watch?v=CkqIedU2-W8 YouTube Inbox Guess what? No sooner than I did an update on how to find your inbox in the new YouTube Homepage of your personal account that they move it again. So where is it now? Go into your homepage through Video Manager just like before and look at the left hand sidebar. That’s […]

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//www.youtube.com/watch?v=CkqIedU2-W8

YouTube Inbox

Guess what? No sooner than I did an update on how to find your inbox in the new YouTube Homepage of your personal account that they move it again.

So where is it now?

Go into your homepage through Video Manager just like before and look at the left hand sidebar.

That’s where you’ll find the new menu with the Inbox tab.

The navbar has disappeared from the Video Manger page and all the tabs are on the left in the sidebar.

So there you have it.

I figured I’d do the update and get this out for those of you use do YouTube marketing and have your own channels.

As always, don’t forget to “Google+”, “like”, “tweet”, “Pin”, “Stumble” or whatever else you can do, if you find the info helpful. Many Thanks for your support.

Stay well, stay with it, talk soon.

 

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Alt Tag: How to Set Up An Image Alt Tag http://affiliatestartingline.com/alt-tag-how-to-set-up-an-image-alt-tag/ http://affiliatestartingline.com/alt-tag-how-to-set-up-an-image-alt-tag/#respond Thu, 31 Jan 2013 15:38:05 +0000 http://affiliatestartingline.com/?p=4765 //www.youtube.com/watch?v=vnTUuoxopiQ I got a request to explain what an alt tag is and how to set one up to optimize your images. So I made a video and had a transcript made for those of you who prefer the printed word. Enjoy and be well. Hey. Claude Pelanne here, Affiliate Starting Line. Welcome. I got […]

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//www.youtube.com/watch?v=vnTUuoxopiQ

I got a request to explain what an alt tag is and how to set one up to optimize your images.

So I made a video and had a transcript made for those of you who prefer the printed word.

Enjoy and be well.

Hey. Claude Pelanne here, Affiliate Starting Line. Welcome. I got a question from somebody who saw a video on my YouTube Channel about images, and wasn’t quite sure how you optimize an image; what an alt tag was. I’m going to do a video about that. Let’s take a look and see what we’re talking about. I’m in the dashboard of one of my Word Press websites, WPTrainer. Let’s go get an image and optimize it, and then we’ll go and see why it’s important to do that.

We’re going to add new; I click Add New. I’m going to go to Select File Somewhere on My . . . here’s a folder; this comes from last year. Let’s just pick an image here. I’m not sure what it’s going to pop up. Let’s take a look at what it is; Edit. It’s Emmy Awards statuettes.

Here’s what I would do: I’d open up a new tab, go to my Keyword tool, this is the Google AdWords keyword tool, and I would type in Emmy Awards, and then I would also type in Emmy Award, singular, statuette, just out of curiosity. Then I’m going to change the match types to Exact. I’m going to click Keyword Ideas, and it’s going to give me the following. What could I see here? I see here that Emmy Awards, plural, gets 14,800 searches a month. Emmy Awards statuette gets under 10, so it’s not very important. Emmy Award, singular, 1600, so on and so forth.

he big word here is ‘Emmy Awards’. What does that tell me? That tells me that I’m going to call this image, Emmy Awards. I’m going to title this with the keyword that I know gets heavily searched. Then the caption appears under the image when you imbed it in a post, Emmy Awards. I’m going to call these ‘statuettes’, because that’s what they are, but I know that I’ve got a keyword in there that gets pretty heavy volume. For the alternative text, I just want to make sure that I’m going to repeat it. In the description, you would [inaudible: 02:45] put something in there for [inaudible: 02:48]. I would do some more research and see ‘television shows’, and try to use keywords. For the purpose of saving time, I’m not going to . . . I would optimize my description, as well, and you could put links in this. It’s kind of interesting what you can do in here now, Word Press. The point here was to point out the alternative text.

I would come in here; I’ve got it titled, I would update it. That means now if I want to create a post that’s about Emmy Awards and I want to add this picture, it will insert the picture. I know now, that first of all, I’ve got a caption, but I know when this gets crawled, if I go into the code, I’m going to see under the alt tag, I’ve got ‘Emmy Awards statuette’. I know from here, that this gets a lot of traffic. If somebody types in ‘Emmy Awards’, and they look for images, they select the images, not necessarily just search, but images, this image will have its alt text in that database, and I stand a good chance of having this image pop up. That’s it.

That’s why you want to optimize your images. If you want to put in captions, that’s really up to you; sometimes I do, sometimes I don’t. I always make sure that the alt text tag has something in it that’s optimized for searches. Then descriptions, same thing. That’s it. That’s how you optimize; that’s what the alt tag is for images.

I hope this video has been helpful. This is Claude Pelanne, Affiliate Starting Line. Stay with it, stay well, and we’ll talk to you soon.

If you find this video and post helpful, please give it a “Google +”, a”like”, “tweet”, “pin”, “Stumble”. Take your pick. Many thanks for your support.

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How To Turn Your Garageband Into an MP3 File http://affiliatestartingline.com/garageband-to-mp3-file/ http://affiliatestartingline.com/garageband-to-mp3-file/#respond Wed, 16 Jan 2013 22:00:24 +0000 http://affiliatestartingline.com/?p=4749 //www.youtube.com/watch?v=_BW4ts3d6x4 GarageBand to MP3 File Hey. This is Claude Pelanne, Affiliate Starting Line. Welcome. This is going to be a short video and it’s about how to turn your Garageband podcast into an MP3 file. When you create the Garageband podcast, it is in a format, AAI format, it’s not MP3. How do you turn […]

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//www.youtube.com/watch?v=_BW4ts3d6x4

GarageBand to MP3 File

Hey. This is Claude Pelanne, Affiliate Starting Line. Welcome. This is going to be a short video and it’s about how to turn your Garageband podcast into an MP3 file. When you create the Garageband podcast, it is in a format, AAI format, it’s not MP3. How do you turn it into an MP3? Here’s how you do it.

You go up to your menu bar up here, click Share, Export Song to Disk, and bingo. Compress Using, in this case, the MP3 encoder. I choose custom, I go to Custom, I make sure that the 192 kilobytes is selected. I take the highest rating here, check out the other information, click OK, and export.

It will ask you where you want it to export it and store it, and then it creates a mix down. It then goes and normalizes, and it converts. Bingo, you’re done. That’s how it is. That’s how you convert in Garageband to get an MP3 file for your podcast.

I hope this has been helpful. This is Claude Pelanne, at Affiliate Starting Line, stay with it, stay well and we’ll talk to you soon.

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Iphone 5 – How To Fix “Cannot Get Mail” with 2 Step Verification On http://affiliatestartingline.com/iphone-5-how-to-fix-cannot-get-mail-with-2-step-verification-on/ http://affiliatestartingline.com/iphone-5-how-to-fix-cannot-get-mail-with-2-step-verification-on/#comments Thu, 13 Dec 2012 18:41:52 +0000 http://affiliatestartingline.com/?p=4736 //www.youtube.com/watch?v=elr5OhMx57U How To Fix iPhone 5 Gmail Email Settings I had this problem on my iPhone with my gmail email retrieval. The Problem It seems that Google 2 step verification was the source of the problem. When I got my iPhone 5 I set up the gmail account using my name and password and everything […]

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//www.youtube.com/watch?v=elr5OhMx57U

How To Fix iPhone 5 Gmail Email Settings

I had this problem on my iPhone with my gmail email retrieval.

The Problem

It seems that Google 2 step verification was the source of the problem.

When I got my iPhone 5 I set up the gmail account using my name and password and everything worked fine.

Then for some reason I started getting the Cannot Get Mail message and couldn’t figure out why.

The Search

I went to YouTube and couldn’t find anything so I went to Google search and ended up on an Apple forum.

Solution 1

One of the suggestions was to turn off 2 Step Verification if you had it on.

I did just that and things were back to normal.

But there is only one hitch.

I wanted to use 2 Step Verification.

Solution 2

So I went back in and turned it on and sure enough I got the Cannot Get Mail message again.

It took me a while but I finally figured out the solution.

What you have to do is go into your 2 Step Verification account and click on the Application Specific Password link.

This will send you to the Password generator at the bottom of that page where you enter in the name of the device you want to get a password for.

In my case it was my iPhone 5.

Once it generated the long ugly password, I copied it  and then went to my iPhone.

In the iPhone I went to Settings,Mail-Contacts-Calendars,Gmail,Account to finally land on my Account Information page.

There I replaced the Password I first used with the new ugly, long Password the ASP page generated.

Once I saved the page, Bingo, my email was working again and I still had my 2 Step Verification in place.

So there you have it. That’s how you learn how to reconfigure your gmail email account with 2 Step Verification turned on.

Take a look at the video and you’ll see in clearer terms what you need to do.

Hope this helps and as always give this information a “tweet”,”Google+”,”Like”, “Pin”, “Stumble” and anything else you can think of. Many Thanks!

 

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SEO Friendly URLs -WordPress Permalink Structure http://affiliatestartingline.com/seo-friendly-urls-wordpress-permalink-structure/ http://affiliatestartingline.com/seo-friendly-urls-wordpress-permalink-structure/#respond Thu, 06 Dec 2012 21:08:09 +0000 http://affiliatestartingline.com/?p=4725 //www.youtube.com/watch?v=2PRJ899k9cM SEO Friendly URLs -How to Make Them I just made this video because in addition to setting your permalink default to post name, there is a way to edit your url or permalink in the post and page creation phase. You’ll find the edit button right under the post or page title box. That […]

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//www.youtube.com/watch?v=2PRJ899k9cM

SEO Friendly URLs -How to Make Them

I just made this video because in addition to setting your permalink default to post name, there is a way to edit your url or permalink in the post and page creation phase.

You’ll find the edit button right under the post or page title box.

That is where you click and then enter the url you want to assign to the post or page.

You should make sure your title is consistent with the permalink url and then you are good to go.

Take a look at the video and see what I mean.

This is a handy tip. I use this feature if I have very similar information to post in and I want to make sure I assign a unique url to differentiate the post or page.

So there you have it.

Don’t forget to “tweet”,”like”,”Pin”, “Google+”, “Stumble” or just get the word out if you find this information helpful. Thank you for your support.

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YouTube Tutorial- New Menu Dropdown – My Channel-Video Manager-Subscriptions- YouTube Settings http://affiliatestartingline.com/youtube-tutorial-new-menu-dropdown/ http://affiliatestartingline.com/youtube-tutorial-new-menu-dropdown/#respond Wed, 05 Dec 2012 14:08:57 +0000 http://affiliatestartingline.com/?p=4712 //www.youtube.com/watch?v=Y9y9Y95z4lE YouTube Tutorial- New Menu Dropdown I noticed that YouTube had altered the layout of the menus provided when you click your name in the upper right of the frame of your YouTube homepage. A new menu appeared with a list of four selections: My Channel Video Manager SubScriptions YouTube Settings So I made this […]

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//www.youtube.com/watch?v=Y9y9Y95z4lE

YouTube Tutorial- New Menu Dropdown

I noticed that YouTube had altered the layout of the menus provided when you click your name in the upper right of the frame of your YouTube homepage.

A new menu appeared with a list of four selections:

  • My Channel
  • Video Manager
  • SubScriptions
  • YouTube Settings

So I made this video to point it out and keep you posted.

Take a look and if you find the information helpful give it a “tweet”, “Like”,”Google+”,”Pin” or whatever else you can think of. Many thanks.

 

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How To Detach Audio in Screenflow http://affiliatestartingline.com/how-to-detach-audio/ http://affiliatestartingline.com/how-to-detach-audio/#respond Sun, 25 Nov 2012 17:01:44 +0000 http://affiliatestartingline.com/?p=4609 //www.youtube.com/watch?v=w9bFM7MDpLU I got a request to show how to detach audio in Screenflow. So I made this video and for those of you who use Screenflow, this will show you what to do if you have an MP4 video file and you want to edit it in Screenflow. It’s pretty straightforward. You want to open […]

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//www.youtube.com/watch?v=w9bFM7MDpLU

I got a request to show how to detach audio in Screenflow.

So I made this video and for those of you who use Screenflow, this will show you what to do if you have an MP4 video file and you want to edit it in Screenflow.

It’s pretty straightforward.

You want to open a blank document.

Then go to the “Your Media” icon on the Nav Bar on the upper right.

The icon is the last one all the way to the right,

Click it and then go to the bottom left and click the “add media” button.

Go to your computer and find the file you want to load into Screenflow.

Click open ( you can also drag it to the media box) and it will load to Screenflow.

Once in “Your Media” the file will display.

Drag it to your timeline under the main video window.

Once in the timeline, right click the timeline and in the drop down find and select ” detach audio”.

And there you have it. The new audio track will display under the video track.

If you find this video and information helpful, give it a “like”, “tweet”, “google+”, “pin”, “Stumble” and anything else you can think of. Many thanks.

 


Learn More

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How To Find Your YouTube Subscribers http://affiliatestartingline.com/how-to-find-your-youtube-subscribers/ http://affiliatestartingline.com/how-to-find-your-youtube-subscribers/#respond Fri, 16 Nov 2012 20:20:14 +0000 http://affiliatestartingline.com/?p=4391 //www.youtube.com/watch?v=8tcy3-pHb7o New YouTube Design – How To Find Your YouTube Subscribers Where To Find Your Subscriber List in Your Channel Back Offiice When YouTube made its changes to the Channel and Dashboard layouts, there were lots of issues regarding how to find your inbox and also how to find your YouTube subscribers. Well I made on […]

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//www.youtube.com/watch?v=8tcy3-pHb7o

New YouTube Design – How To Find Your YouTube Subscribers

Where To Find Your Subscriber List in Your Channel Back Offiice

When YouTube made its changes to the Channel and Dashboard layouts, there were lots of issues regarding how to find your inbox and also how to find your YouTube subscribers.

Well I made on video on how to find your Inbox.

And now I just did a follow up on how to find your channel subscribers.

Now there are two areas that relate to subscriptions and subscribers.

Subcriptions vs Subscribers

There are subscriptions that you sign up for because you want to follow someone’s channel.

This subscription list you will now find on your YouTube homepage in the left hand sidebar.

This is not to be confused with the subscriber page of those people who have opted to subscribe to your YouTube channel.

How To Find Your Subscribers

Your YouTube subscribers are found, not on your Homepage but on a separate page found after clicking the subscriber tab in your channel back office.

To get to it you go to the Inbox drop down, select the Channel tab.

When you get to your Channel page, go the the Nav Bar and click the Subscriber tab displaying the number of your subscribers.

Once you do that, you’ll go to the first page of your subscribers pages.

At the bottom of the first page, you’ll find a pagination bar with a series of numbers.

These are the pages that will display the icons of the subscribers who have opted to subscribe to your channel.

To see how to do all this, just check out the video above and you’ll get it all in one easy visual lesson.

As always, if you find this information helpful, please “tweet”, “Like”,”Google +”, “Stumble”, “Pin” it and many thanks for doing so.

With that, stay with it, stay well and talk soon.

 

 

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YouTube New Look Back Office – How to find your InBox http://affiliatestartingline.com/youtube-how-to-find-your-inbox/ http://affiliatestartingline.com/youtube-how-to-find-your-inbox/#respond Mon, 29 Oct 2012 21:42:08 +0000 http://affiliatestartingline.com/?p=4368 YouTube – How To Find Your Inbox //www.youtube.com/watch?v=dzEOIuGK1Kc If you have a YouTube Channel you know that things change all the time with the design. Well they have been changing a lot lately and I came into my channel and could find my Inbox. So I started to hunt and after a while I found […]

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YouTube – How To Find Your Inbox

//www.youtube.com/watch?v=dzEOIuGK1Kc

If you have a YouTube Channel you know that things change all the time with the design.

Well they have been changing a lot lately and I came into my channel and could find my Inbox.

So I started to hunt and after a while I found the nav bar with the Inbox tab on it.

It’s frustrating because I was used to finding it in the drop down by my channel name.

But the folks at Google think it’s better if you have your google profile on the right upper of the nav bar.

Nothing wrong with that but it would have been nice to leave notice where you could find the info that was in that drop down that disappeared.

Anyway, after I figured it out, I made a video to help whomever is stuck with the same problem I had.

So here it is.

If you find it helpful, give it a “Like”, “tweet”,”google+”, “Pin” and whatever else will let your friends know there is help here.

Many thanks and enjoy.

 

 

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How To Set Up A WordPress Website http://affiliatestartingline.com/how-to-set-up-a-wordpress-website/ http://affiliatestartingline.com/how-to-set-up-a-wordpress-website/#respond Fri, 28 Sep 2012 18:18:14 +0000 http://affiliatestartingline.com/?p=4315 //www.youtube.com/watch?v=UPkDN2eLG1U OK so I know there are a ton of videos on how to set up a wordpress website, but I’m putting together a video ebook down the line and having a new update on how to use cPanel and Fantastico to set up a site seemed in order. So here it is. This is […]

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//www.youtube.com/watch?v=UPkDN2eLG1U

OK so I know there are a ton of videos on how to set up a wordpress website, but I’m putting together a video ebook down the line and having a new update on how to use cPanel and Fantastico to set up a site seemed in order.

So here it is. This is the latest video I made showing how to take the domain that you pointed from Nameheap and go into the Domain Panel of cPanel and select Addon Domain.

You’ll see how to create an Addon Domain in real time and then go to the Services Panel and click on Fantastico to start the WordPress site set up.

The video takes you though how to fill out the form and create your website. For detail copy you can read on and go through the transcript of the video which follows this short intro.

So there you have it.

If you find the video helpful, please give it a “tweet”, “like”, a “pin”, a “stumbleupon” or even better a “Google+”. That will let your friends who may need the help find this video and website.

Many thanks for your support.

In the meantime, stay well, stay with it and talk soon.

Claude Pelanne here, Affiliate Starting Line, welcome. This is the second video in the video series that shows you how to A, register a domain name, and B, how you then create a WordPress web site.

In the first video we did, I showed you how to come in here to Namecheap, type in whatever you’re looking for, for a web site. I was looking for WPTrainer, I found that WPTrainer.com was already taken, but dot net was not, so I opted for dot net. During the course of the purchase process, I entered in the server IDs that I got from my web hosting site, HostGator, so that I could point the domain at Namecheap, towards my web host, in this case HostGator. We did that in video one, if you want to get an idea of how to do that, you just go back and take a look.

The next step is to come in to your web host account, in my case it is HostGator, and you are going to come down here to get to your cPanel, Bluehost, HostMonster, and a bunch of others have the same looking cPanel. You want to come down here to your domain’s panel and click on Add-On Domains. Now you are going to add on the domain you just purchased from Namecheap, the registrar, so WPTrainer.net subdomain. You can fill in whatever you want for a password. Once you got that done, you click Add On Domain, and it is going to come back and take a minute or so. It is still doing its thing, you can see the little circular panel, circulating.

The next step that we are going to do, now that the Add-On Domain domain was created, it is giving me a confirmation. The next step that we want to do is go back to our main panel, and we want to come down to Services. I am looking for Software Services, Fantastico de Luxe. You want to click on Fantastico De Luxe, then you want to come up here and look for WordPress, you want to click on WordPress. Then we want to Add a New Installation, then we want to pick among the Add-On Domains, the installation we are looking for, which is WPTrainer.net. Install in the Directory, I leave that blank. I want it to go in the main directory, I don’t want it to go as a subdirectory.

Administrator Username, I generally take the name of the site I am creating. The password, you need this to get into the admin area. That is not what it wanted to do. Yes, that is what I want it to do, password, you need this to enter, so I will put that in. The Admin Name, I am going to, again . . . Site Name, Sepilon, I want it to go to my main email. Site Name is WPTrainer.net. Description, I always put it in, you don’t have to, ‘WordPress Training,’ then install WordPress.

Now it is going to create a MySQL database. I want to click, Finish the Install. Now it is going to give you some information here, it is going to also send you an email. You want to keep that information, because it confirms that you created your web site. I always make an image of it, and I have it down.

The way you can try to figure out if your website, WPTrainer.net . . . Here it is, we just created a WordPress web site. It is a template right now, it is the very basics, but the steps that we just took, created it.

Just to recap quickly, we went into our cPanel. We started with an add-on domain, we created that, then I came down and a little hard time finding the Services, right here. We came into Fantastico, we clicked on that. We went into WordPress, and clicked on that. We clicked, New Installation, then we filled in these boxes. I picked the name of his website, I filled in the administrator name, I filled in a password, and went back in and gave it an admin name. This is a default administrative website. I created a new site name and put a description and clicked, Install WordPress. What we ended up getting out of that, is this right here. That is how you create a WordPress web site.

You might have noticed that at the end of the preceding video, there was a dot com added to my web site. The problem that I had was, when I was in Fantastico and filling in my site name, it added this dot com in the back here, as you can see, I went ahead with the installation. The way I fixed it is, I went into the back office. That is just a site name, it can be changed. I went to my back dashboard of the new site that I created, and I went into the Settings and General Settings, and sure enough, it appeared up here as WPTrainer.net, in this case, dot com. What I just did, I came in here, deleted it, clicked save, and that corrected the title problem. Now I have what I am looking for, WPTrainer.net, that is how I fixed this.

You will see when we go through the series on how to setup a web site, and I have it another video, but you come into your General Settings and you can really get specific on how you want to name your web site, and you can change things dynamically, in the back-end. That is how I made that little fix, for those of you who saw that was a dot com there, it is no longer there. That is how easy it is to go back in and fix things in WordPress.

I hope this has been helpful. This is Claude Pelanne, Affiliate Starting Line. Stay with it, stay well, and we will talk to you soon.

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How To Scale An Image in WordPress http://affiliatestartingline.com/how-to-scale-an-image-in-wordpress/ http://affiliatestartingline.com/how-to-scale-an-image-in-wordpress/#respond Wed, 19 Sep 2012 14:12:49 +0000 http://affiliatestartingline.com/?p=4297 Resize Your Images For Speed //www.youtube.com/watch?v=iW-4O4i9pzo How to scale an image in WordPress? It’s Easy. With all the talk about load times I figured out how to scale an image in WordPress while uploading some content to my website. As I played with the media library upload I noticed a an “edit image” button and […]

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Resize Your Images For Speed

//www.youtube.com/watch?v=iW-4O4i9pzo

How to scale an image in WordPress? It’s Easy.

With all the talk about load times I figured out how to scale an image in WordPress while uploading some content to my website.

As I played with the media library upload I noticed a an “edit image” button and clicked it.

It came up with a new screen that had a scale image link in red. Once you click that a drop down reveals the image size in pixels and lets you change the values in the boxes.

Once you’ve selected the size you want, you click the blue “scale” button and voila. You have sized the image to a smaller and faster load dimension.

If you have lots of images and feature images all this loading can slow things down so every little thing helps.

This new feature is something WordPress 3.4.2 offers so take advantage of it.

Have a look at the video and as always don’t forget to give it a “like”,”tweet”, “Google+”,”Pin”, Stumbleupon” or whatever else you can think of. Many thanks for your support.

Also as always there is a transcript of the video for those who prefer to read. So just click “read more” and enjoy.

Hey, Claude Pelanne here, Affiliate Starting Line. Welcome. This is going to be a video on how to scale an image from within your WordPress Media Library screen. So, what am I talking about? Well, when you add pictures to your . . . I’m in back office here, a dashboard of my website, and I come down to Media, My Library, I want to add a new picture.

So I’m going to select a picture, and I’m going to pick this one. So this is an image that I’m bringing from my computer. So I’m going to name this image, fill in the requisite information first, once I’ve loaded it up. So here it is. So I’m going to name this. This is “Orchard Street New York City.” It’s Lower Manhattan and just took a picture of building frontage.

Okay, and now that I’ve named it, there’s also another thing I can do here. See Edit Image? I’m going to edit this image. Now, I want to scale it. So I’m going to click Scale. Now this dimension of this picture right now, it’s 4272 x 2848 pixels, and I’m going to scale it down to 300 x 200. I’m going to click Scale. So I’ve taken this image down to – I’m going to click here, Save All Changes – from a larger file size to a smaller size, and that’s going to allow for it to load quickly and to make sure that my loading time on my website is optimized.

So that’s a new feature here under the Media tab. Add New, when you go to edit your image, you’ll be offered the ability to scale the image. If you click Scale, and then you can set to whatever you want. If you wanted a smaller file size, you can go 80 by whatever. It will scale, and then you can already restore the original image as it was. So you can crop.

There are a lot of things you can do to that image from within the dashboard, and that’s a new feature. So I thought I’d point that out, and that’s it. I hope this video has been helpful. This is Claude Pelanne from Affiliate Starting Line. Stay with it, stay well, and we’ll talk to you soon.

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How To Register A Domain Name http://affiliatestartingline.com/how-to-register-a-domain-name/ http://affiliatestartingline.com/how-to-register-a-domain-name/#respond Mon, 10 Sep 2012 18:14:58 +0000 http://affiliatestartingline.com/?p=4273 //www.youtube.com/watch?v=Li714sS2uCc How To Register A Domain Name – Update video I am putting together a “How To” series for beginners on setting up your own website for  business. Naturally the first place to start is registering a domain name. Of course if you already have an offline business, you have a business name and brand […]

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How To Register A Domain Name – Update video

I am putting together a “How To” series for beginners on setting up your own website for  business.

Naturally the first place to start is registering a domain name.

Of course if you already have an offline business, you have a business name and brand you will want to register that as your domain.

If on the other hand, you want to create your business from scratch, then you will want to give some thought as to what you will want to call it.

Going for an exact match domain or a more generic “brand” name is subject for another post and series, but suffice it to say, what you decide on, you will have to have some idea of the extension you will settle for, .com, .net or .org.

There are plenty of theories about the value of .com over .net or .org and certainly over all the other extensions like .info, .us, .co and more.  Whatever your thoughts, you will have to decide on a domain name and extension while going through the process shown in the video above.

Once you find a domain name that is available, it is a matter of a few easy steps to reserve that domain and getting it pointed to the servers of your web host. I use NameCheap to register all my domains and there are any number of other services that will do it for you.

That is what the video above shows you how to do. So take a look and learn that first step.

If you find the video helpful, don’t forget to “lik”, “tweet”, “Google+”, “Pin” or Stumbleupon to let others know that there is help for them to get going. Many Thanks for your support.

For those who prefer to read, there is a transcript of the video so just hit the “read more” button and enjoy.

Claude Pelanne here, Affiliate Starting Line, welcome. I am going to do a series of videos on how to get a domain, how to set it up, and get it registered to a WordPress site. In other words, what the process is. In this video let us take a look and see how you get a domain name.

In my case I come to Namecheap.com. I have an account here, so I will log into my account. I have, as you can see her, 8 domains, anyway, one just expired, I am going to get a new domain because I want to do that. If you don’t have an account, you will get to a screen like this, and it will eventually ask you to register and sign up for an account. You should do that, because if you are in the business of internet marketing, you will want to do that.

I am looking for WPtrainer.net, let us see if there is anything. This is going to be a training site that I am going to use. Trainer.com is gone, but WPTrainer.net is there, so I am going to go with it. [inaudible: 01:25] We will Add to Cart and we will checkout. It is going to ask me to register contact information, my information is in there, it looks fine. This is already going to populate because I already have an account, once you have created an account, it will do that.

Domain Renew Settings. Automatically Renew, yes. Enable Who Is Guard, yes. Do Not Renew [inaudible: 01:59] I already got Automatically. Use our free name servers, use custom servers. So here is, if you have servers, I am with HostGator, I know that it is going to ask for some server numbers, so I am going to get those and put those in. I have those, if you do not, you are going to have to sign up with a host site. Your host site will automatically give you that information, you should have it on a notepad, just like I have there. I will put those in, save, and continue. It is asking me for $10.87, I will check out with PayPal, so I have got to put in my . . . I have paid it off now, so it is processing the purchase of the domain.

You saw what I did. I went in and found a domain name that I wanted, I clicked and went to the checkout. It asked me if I wanted to buy Who Is Guard, which protects the information about the domain, I said yes, it will automatically renew the domain. It gives me a confirmation here that I can download as a PDF. Here is my download, I will download this, save the download, so I have got the receipt. Now I own this domain. Now let us go to my . . . it has confirmed it. I have got a one year on the Who Is Guard, I got one year on the domain, and that is how it is when you buy a domain. If I look at my domains, I will look at the list, WPTrainer.net is there.

That is how you buy a domain. You saw that that was pretty easy, the actual process itself is easy. All you do is come in here and type in a domain, if it is available, you click through it, if not you keep testing names until you get them.

The next step is going to be going to HostGator and signing up that domain as a WordPress site, and that is further in video two. So that is it. I hope this video has been helpful, this is Claude Pelanne, Affiliate Starting Line. Stay with it, stay well and we will talk to you soon.

Namecheap.com - Cheap domain name registration, renewal and transfers - Free SSL Certificates - Web Hosting

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SEOmoz Beginners Guide to SEO Ch 10 Pt 2 Review http://affiliatestartingline.com/seomoz-beginners-guide-to-seo-ch-10-pt-2-review/ http://affiliatestartingline.com/seomoz-beginners-guide-to-seo-ch-10-pt-2-review/#respond Sat, 11 Aug 2012 19:11:06 +0000 http://affiliatestartingline.com/?p=4178 //www.youtube.com/watch?v=0Jr0AM6_tBs SEOmoz Beginners Guide to SEO Ch 10 Pt 2 Review This part of the chapter talks about analytical tools. And here is the list provided Omniture Fireclick Mint Sawmill Analytics Clicktale Coremetrics Unica Affinium NetInsight Yahoo! Web Analytics (formerly Indextools) Google Analytics Clicky Web Analytics Piwik Open Source Analysis Woopra Website Tracking AWStats You […]

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SEOmoz Beginners Guide to SEO Ch 10 Pt 2 Review

This part of the chapter talks about analytical tools. And here is the list provided

  • Omniture
  • Fireclick
  • Mint
  • Sawmill Analytics Clicktale
  • Coremetrics
  • Unica Affinium NetInsight
  • Yahoo! Web Analytics
  • (formerly Indextools)
  • Google Analytics
  • Clicky Web Analytics
  • Piwik Open Source Analysis Woopra Website Tracking AWStats
You can take your pick of which ones you want to use. If you’re starting out, I would go with Google Analytics, Yahoo Web Analytics, Google Insights and Google Trends.

All the others can also work but I think you need some time to get used to using the other tools first.

I use a tool called Market Samurai, so you can check that out as well.

The chapter goes into more depth about the tools available through each search engine.

Google has its recommended tools, so do Bing and Yahoo.

Take a look at the video and at the transcript that follows this post for tools specific to each search engine.

You’ll get to read about the SEOmoz products available for analyzing the data about your website.

You’ll also get to see how you can apply the data you collect and this part of the chapter is very useful at getting specific examples of how you can use the different tools.

So take a look at the video and read the guide and you’ll get a good primer on what tools and what data you will want to get familiar with as you learn to measure your progress online.

As always if the information is useful, give it a ‘Like”,a “tweet”,  a “Google+” , a “Pin”, many thanks for your support.

For those who want the text, read on, there is a transcript that follows.

 

Hey, Claude Pelanne here at Affiliate Starting Line. Welcome. This is the continuation of the SEOmoz Beginner’s Guide to SEO video series. We’re in Chapter 10.

This is Part 2. Part 1 of the Chapter 10 review covered the recommended metrics, talked about direct referral and search traffic; told you how to compare performance versus market share, visibility, potential drops, what you do when certain things happen in search engines, conversion rate by query terms. We covered all of this in the first part. So you can review that. We talked about the “not provided.”

Then in the second part here, they give you some samplers of the kind of analytical tools you can look at, and they give you about 13 of them right here alone. I use Goggle Analytics. I haven’t used Yahoo Web Analytics very much. I have also used AW Stats. I looked at Woopra when they were first coming out, but I haven’t used them. All of these are all different types of analytical tools. If you’re just starting out, Google Analytics is free. You should learn how to use it anyway, and there is a ton of stuff you can get. At AW Stats you’ll find in the back office of your web hoster.

There’s an article here that they link to that they tell you to read so that you can figure out what tool might be useful for you. They also link to Google’s website optimizer. The website optimizer, as you can see here, has now been integrated into Google Analytics, so you’re going to want to set up Google Analytics, and then you’ll get the features of the website optimizer integrated into that. There is no separate product there now.

Metrics for measuring search engine optimization.

You know, it says that, “it can be difficult to track specific elements of these algorithms.” A lot of the data and how they work is proprietary. They talk about best practices, data points, but then they come here and suggest that not only do you have Google Webmaster tools and Yahoo Site Explorer to use and the Microsoft Webmaster tools, but there are certain commands you can use in different search engines. In the Google search engine, you can use the site command colon and then the name of the website, and it’ll give you a look at all of the pages that have been indexed in that site. They recommend Google Trends, Google Trends for websites and Google Insights.

This is Google Insight’s for search. You type in a term here, whatever you’re trying to research. You can set your parameters to search the whole web or products only or news or image. I usually go for products. If you want to go worldwide you can narrow it down to a market, the United States. You can set their time frame. Let’s see what happened in the last 12 months across all site categories, and you search. What it will do is it will come back in this case and gives me all the data regarding the United States for dog training by regional interests. It will give me some top search terms that are related to that keyword and the data for it. That’s one tool you can use, and I have a video that explains how to use Google Insights for search.

Google Trends. Google Trends does the same thing. Now in this case I didn’t filter. Let’s go by the United States and let’s do it in the last 12 months. So here you’re going to get some trend lines. You’ll get some relationship to what is happening in the news. It’ll give you an up-to-date look at the relevance of this, and then it will give you a breakdown here by state, by city, and you can actually drill down even more if you want to with these filters. Google Trends, I also did a web series about that. Trends for websites, this is only good for websites that are really active, large and really indexed very well. If your website is new, etc., you’re not going to show any data here.

Bing they also mention here. You can go to Bing, sign up and get into the Bing Back Office Tools; the Webmaster and their Microsoft Advertising intelligence. So these are some of the services they recommend for you to use. You can use the same site command for Bing to what is indexed, and then you can do an IP query. We just looked briefly at the advertising platform. Ask the same thing, and you can use the site command. These site commands can get more sophisticated. You can drill down and search by page for a website or by blog. Here they actually show you another commands, the link command, and it shows you information about links going to the URL you’re interested in.

Then it will give you a big breakdown here of the SEOmoz products. On the left-hand side they give you the SEOmoz products for pages, so you can measure page authority, you can measure page rank. It’s called mozrank. You can measure the page trust. You can measure the number of links on the page, linking root domains to that page, external links coming out of that page. Then you can do the same thing at the domain level; domain authority, domain mozrank, domain trust, total links going into the domain, number of linking root domains. These are all products that SEOmoz offers. It’s a subscription service, but it’s dynamite, top-notch data, and it’s an reliable as anything you’re going to get from Google.

Applying your data to your commands. They say, “what do you do with all this stuff?” Then they’ll sit here and give you some scenarios of what you might do if, for example, search traffic from a single engine falls, but the search traffic from the other engines stays. They’ll recommend maybe you’ve been penalized. Usually, you’ll see a fall in traffic from Google in relation to Yahoo and Bing, and then they give you some options here of what you may have done to create that falling traffic.

Now, if they fall across all three search engine, you might have a robot.txt problem. That is, you have blocked the search engines from indexing at all. If it’s just falling from one search engine in relation to the others, then you may have a penalty situation. Search traffic from multiple search engines, that’s exactly what it is. Individual fluctuations, it brings that back to what I just said. You’re going to see all sorts of fluctuations, gains and losses, over time. That’s why you want to keep track of your data.

There was a thing, and there still is, Google Dance. If you’ve got a brand new site, not a lot of trust, not a lot of authority, you’re going to appear in the rankings. If you appear high up in the rankings quickly, expect to get bounced around. It might take three or six months before things stabilize and you re-appear. I had a website appear on page 1 after about eight weeks. It stayed there. I was making nice sales, and then it disappeared; completely vanished. Broad, exact, everything. Then 30 days later it re-appeared and back on page 1. It stayed there for about a year, and then it disappeared in broad, but it’s still there in exact. That’s the name of the game.

Positive increases in link metrics without ranking increases, that simply means that you’re getting good data, but you may not see yourself moving up through the results as quickly as you would like. It takes time. I mean, what they’re basically saying here is give yourself some months worth of work at it before you really get a consistent ranking and a consistent position.

Until you have put in some time, built some authority, built some trust and built some links, you’re going to pop around. That’s really the gist. There’s a lot of stuff here in Chapter 10, but you really have to take yourself through it individually and play with each one of these concepts and each one of these tools. It is a very good repository and a suggestion list of things to do and tools you can use.

That’s it for Chapter 10 and the SEOmoz Beginner’s Guide to SEO. This is a great, great document for anybody just starting out. It’s a must, even for people who’ve been around. I always read it, and I always learn and pick up something new. I don’t think you ever know enough of SEO anyway. It’s a nice refresher course for some of you and it’s a perfect place to start for others. And that’s it.

I hope this video has been helpful. This is Claude Pelanne of Affiliate Starting Line. Stay with it, stay well, and we’ll talk to you soon.

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SEOmoz Beginners Guide Ch 10 Pt 1 Review http://affiliatestartingline.com/seomoz-beginners-guide-ch-10-pt-1-review/ http://affiliatestartingline.com/seomoz-beginners-guide-ch-10-pt-1-review/#respond Wed, 08 Aug 2012 15:26:36 +0000 http://affiliatestartingline.com/?p=4152 //www.youtube.com/watch?v=orjLQdP5Xig SEOmoz Beginners Guide Ch 10 Pt 1 Review Metrics and Tracking This last chapter is one of the most important and tells you what you need to know in order to track and measure you website success. It starts off with five different metrics to track. Search Engine Share of Referring Visits You want […]

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SEOmoz Beginners Guide Ch 10 Pt 1 Review

Metrics and Tracking

This last chapter is one of the most important and tells you what you need to know in order to track and measure you website success.

It starts off with five different metrics to track.

Search Engine Share of Referring Visits

You want to know the traffic sources to your website

• Direct Navigation

• Referred Traffic

• Search Traffic

Visits Referred by Specific Search Engines

You want to know specifically which search engine is sending you the most traffic and what the nature of that traffic is.

Visits Referred By Specific Search Engine Terms and Phrases

You want to know what keywords and keyword phrases are used to find your site.

Conversion Rate By Search Term and Phrase

You want to know what keywords and keyword phrases are converting your users to a sale or some action you want them to take.

Number of Pages Receiving At Least One Visit

You want to know which pages on your site are getting at least one visit.

You want to get rid of those pages that get no visits. That will help your overall site get ranking and authority.

 Not Provided

The last part of this section explains what the “not provided” keyword classification is and means.

Basically Google only shows all the keyword data to people who advertise on Adwords.

They have a more technical explanation about not showing data from those users logged into their Google accounts.

That’s all very nice but the bottom line is those who advertise and use Adwords get the data and those who do not don’t.

Take in the video and read this part of the chapter and you will get all the details behind what I have just outlined.

As always if you find the information useful, please “like”, “tweet”, “Google+”, “”Pin”, or “Stumble” it. Many thanks for your support.

For those who want it all in print. Read on, there is a transcript of the video.

 

 

Hey, Claude Pelanne here, Affiliate Starting Line, welcome. This is a continuation of the SEOmoz Beginner’s Guide to SEO video review series and we’re on the last chapter, Chapter 10, which is about measuring and tracking success. It’s a very important chapter. Probably I would say the most important if not close to it, along with Chapter 4 of this whole guide, and it takes a little while to get through this.

This first video will be about this first section here which is recommended metrics to traffic. So they tell you that there’s certain metrics you want to follow and learn about in order to measure what’s going on with your website. They also give you three links here to three different articles that will explain a lot of different metrics to you. But the first one they give you here is search engine share of referring visits.

And what this means is these are three different ways that people find your website; direct navigation by typing in directly, referral traffic by coming through a link from other websites. It could come through YouTube, Twitter, or Facebook. Search traffic, people typing in search queries and finding your website. So you want to know both the percentage and the exact numbers to help you identify weaknesses and serve as comparisons over time. Yes.

So, for example, in this training website, if I come up here to sources for traffic and take a look at the overview, it will give me a picture of where my traffic comes from; close to 7 percent from search, 6 percent from referral and 66 percent from direct. So these are out of whack. I would have to work at trying to get better search traffic and more referrals in relations to direct, and this is what this data tells you. And then you can break it down into more specific detail.

For example, if I come down here to organic search, it’s going to show me what keywords. Now this is a training site that doesn’t have much, so you would see a list of keywords down here. And then you can see on here, it says not provided. We’ll talk about that shortly. And if I want to find out where the referrals came from, I can see here they came from Pinterest, Twitter, YouTube, etc. So, you want to use Google analytics to understand where your traffic is coming from. That’s basically what that says.

Visits referred by specific search engines. So you’re going to find that the majority of your traffic is probably going come from Google and maybe up to 60 percent, 70 percent, maybe 80 percent and in some cases in Europe it’s 90 percent, and then the rest from it will come from Yahoo and Bing.

And when that happens, there are other concepts you need to understand. You want to compare performance versus market share. So you want to track these search engines broadly, but you also want to get in granular. You want to see where your traffic is coming from, neither by country, and you want to know how each one of these factors in contributing to your site. They tell you that technology and Internet tend to be Google strengths, because most of Google’s traffic is younger and tech-savvy, whereas lifestyle referrals will come from Yahoo and Bing. People tend to go there because they are portals and they emphasize that.

Visibility and potential drops. What that means is you might find that you have a site that disappears from Google, let’s say, but it’s still ranking in Yahoo and Bing, and then you want to take steps accordingly to see what factors are creating that. That’s exactly my problem. I have a site that has disappeared from Google. It’s still ranking on Yahoo and Bing. It ranks on Google on the first page in exact match, but in broad match, nowhere to be found and my analytics are showing straight lines. I got to figure out what’s causing that.

Uncover strategic values. So here you want to undertake SEO, you want to see which aspect of SEO is creating the best results. You want to figure out which on-page tactics work better like keyword inclusion and targeting. What it basically says is keywords targeting works better with Yahoo and Bing, anchor text links work stronger on Google, and you kind of want to understand which mix of SEO works better depending on the search engine.

Visits referred by specific search engine at terms and phrases. This is what we just saw. You want to figure out which keywords are driving traffic to your site, and Google has made this more difficult because right now, when you are logged in to your Google account or anybody has logged in to their Google account from Gmail, from Google plus, from whatever, the data that they’re creating, the keywords that they’re using to visit sites are not going to be reported to those site owners. That’s just a policy that Google instituted a few months ago.

The only way that you’ll get that kind of data is if you have Google AdWords campaign running. If you’re paying Google AdWords campaign dollars, they’ll show you all the data. If you’re not, you will not see, and you’ll see on your line, just like we saw before, a keyword and it’ll say not provided. Unfortunately, for people, sometimes that data represents 10 percent, up to 40 percent of their keyword referrals, and there are ways around that, and that’ll be subject for another video.

Conversion rate by search term query. So you want to figure out which keywords are converting and at what rate. So in this example, they say SEO tools for SEOmoz converted at 5.8 percent, and then they went to check and see where they ranked for that keyword. They were in position number four, so they want to go and optimize, do some things and see if they can move up from four to three or two or one, and they’re going to see their conversion rate go way up.

Number of pages visited at least once. So you want to know which pages on your website. Again, through Google analytics, you can see that, which pages are getting what number of visits and you need at least one visit from a search engine to make it worthwhile. If you have pages on your website that gets zero visits, then maybe you should get rid of them, and that’ll improve your overall quality profile with the search engines.

And then they come down here and explain this not provided concept which is what I just explained before. Google will not show keywords of people who are logged in to their accounts at Gmail or at Google Plus or logged in to their Google accounts. And that’s a problem because they used to provide that information and it represents anywhere from 20 percent to 40 percent of some people’s keyword queries. So they’ve cut back and there is a way around it. They give you a blog post here, which you should read, and it explains what it is, what that phenomenon is, and what you can try to do to work around it. And that’s it.

So that’s the first part of Chapter 10. And the second part, we’re going to go take a look at analytic software, the kind of tools that you can access to actually get that data. You saw a little bit of that when I showed you Google analytics.

 

And that’s it. I hope this video has been helpful. This is Claude Pelanne, Affiliate Starting Line. Stay with it, stay well, and we’ll talk to you soon.

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SEOmoz Beginners Guide To SEO Ch9 Review http://affiliatestartingline.com/seomoz-beginners-guide-to-seo-ch9-review/ http://affiliatestartingline.com/seomoz-beginners-guide-to-seo-ch9-review/#respond Sun, 05 Aug 2012 19:09:29 +0000 http://affiliatestartingline.com/?p=4132 //www.youtube.com/watch?v=yF6Ilc13tSg SEOmoz Beginners Guide To SEO Ch9 Review Myths and Misconceptions About Search Engines This chapter is about clearing up the confusion about how search engines operate. It starts with some history of how one used to be able to apply or submit to the search engines to optimize your site. That practice no longer […]

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SEOmoz Beginners Guide To SEO Ch9 Review

Myths and Misconceptions About Search Engines

This chapter is about clearing up the confusion about how search engines operate.

It starts with some history of how one used to be able to apply or submit to the search engines to optimize your site. That practice no longer applies.

Then the chapter goes into a rundown on Meta Tags, Keyword Stuffing, Paid Search and Search Engine Spam

The video and guide go into detail about what you need to know about each subject.

Title tags and meta descriptions are in, keyword density and stuffing are out.

Paid search has no effect on organic search and spamming never pays off in the long run.

Page Level Spam Analysis,manipulative linking,cloaking,low value pages are all covered to let you know what to do to avoid problems with the Google and Bing.

Domain Level Myths

Up to now the information has been about page level optimization.

Of recent, domain level issues are important to know about.

Linking practices, content value and trustworthiness all apply at the domain level’

That means for example that a few bad pages on a site with otherwise great content can have a negative effect on ranking and trustworthiness.

How To Know If You Have Been Hit

The chapter goes on to give you some points to cover if your website has been hit with penalties and lays out the process to ask for redress/

All in all this is more of an informational chapter and it has some good advice about how to avoid penalties and what to do to turn things around.

So watch the video and for those who want it, read on for the transcript.

As always if you find the post helpful, don’t forget to “like”,”tweet”,”Google +”,”Pin” or “Stumble” it. Many thanks for your support.

Hey, Claude Pelanne here, Affiliate Starting Line, welcome. This is a continuation of the SEOmoz Beginner’s Guide to SEO video series review. We’re on Chapter 9 and let’s take a look and see what Chapter 9 does.

Chapter 9 is really about myths and misconceptions. This is really more of an informational chapter. It’s going to take some of the concepts we’ve already talked about in the first eight chapters and kind of bring them together. It gives you a little history here on the open. It says in the old days you could submit your site to the search engines using a form and then they would index you. That’s really no longer relevant, doesn’t happen anymore, so that’s the gist of that.

Meta tags; it comes in here and repeats that certain meta tags count other meta tags don’t so it simply reinforces the fact that a title tag is vital, a meta description tag is vital, your meta keyword tag is of very little or no use. I still put keywords in a meta tag. You never know. Things could change in the future and if it does you would have to go back again and start redoing things, so I just do it anyway, but it doesn’t really have much value.

Keyword stuffing, keyword density, the practice of repeating a keyword so many times and fitting it into a formula of so many keywords per 100 words doesn’t work. Just write naturally. Use the keyword that you’re trying to rank for naturally, put it up in the early part of the contents and you’ll be fine.

Paid search. This is the concept that if you do pay-per-click and you’re targeting a keyword that you’ll rank better in the search results for that keyword if you’re doing pay-per-click. Not so. There’s no relationship between the results of pay-per-click and organic search. It’s not uncommon, however, to see that sometimes the people at the top of the pay-per-click are also on the top of the organic search. That is just by the implications of what is being written here a good SEO practice, a good PPC practice. You can make the judgment for yourself what that is.

Search engine spam. Nobody likes spam. Search engines don’t like it and humans don’t like it so don’t do it. That’s basically the gist here. Sometimes there could be financial incentives and sometimes spamming works in the short term, but over the long term when you get caught you get nailed. It’s not worth it.

It says here in the second part that search engines are getting smarter. There are concepts like TrustRank which means that the closest you are in links, levels, to the trusted sites like .edu’s, .gov’s, the CNNs the New York Times, there’s a whole bunch of sites that are highly trusted. The closer you are to them the better your ranking will be. There are other concepts here that they talk about HTIS, the statistical analysis historical data, these are all ways of establishing your trust if you understand what those concepts are. Fine.

It mentions the Google Panda update. The Goggle Panda was a change in the algorithm that targeted low content, low valued content sites, especially content farms like article directories. Even Squidoo and places like that that kind of were carrying a lot of lousy content. So those sites got demoted and they got hit.

There’s another update called the Penguin Update that went after link farms and linking practices so you should be aware of those. You should read the Google Webmaster Guidelines and the Bing Webmaster Guidelines. We are refer to them earlier in one of the videos, it tells you to do it there.

Then it goes on to tell you what happens if it takes the same concepts we just went over and it says they apply at the page level and we’re also going to say they apply at the domain level which is something new. The page level you want to avoid keyword stuffing. We already know what keyword stuffing is, we talked about that. Just write naturally. And you do want to put your keyword in a title tag, in a meta description. You want it in a header in a H1 through H6 somewhere, preferably at the top of the content. And you want it in the URL. If you do those four things you’ve got page optimization and you’re in good shape. Write naturally and to your own style and it will go fine.

Manipulative linking. So they mention reciprocal link exchanges, link schemes. There was a practice that would say that you want to build all these little satellite sites and they all link back to your main site and these kinds of artificial link networks don’t work anymore. Paid links, you can pay people to send you links. Some of these services make it look very natural and in the short term you probably won’t get caught. But over the long haul they hire the same services to try to figure out how to get them out of the equation so eventually that will get caught.

Low quality directories. There’s all sorts of ways to list your site with a directory. In many cases that just doesn’t work.

Cloaking. That’s the practice of putting a piece of code in the HTML that tells the search engines and then showing the humans something else. Don’t do it. Now, there is some kind of cloaking that is white hat and they’ll refer to it here and you can go read this article that will tell you the kind of cloaking that is proper, that you can practice.

Low value pages. This comes back again to web spam and content. You want to make sure that your content is unique. That’s really it.

Domain levels. So now the same concepts apply at the domain level. In other words, some domains may have very good pages and do everything right and then there might be pages in there that are really cruddy that have bad linking processes, they may be kind of spammy, they’re trying to sell something and they’re over linking or whatever, or they’re content is scraped from somewhere. So if you’re mixing bad content on a site with good content you’re going to pay for that. You don’t want to do it. So that’s really the gist of what that means. They’ve started to penalize sites at a domain level.

Then they tell you what do you do if you’ve been bad. So if you notice your site’s disappeared. So you want to go look for errors that you’ve made. Maybe you’ve got a robot.txt preventing the tool from crawling you. You want to go into the Google Webmaster tools and see what they tell you. And I showed you the Google Webmaster tools in an earlier video.

You want to see what kind of changes you’ve made that may have affected your site. You want to go back and look at your back link profile. You want to see if there’s any duplicate content. The duplicate content will always be there so you want to make sure. We went through how to get around that with 301 redirects or conical URLs.

Then it gives you a flow chart to figure out what your steps would be if your site disappears. If you’re still indexed or if you’re not indexed. If you’re indexed it sends you to the next step. If your site can still rank for its domain name, yes, you go on to the next one, no, you take a look and see what steps they tell you. And then if the sites has a search for five or six relatively unique terms, title tags. So it gives you a process you can follow and you can follow that.

Then it goes on to explain what do you do. There’s seven steps to get your penalties lifted. It takes you back to the Google Webmaster tools an then Bing Webmaster tools to see if they can give you information to help you along. You can file a reconsideration document with Google to try to fix things.

And then you’ve got to wait for the granddaddy, the Big Maha to decide change their minds. Dan Theis from the SEO braintrusts, one of his recommendations, because it happened to him in one of his early sites, was just bag the site and start a new domain. So that may be the only solution.

And that really is kind of the gist of Chapter 9. So it gives you an indication of what the myths are, what you should be doing and not doing, and it brings together some of the ideas from the proceeding eight chapters ahead of you. That’s it.

So read it and get a good feel for it. A lot of this is an ongoing debate in the SEO community. You can follow that debate to see how that all falls out. So that’s it.

This is Claude Pelanne of Affiliate Starting Line. I hope this video has been helpful. Stay with it, stay well and we’ll talk to you soon.

 

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SEOmoz Beginners Guide to SEO – Ch8 Review http://affiliatestartingline.com/seomoz-beginners-guide-to-seo-ch8-review/ http://affiliatestartingline.com/seomoz-beginners-guide-to-seo-ch8-review/#respond Sat, 28 Jul 2012 13:27:40 +0000 http://affiliatestartingline.com/?p=4113 //www.youtube.com/watch?v=rRezzdEGQko SEOmoz Beginners Guide to SEO – Ch8 Review Sitemaps The first concept covered is Sitemaps, what they are and why you want to use them. It’s all about making it easy for your content to be found. Rss Real simple syndication allows you to get your content out to interested users who opt in […]

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SEOmoz Beginners Guide to SEO – Ch8 Review

Sitemaps

The first concept covered is Sitemaps, what they are and why you want to use them. It’s all about making it easy for your content to be found.

Rss

Real simple syndication allows you to get your content out to interested users who opt in to your feed. It gives the pro and con of RSS technology.

Text Files

Here you get an explanation of what text files are. The advantage to using this format is that it is simple to use but does not offer meta data.

Robot.txt

The Robot.txt has been covered before. This file allows you to designate what you want crawled and what you want kept out of the search engine data base.

This part of the chapter explains some of the commands you need to know to set up your robot.txt file properly.

Meta Robots

Here you will get an explanation about the meta robot tags, index, noindex,follow ,noflollow and tells you what they do and how to set them up.

Search Engine Tools

Under search engine tools you get to learn about Google and Bing webmaster tools and what they offer in the way of information about your website. You’ll want to set up your website in both of these tools to get data about who is visiting and what content is attracting the most attention on your site.

The last part of the chapter mentions SEOmoz tools that can help you manage your SEO and data to maximize performance.

Take a look at the video rundown. I think you’ll find it useful and a good set up for your read of the material.

As always, if you find this post helpful, give it a “loke”, a “tweet”, a “pin”, a “Google+1″ to get the word out. Many Thanks for help.

Stay with it, stay well and talk soon.

For you readers, there is a transcript so click read more to get it.

Hey, Claude Pelanne, affiliate Starting Line. Welcome.

This is a continuation of the SEOmoz Beginner’s Guide to SEO, and this is about Chapter 8. 8 is about Search engine tools and services. This explains certain concepts behind how you can use different SEO tools, to figure out the SEO for your site.

It starts with the concept of site maps. Site maps are a list of files that tell the search engines how they can crawl your site. Each page of your website is its own URL and each page can be fit with certain tags that will tell the search engine whether it can index it or not, or follow or not and site maps are the file that has those URLs for each one of those pages in it and they help the search engines crawl your site. And so a Search Engine will look for site maps when they show up on your site. Some people set them up, some people don’t and they make a big mistake by not doing that. So the language used for site maps is called XML, Extensible Markup Language and this simply says this is the format of the language. It’s a very good language to use because it can produce a lot of site map generators. It can create these site maps easily. The problem is it creates very large files. So the pro is that it’s a widely accepted format for site maps. The con is it creates large files.

Then it goes on to explain three other different formats that you’re going to find on websites. RSS, Real Simple Syndication, rich site summary, is a piece of code, and it allows for people to access the content of their website dynamically. And what it means is you set up an RSS on your site, people sign up to that RSS feed, and when you add content to the site, it automatically sends them a notification to their RSS readers, that you have content on your site and they can click it and access it. So RSS is easy to maintain. RSS site maps can easily be coded and automatically update but the con is they’re harder to manage and it’s a variation of XML and it’s harder to manage.

Text files. Text files are un-formatted text in a file and it’s a specific type of format, .txt. They’re easy to use. The text site format is one URL per line and most site maps limit 50,000 lines and then they have to create a new site map. I wouldn’t worry about that. It does not provide the ability to add metadata so you’re not going to be able to indicate index, no index, no file, etc. but you don’t have to worry about that because there’s other means of doing that.

Robots.TXT. We already looked at this. This is a file that allows you to designate whether you want to allow a search engine to crawl you. It explains the different commands that occur. In the robot.txt file, this allows site map to crawl delay. It shows you an example, so in this example here we have a website called www.example.com/robots.txt. The page on the website that we’re talking about is robots.txt.

User agent is the place where the name of the bot will be, that you want to either disallow. And disallow is the command. Right now disallow is anybody to crawl, and there’s no disallow at all so this designation right here, this code here allows crawling of any kind. Down below it, the user agent, you specify the user agent, spam bot. You don’t want this bot to index your site. It could be a spamming, you know, that allows the spammer and you have created a disallow by putting a parameter behind. So now this spam bot will not be allowed to index your site. That’s what that means. And it shows you the format for doing that and you can do that for every crawler you want.

So what it tells you in the little paragraph here is generally that works very well but sometimes these coders are pretty smart and they work their way around it or they create a new spamming bot that you haven’t designated yet.

MetraBots. Again, this goes back to what we talked about before. You can designate whether you want to index or no index, whether you want to follow or no follow and it explains here the code of how that occurs, on whatever page it is that you want to invoke those commands and those parameters. Ad it shows you the code that’s needed to do it.

We already covered some of this in another part of the book. but it shows you here and it gives you an example of the code of how to code for example, the no follow. The tricky one is the canonical. This is where you may have several pages on your website. In this case they’re showing four pages and they’re pretending these all carry the same content. You want to avoid that. You want to designate one of these as the go-to page, and the other three you want to tell the search engine to ignore. You do that by going on these three pages that you want to ignore, and you create the code that you see here on the right. So it shows you the code designation for telling the search engine that on the default.asp page, you want to designate this page here in red as the main page to go to for the content.

So there is an article, a very good article I might add, over here, over here, over here, on the Daily SEO blog that explains canonical designations and how you should play those. So you want to go to the SEOmoz site and look for that.

Search Engine Tools. Google webmaster tools is one free tool, I just kind of briefly showed you that. Let’s go to, this is the webmaster tools here for a website. You can see what it does. So that’s what it would look like. This is a training site that has nothing in it but this tool here would give you information about the configuration of your site, the site links, the URL parameters. It’ll show you the health of your site, give you crawl errors, tell you whether you have any Malware. It will give you information about traffic, the links coming to your site. So this tool will help you analyze what’s going on with your website. And that’s what this information here tells you. It will give you geographical targeting information, preferred domain information, URL parameters, crawl information, site links, Google One metrics, all sorts of information about your site.

Then it goes on to say that Bing has exactly the same kind of tool available and this is what the Bing site would look like. Again, it gives you information here on the right hand site about site maps, crawl information. All of the stuff that you want to know from Bing on how your site is doing. And these are free tools. The only thing you have to learn how to do is set them up. I’ll have some videos on how it’s done.

Then, down here at the very end it talks about SEO Max Open Site Explorer. That’s a great tool and then it gives you an indication of what it can do and it also pushes SEO Max products, which it should. This is a great outfit to use if you have the need for it and everybody does so it’s a subscription service and you can go there and find out what it costs. I think it’s $100 a month for individuals and it can go around to $500 a month for businesses but it’s an absolutely universal tool used by all professional SEO’s, at least that I know of and so you want to know about it.

Eventually, if you end up in the SEO world working in it, you’re going to probably be using this as one of the tools that you’ll be using to analyze. So that’s it. That’s Chapter 8 of the SEOmoz Beginners Guide to SEO. I hope this video has been helpful. This is Claude Pelanne, Affiliate Starting Line. Stay with it. Stay well. I will talk to you soon.

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SEOmoz Beginners Guide Ch7 Pt 2 Review http://affiliatestartingline.com/seomoz-beginners-guide-ch7-pt-2-review/ http://affiliatestartingline.com/seomoz-beginners-guide-ch7-pt-2-review/#respond Wed, 25 Jul 2012 17:53:22 +0000 http://affiliatestartingline.com/?p=4098 //www.youtube.com/watch?v=p0izDNdCiMM SEOmoz Beginners Guide Ch7 Pt 2 Review This part of the Guide is all about the different types of links, how to measure the value of a link and strategies to build links to your site. LInk Building Basics It starts of  with link building basics and the three different types of links. They […]

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SEOmoz Beginners Guide Ch7 Pt 2 Review

This part of the Guide is all about the different types of links, how to measure the value of a link and strategies to build links to your site.

LInk Building Basics

It starts of  with link building basics and the three different types of links.

They are:

  • Natural Links
  • Manual Outreach Link Building
  • Self Created, Non Editorial Link Building
Natural links are links you will get from the readers or followers. They come naturally without any work on your part. These are the best because they are from folks who genuinely are interested in your content.
Manual outreach link building is something you create through a guest post, form submission or some social interaction.  You might joint venture a project and share in the publicity of the product or event or you may do some form of cross promotion.

Self created or non editorial linking takes many forms, blog commenting, profile links, forum commenting. It is the old stand by method of creating links. While you can get a lot of links this way, the value of these links has diminished over time so I wouldn’t go overboard trying to get links of this type.

Link Metrics

Link metrics are important because they help you determine the value of a link.

When you plan your link building campaign, you’ll want to use certain tools and metrics to help you decide where and how to get your links.

One metric to check is a pages’ title tag to see if it is relevant to your page content. If it is then you may want to get a link from that page.

SEOmoz has a couple of tools, Moz Rank and Domain Authority, that measure the value of a page and its potential as a link source.

You want to check out a competitor’s link profile to see where the valuable links are coming from for that page.

You want to make sure that a page sourcing a link to you does not have too many outgoing links on it. That will dilute the value of all outgoing links if there are too many links on the page.

And finally you want to see the traffic referral potential of a page. Some pages can send a large amount of targeted traffic your way and you want to spot those pages when you can.

Link Building Strategies

There a number of strategies outlined on the chapter that you should be aware of.

  • Get your customers to lin
  • Build a company blog. Make it a valuable, informative and entertaining resource
  • Create content that inspires viral sharing and natural linking
  • Be newsworthy
  • Find directories or listings of relevant resources
The video and guide go into detail on each one of these strategies and you should try to use as much of each one as you can to drive your link building campaign.

That is the summary of this part of Chapter 7. I think this chapter is one of the most important in the guide so take the time to learn the concepts. They will pay off if you know how to build an effective link building campaign.

That’s it.  As always please give this post a “like”, a”tweet”,a”Google+1″, a “pin” if you find the information usefel. Many Thanks for your support.

For the readers in the crowd, there is a transcript of the video. Just click read more.

Hey, Claude Pelanne here, Affiliate Starting Line. Welcome.  This is going to be Part 2 of Chapter 7, of the SEOmoz Beginner’s Guide to SEO.  This is the video series about the SEOmoz Beginner’s Guide to SEO, Chapter 7, Part 2. So in Part 1, we got some understanding of the importance of links.  Actually, if we go back here, you’re going to see we talked about the growing popularity of your site and links, and how important links signals were.  If you want to find out about what those links signals are, you go to that video and here in Part 2, we’re going to talk about link building basics.  So, what they do here is they say link building is an art and indeed, it is more than an art.  It is a very important, but tedious activity.  It takes a lot of hard work and time to build links.

They give you three types of links.  The first type of link, they call it the Natural Link. Those are the links that come naturally to your web page and you don’t do anything about it.  You simply get those links because people are interested in your content.  Frankly, that’s the way I do most of my linking.  I’m too lazy to go out and do the rest of it, no.  I don’t like buying links and I just don’t like any form of artificial linking, because I know that eventually you get nailed. So Natural Links, just let it happen and be happy about it.

The second thing, they call this Manual Outreach link building. So this is where you go out to other blogs and you might ask to do a guest post or exchange links, or just through some form of form submission or frankly, through some social interaction. Here they say ask a professor to link back to you.  You create links coming back to your site.  The third one is Self-Created Non Editorial.  This is where thousands of websites offer any visitor the opportunity to create links through guest books links, profiles, blog comments.  This is fine and you can do a lot of this.  This is kind of the old, classic way.

A lot of these links don’t have a lot of value and they’ve been discounted by Google, so these are the three ways to do it, the Natural, the Manual, and the Self-Created.  I just stick to the Natural for the most part, and I just follow a natural flow.

Now, in addition to those three types of ways to build links, they come and describe six different metrics that you can use in order to determine the value of the link and to get links, so the first one is, when you want to try and get the value of a link from page or if you’re trying to get that to link to you, you look at the title tag and see how relevant that page is for a particular term you’re trying to rank for, and see if it’s in line with the nature of your content.

Another tool you can use to measure the importance of a link is moz link.   This is specific to SEOmoz and it’s a tool that they have, a metric that they have that measures the popularity of a given web page on the web, and the higher the popularity, the more valuable that link.  SEOmoz domain authority measures how likely a domain is to rank for a given key word or search query. So that’s just another way of saying, “Gee, this page has a lot of domain authority.  Maybe I’d like to get a link from it.”

Competitor’s back links. They have a tool called Opensite Explorer at SEOmoz and I use the Market Samurai in addition to that.  There are a lot of ways that you can go back and take a look at back links of a particular page and see what the highest authority link is in that back link profile. So maybe you can go find and get links from the important pages that the competitor is getting its links from.

Number of links on a page. When a page links to you, you want to make sure that it doesn’t have too many links on the page.  A hundred links is the maximum that usually would apply to commercial shopping type pages.  The more links it has on that web page going out, the more diluted the value of the link is, that’s basically it.

Potential referral traffic. Links that send high amounts of direct click through traffic, not only tend to provide better search engine value for rankings, but also targeted valuable visitors.  You want to see whether the link coming back from that site will generate traffic that is targeted, and more focused on what you have to offer. Rather than a page that sends you a ton of traffic that really sends tire kickers instead of important traffic that’s targeted to your page.

Then, it goes on to say that all these concepts and metrics are important, and if for any reason they’re not working, then you should either start a new campaign and look for better quality links. Also, you should check your on page optimization which we’ve talked about in other chapters.  That means you want to make sure that the key word you’re targeting is optimized in your title, in your description, in your URL, and in one of your headers.

Then it goes on to give you five link building strategies, so how can you get links to go back to your site?  Well, get your customers to link to you, get your friends, get anybody that has something that is relevant to that web page, and to your website in general, to link back to you.  Build a company blog, make it valuable and the blog would be part of the company web presence that’s dynamic and changes and gets updated.  That’s what you want to do. Create content that inspires viral sharing and natural linking.

All right, so this goes back to the old create content that your customer is looking for.  Make it unique, make it important, make it relevant, and you’ll get that content, if successful, shared on Twitter, on Facebook, on Google Plus, on Digg, on Stumble Upon, etc., and that will build links back to your site.  Be newsworthy, be current, be fresh, so that’s another way.  Find directories or listings relevant, so yeah, you can go to directories and do an all entitle, which is an attribute which will show you directories that are relevant to your site, and see if you can’t get some interaction coming from them.  My personal opinion is directories are getting more and more discounted.

Show me the money. This is just a paragraph to tell you don’t buy links, just don’t buy links.  Now there are going to be people that will tell you, SEO companies optimize and that’s really in a sense, links that are bought, don’t buy links.  If you go to someplace and they want to charge you and send you links, it’s just a matter of time, if you get found buying links and that sort of thing, you’re going to get nailed.  I don’t ever bother with it, so I’ve never had that problem. But my problem has always been making sure that I don’t get penalized for some sort of SEO optimization reason, but that’s certainly not coming from linking. There is a movement now, with Penguin updates that’s really going after all of the linking.

That’s the end of Chapter 7.  I hope this video has been helpful and I hope that you get your mind around these link building important aspects of the SEO and Internet marketing and that’s it. So this is Claude Pelanne, at Affiliate Starting Line.  Stay with it, stay well, and we’ll be talking to you soon.

 

 

 

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SEOmoz Beginners Guide Ch7 Pt1 Review http://affiliatestartingline.com/seomoz-beginners-guide-ch7-pt1-review/ http://affiliatestartingline.com/seomoz-beginners-guide-ch7-pt1-review/#respond Tue, 24 Jul 2012 13:12:51 +0000 http://affiliatestartingline.com/?p=4079 //www.youtube.com/watch?v=SanwumX0ssU SEOmoz Beginners Guide Ch7 Pt1 Review Site Popularity From the very beginning search engines have used links as a way of finding and indexing web pages. They have also used links to measure the authority and popularity of a web page. What this does is give them a measure of how important one web […]

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SEOmoz Beginners Guide Ch7 Pt1 Review

Site PopularitySeomoz Beginners Guide to SEO ch 7 pt 1

From the very beginning search engines have used links as a way of finding and indexing web pages.

They have also used links to measure the authority and popularity of a web page.

What this does is give them a measure of how important one web page is relative to another and that leads to page rank and how a page ends up in the search results.

Links and Link Profile

What you want to do with your website and each one of your web pages is build links going in and going out.

You also want to build links between pages on your web site.

What results is a link profile. That link profile will go a long way in getting your site recognized and ranked in the search engines.

So what are the link signals you need to know about?  Here they are listed:

Link Signals – Basic concepts

  • Global Popularity  – How the website links to other authority sites and how much it is followed by a community.
  • Link Relevance – Are the links coming and going relevant to the content on a page?
  • Anchor text – Is the text of the links relevant to the content of the page?
  • Trust Rank – How close is the web page to other recognized and trusted sites?
  • Link Neighborhood – Does the link profile show lots of trusted sites?
  • Freshness of links – How recent are the links? Are they fresh or old?
  • Social sharing – Is there a lot of social sharing from the major soeial sites- Facebook, twitter, Linkdin,Google + etc.
The video and transcript will take you into greater detail on the link signals, so have a look and then see how you can apply this information to your own web properites.
As always, if you find the information useful, give the post a “like”,a “tweet”, a “Google+”. Many thanks for your support.
For those readers among you, read on there is a transcript that follows.
Stay with it, stay well and talk soon.

Hey, Claude Pelanne here, Affiliate Starting Line, welcome. This is going to be the beginning of a review, a SEO review, of the SEOmoz, Beginners Guide to SEO, and we’re in Chapter 7. This is going to be a multi-part video series on Chapter 7. There’s a lot of stuff in here. And Chapter 7 is about growing the popularity of your website and how important links are and doing that.

 

The way the search engines crawl the web is they follow the links. They call them the streets between pages. I think the links are really the blood vessels that carry the blood throughout the whole system. Links aren’t everything in SEO but search professionals attribute a larger portion of this algorithms to link based factors, yes, How many links you have, the quality of the links you have, where the links are going, how many links are coming in, how many links are going out. A lot of factors surrounding links. Trustworthy sites tend to link to trustworthy sites. Spammy sites, we already kind of talked about that. So, important, the opening paragraphs here are simply understate, underscore, I should say, the importance of links.

 

Link signals that are used by the search engines; so before you can set up your link campaign, you have to figure out what are the things that search engines look for in links. Now, this is all kind of the hidden recipe by the search engines. They don’t let anybody know. But a lot of people can guess at what they are. So one signal is the global popularity of a website. The more popular and important a website is the more important its links are that it sends out to sites and that it receives.

 

If you’re Wikipedia, you have a lot of authority, and your links mean a lot and you’re very trustworthy. If you’re a .gov or a .edu site, the same holds true. So, global popularity, is very important because these sites have authority and trust, that is, the search engines trust them and give them a lot of authority. ocal topics, specific popularity; so there’s an outfit, Teoma search engine, that suggests that links from sites with topic specific community matter more than links from a general one often. So, you want the links coming in to coming from sites that are related to what you’re talking about, that’s really what that says.

 

Anchor text; one of the strongest signals in the past was anchor texts. Rather than click here you wanted the text linking to you to have some meaning related to what was on your site. So anchor text is important, but the penguin update has made certain changes to that. They don’t want exact match, anchor text, now they want semantic variations of the anchor text, but anchor text is still there although how you practice it has changed.

 

Trust rank; trust rank simply means there’s a hierarchy of websites that I mentioned before .edu’s, .gov’s, Wikipedia type sites that at the very high end of the trust and authority spectrum, and the closer you are in clicks to those initial top trusted sites the more authority and rank you’ll get. So, the higher your trust rank, the better off you are. That’s really what that means.

 

Link neighborhood; well, this is, again, going back to the concept you get judged by the company you keep. You want the links coming in to be good. You want the links going out to be going out to both sites. Freshness, how recent are the links? Is the link pattern consistent and coming in over time, so that you just don’t have an old site that’s sitting there with an old bunch of links. Social sharing; now you’ve got Facebook, Twitter, Goggle + and all these, Stumble Upon and all of the bookmarking sites. All sorts of social sharing factors now going into your link profile, and it’s important that you understand that. You’ve got to understand the power of social sharing, how Google +, Twitter, and Facebook change the game, and you have to make sure that in your social campaign and strategy you integrate links to and from those websites.

 

That’s the basic introductory part of Chapter 7. Part two will be about link building basics, but for now these are the basic concepts that you want to understand in part one of Chapter 7 So I hope this has been helpful. This is Claude Pelanne, Affiliate Starting Line. Stay with it, stay well and we’ll talk to you soon.

 

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SEOmoz Beginners Guide to SEO -Ch6 Review http://affiliatestartingline.com/seomoz-beginners-guide-to-seo-ch6-review/ http://affiliatestartingline.com/seomoz-beginners-guide-to-seo-ch6-review/#respond Fri, 20 Jul 2012 20:53:38 +0000 http://affiliatestartingline.com/?p=4066 //www.youtube.com/watch?v=wnApDsEgfVg Usability, User Experience, Quality Content SEOmoz Beginners Guide to SEO -Ch6 Review This chapter is more about important concepts to understand than about process or specific tactics and strategy Usability and User Experience These two concepts get lumped together to tell you that your site must conform to four main points. They come straight […]

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Usability, User Experience, Quality Content

SEOmoz Beginners Guide to SEO -Ch6 Review

This chapter is more about important concepts to understand than about process or specific tactics and strategy

Usability and User Experience

These two concepts get lumped together to tell you that your site must conform to four main points. They come straight our of the guide:

  • Easy to use, navigate, and understand
  • Provide direct, actionable information relevant to the query
  • Professionally designed and accessible to modern browsers
  • Deliver high quality, legitimate, credible content 

You want to make sure your site tells the use exactly what it is about at a glance.

Your site must be easy to navigate and easy to use to find information.

It has to work well across all browsers and platforms.

And it has to have the best quality content that is relevant and answers the users need or query.

Quality Content

How do you know if you have quality content?

Well that is in the eye of the user but search engines look for certain signals:

  • Engagement Metrics    
  • Machine Learning    
  • Linking Patterns    
With engagement metrics, the search engine look for the short click or when and if you hit the back button and leave the web page.
Or they follow the long click that takes the user through different layers of the web site.
Machine learning means the search engines made their algorithm mimic the patterns of the human evaluators in assessing content quality and relevance.
That is what is behind the Google Panda and Penquin updates that caused a stir in early and mid 2012.
Linking patterns refers to your link structure, the quality of your inbound links, the destination of your outbound links, and your internal linking.
If you are keeping good company with no spammy sites and your internal content is high quality, you will do very well.
Search Intent
The last point made is about understanding search intent and making sure your content responds well to whatever that intent is.
There are three types of searches according to the guide:
  • Transactional Searches    
  • Navigational Searches  
  • Informational Searches    
Transactional searches look for an actionable outcome from credit card transactions to form submission and restaurant reservations.
Navigational searches are intended to go directly to a specific webiste. You know your end destination and type it into the address bar>
Informational searches do not involve any transaction or navigational destination but just a search for some form of information.
They represent a huge volume of the searching that goes on.
So there you have it. The basics behind Chapter 6 of the SEOmoz Beginners Guide.
If you find the information and the video helpful, please give it a “like”, a “tweet” , a “google +1″,a “pin”. Many thanks for your support.
For those who want a transcript, just read on.
Stay with it, stay well and talk soon.

Hey, Claude Pelanne here, Affiliate Starting Line, welcome. This is going

to be the continuation of the SEOmoz Beginner’s Guide to SEO, Chapter 6. In

this chapter what they talk about are three really important concepts:

usability, user experience and content. To me, when I first read this the

first time through, a couple years ago, this was very abstract for me, but

let’s take a look and see what it means.

 

Usability has to do with the ease of use, whether a site is easy to

navigate and whether your site is easy to understand. Do you provide direct

actionable information relevant to the query? So somebody typed in

something, they’re looking for information, whatever their intent was, they

land on your page, and does the information satisfy that intent?

 

Professionally designed, accessible to modern browsers. They want to make

sure that your site looks good and can be loaded into Safari, Firefox,

Chrome, Internet Explorer, any number of browsers that exist out there,

without any problems. Do you deliver high quality legitimate credible

content? In other words, are you creating that content yourself? Are you

scraping it? Where is the information that you’re getting coming from?

That’s very important.

 

How does it measure usability and the user experience? That’s what this

next section comes up with. There are a limited number of variables that

search engines take into account directly. That’s like keywords, links,

site structure. Through the linking patterns, user engagement metrics and

machine learning, the engines make a considerable number of intuitions

about a given site. Usability and user experience are second order

influences on a search engine, how they measure your success. They provide

an indirect but measurable benefit to a site’s popularity, which engines

can then interpret as a higher quality signal. No one likes to link to a

crummy site.

 

In essence, what this means is good sites will have a certain look and

feel, bad sites will have a lousy look and feel. Then through your link

structure, the search engines can judge you by the company you keep. So if

you’re getting links from high authority sites and trusted sites, and

you’re linking back to decent sites, that’s good. If your links are coming

from spammy sites, and you’re linking to spammy sites, that’s bad. There’s

a whole subject matter among SEOs about the tactic of your opposition

sending you bad links so that they can get you into trouble, and that’s a

subject for another video.

 

Signals of quality content. How do they measure the quality of your

content, and what signals do search engines look for? They look for a click

sequence. When you land on a site, or someone lands on your site, how long

does it take them to click that back button? Or better yet, do they stay on

your site and start linking into your site? The short click isn’t good,

that is, when they come in and click right back out. The long click, if

they spend some time on your site, is very good, and there’s a way for them

to measure that. Engagement metrics is one.

 

Machine learning. This has to do with whether or not the content on your

site is high quality or low quality. What Google did was they used human

evaluators to actually look at thousands of sites, and the pattern of that

human evaluator behavior was then written into an algorithm. That algorithm

went out and did a certain update that’s better known as the Panda update,

and many sites, especially content forms, got penalized, and other sites

that were judged to have very good content benefited. The only problem with

that is that human evaluators are human. They make mistakes, which means

this algorithm, this Panda business, worked pretty well, but there was a

lot of collateral damage. If you have a website that’s been legitimately

put together, like one of mine, and it disappears, I don’t know that the

intent here has been well served for those sites that suffered collateral

damage. Of course, Google tells you that it succeeded.

 

There has been another update called the Penguin update that has to do with

linking. The next section, the linking patterns, is an interesting one.

Here what it means is, it looks at the links coming into your site and the

links going out of your site, and what it wants to see is links coming in

from other relevant sites, especially if they are authoritative and trusted

sites, and then links going out to other authoritative sites and trusted

sites coming from your site. In other words, it’s judging you by the

company you keep. You want to make sure that your linking pattern is

natural and not induced by all sorts of artificial means, which these

search engines can now read very easily.

 

The third part of it is, how can it measure good content? I just told you a

little while ago, content can be generated by you, which really it should

be. If your content reflects your own persona and your own style and you’re

writing it, you have nothing to worry about. If your content comes from

other websites, you better attribute it that way. Some sites syndicate and

do content curation, that sort of thing. As long as the attributions are

there, you’re fine, but the fact that that information’s been indexed

elsewhere will diminish its importance on your site.

 

It also then explains search intent flavors. We already discussed this in

another chapter. There are different ways that people search. Transactional

searches involve some form of action, not only a commercial transaction,

but signing up for a newsletter, filling out a login form, any kind of call

to action that’s satisfied is a transactional search.

 

Navigational searches are when you are specifically looking for a piece of

real estate online and you type in that URL directly. I may be looking for

chocolate.com, I just type it in. I may be looking for another website of a

friend, I just type in the URL directly. That’s a navigational search.

 

Informational searches are exactly what you would think. People are looking

for information, could be local weather, getting a map, getting directions,

finding out about a particular subject matter, looking into health

information, all sorts of motivations for informational searches.

 

The extent to which you satisfy the intent behind informational searches,

navigational searches, transactional searches, by creating a website that

is easy to use, gives a great user experience, and has content in it that

is relevant, important, and generated, if you’re lucky, by you, then you’re

in good shape. That’s basically what this chapter is about.

 

There are samples of websites that I can demonstrate here, where you have

in this case, Eric Nagel’s site. The navigation up here will tell you a lot

about what this site’s about, so will the content that you’re going to find

here. People who come to this site are liable to be in affiliate marketing,

and they may have all sorts of different questions about PHP, different

ways that he consults, if they’re interested in him, you can find out all

about him, et cetera. Dale on the other hand, has a website that is very

informational, give you a lot of information about Internet marketing in

general. This one is about podcasting. He reviews a lot of books. He’s been

very successful online, especially with the purchase and sales of websites.

 

This is another website. This one is about, you can just take a look at it,

it’s about design. It’s pretty clear here what this site’s about if you

just look at just the graphics and the quality of the colors and look at

the headline of the article. Designers are becoming to this website. Here’s

one, another website. If you look at the navigation again, you’re going to

see SEO consulting, and that’s what this site is all about. Among many

other things, but the primary competence of the owner of this site, who’s a

well known expert on search engine optimization, right here, it’s a

fantastic site.

 

That’s what they’re talking about. I just showed you four sites that have

great page rank, highly ranked, and they’re executing all of these concepts

very well. That’s it. I hope this video has been helpful. This is Claude

Pelanne of Affiliate Starting Line. Stay with it, stay well, I will talk to

you soon.

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WordCamp Boston 2012 Review and Thank You http://affiliatestartingline.com/wordcamp-boston-2012/ http://affiliatestartingline.com/wordcamp-boston-2012/#comments Mon, 16 Jul 2012 15:05:51 +0000 http://affiliatestartingline.com/?p=4060 //www.youtube.com/watch?v=mgYtjFZMzJQ WordCamp Boston 2012 I attended the WordCamp Boston conference this past week end July 14 and 15 at Boston University. It was about all things WordPress and certainly lived up to the best of expectations. It was well organized, offered some of the best content for the beginner to the most advanced coder. Sessions […]

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WordCamp Boston 2012

I attended the WordCamp Boston conference this past week end July 14 and 15 at Boston University.

It was about all things WordPress and certainly lived up to the best of expectations.

It was well organized, offered some of the best content for the beginner to the most advanced coder.

Sessions were 45 minutes in length. That seems like just the right amount of time given the amount and depth that some of the presentations went into.

There were sessions on blogging, how to set up your website to load in under 4 seconds, proper coding and how to work with the wordpresss core environment.

If you wanted tasession about SEO, how to podcast, how to set up a shopping cart for ecommerce, how to use short codes; it was all there.

The quality of the presentations was very high and there was something for the beginner to the most advanced.

A lot of good information came out here and it is going to take a few days to digest all of it.

The price of the conference was super reasonable–$35.  This included breakfast and lunch on Saturday.

You also got your official tee shirt and a lot of other hand outs if you were into those things.

All in all it was well worth the effort.

The venue, Boston University, was large, comfortable, well managed.  Everything worked technically and there was plenty of space to network and hang out.

Take a look at the video to get an idea of the types of sessions that were offered if you are considering attending a WordCamp in your area.

And thats it.

Many thanks again to the organizers of the conference.

As always, if you find the video helpful or interesting don’t forget to “tweet”.”like”, “google +1″, “Pin” the post and get the word out to others who may be interested.

Many thanks for your support.

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SEOmoz Beginners Guide to SEO – Ch5 Review http://affiliatestartingline.com/seomoz-beginners-guide-to-seo-ch5-review/ http://affiliatestartingline.com/seomoz-beginners-guide-to-seo-ch5-review/#respond Sun, 15 Jul 2012 16:02:48 +0000 http://affiliatestartingline.com/?p=4050 //www.youtube.com/watch?v=hqU7-Q3PyY8 SEOmoz Beginners Guide to SEO – Ch5 Review Keyword Research Chapter 5 of the Guide is all about keywords, keyword phrases, longtail keywords and how to measure their value. Relevance First thing you want to make sure of is that the keyword you are targeting is relevant to your web page content. Does it […]

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SEOmoz Beginners Guide to SEO – Ch5 Review

Keyword Research

Chapter 5 of the Guide is all about keywords, keyword phrases, longtail keywords and how to measure their value.

Relevance

First thing you want to make sure of is that the keyword you are targeting is relevant to your web page content.

Does it answer a need or does it offer a solution for the user that will fall on your page after typing in the query?

Commercial Value

Type it in and look at the search results. Do you see ads on the page? If you do that means someone is paying real money for people to click on that ad.

This demonstrates its commercial value.

Competition

Look at the websites appearing in the results. What is their pagerank, their age, their authority?

This is what you will be competing against if you go after this keyword.

Test with Adwords

If you want to see if your page can convert with that keyword, run a test adwords campaign and drive traffic to you web page to see if people take action.

Longtail Keywords 

Learn to research and value longtail keywords and how they can work for you.

Understand that the longtail represents over 70% of the searches and the most targeted traffic for the term being queried.

Keyword Tools

There are some great keyword tools that you can use.

They are free and come in real handy to find the value and measure the competion.

  • Google Adwords’ Keyword Tool
  • Google Insights for Search
  • Google Trends Keyword Demand Prediction
  • Microsoft Advertising Intelligence
  • Wordtracker’s Free Basic Keyword Demand

ROI

Learn to figure out the rate of return on your keyword investment.

These are some of the concepts that are discussed in this chapter.

Take a look at the video. It should help you frame the ideas before you actually read the guide.

As always, give the post a “tweet”, a “like”, a “google +1″, a “pin” if the information is helpful. Many thanks for your support.

For those of you who want the transcript. Just read on.

Stay with it, stay well and talk soon.

Hey Claude Pelanne of Affiliate Starting Line, welcome. This is going to be

the continuation of the SEOmoz Beginners’ Guide to SEO and it’s about

chapter five. This is a video series and this chapter is about key word

research.

 

So the main point here is to understand that everything that derives search

on the web is driven by key words. And key word research therefore is one

of the most important and valuable and high return activities in the search

marketing field. So anything you are going to do online, especially if

you’re going to build a website and you want to track visitors, is going to

revolve around doing basic key word research about what your pages are

going to be about on the website. And the concept here they try to get

across, is how do you judge the value of a key word?

 

How do you know that the key word that you are picking makes sense for your

page, for your website and how do you determine whether you should use it?

Well, there’s some things here you can do. And the first thing that you do

is ask yourself if the key word is relevant to the content you have on the

page. Will the searcher, when they find that page, be happy with what they

are finding? Will it give them the answers they are looking for? Will this

traffic result in a financial reward, where you’ll get them to take action?

 

Those are the questions you have to ask yourself about the key word. The

other thing you want to ask yourself is, how hard is it to compete for that

keyword? In other words, you want to put that search term in the major

engines and see what the results are. See who pops up on that page, and see

how they rank. See what kind of sites they are. See how long they have been

around. There are lots of competitive variables that you have to

understand, to understand the competition and your chances of ranking.

 

A third thing they tell you is, buy a campaign. Go to Google Adwords or

Bing Adcenter, and put a pay-per-click campaign together with that key

word, so that you can send people, when they click on your ad, to your web

page and then you will see how they react to the information they find.

That’s how you can determine which key words are more effective for you, by

the number of people who compete. Then, using data that you have collected

to determine the exact value, this is a little ROI formula that they show

you, so that you can determine the value of a key word. And they reference

a study that you can read if you wanted to see how that works.

 

The next concept they talk about is the long tailed key word. The long

tailed key word is a multi-unit key word phrase. “Dog” is a key word. “Dog

training” is a key word, two units. “Dog training for German Shepherds” is

a multi-unit key word, a long tailed key word. And in this case, long

tailed key words have a very low search volume on a daily basis or a

monthly basis, but since it’s so specific, the people who type those key

words have a specific motive for it, and you may be able to align your web

page with that motive.

 

So, if you have a dog site about German Shepherds, someone who types in

“dog training for German Shepherds” may be perfectly relevant to what you

have on your website. And this graph here simply tells you that, it shows

you that single unit or double unit or high volume key words, key words

that are searched for between 10,000 and millions of times a month,

represent about 18.5% of the searches.

 

And then key words that get hundreds to maybe 8,000 or 9,000 searches a

month, represent 11.5% of the searches. And then keywords that might

represent one search a month, up to maybe 100 searches a month are long

tailed key words, and they represent 70% of the searches on the web. So,

70% of the searches on the web are long tailed, and they may be very low

volume. But they are very specific and they can be very profitable.

 

So you want to understand that, and try to pick information, if you want to

try to rank for it. It’s easier to rank for the long tail and make sure

that it lines up well. In other words, it says here, ignore the long tail

at your peril. And then what it does in the next section of key word

research, it shows you a bunch of tools that you can use, to do key word

research. And the Google Adwords tool, Insights for search, trends,

Microsoft advertising word tracker and then their own key word research

tool.

 

Now to quickly show you what they are. This is Google Insights for search.

It’s tool here, you type in a key word, you set some parameters, and it’ll

give you geographic data. You can pick your category. I don’t have the time

to do it here. But this is one of the.. Google Trends. This is another tool

that you type in the key word. It will give you all sorts of geographic

data, key word suggestions, everything you want to figure out about a key

word, and you can do the same parameters as Insights.

 

The Google Adwords key word tool. This is extremely important and you can

type in a phrase, you can type in a website, you can type in a category. I

usually type in the phrase, sometimes I type in the URL of a website, and

it will come back with all sorts of key words that people are using,

related to what you just typed in with the monthly search volume. And very

important key word tool. Google Advertising. You can come here to the Bing

Microsoft Advertising Intelligence. You can download their tool, and you

can use it in conjunction with Word 2007 and Excel.

 

Word tracker. This is another tool just like the Google Adwords key word

tool. You type in the key word here and it will come back with 100

suggestions and search volume information. And then SEOmoz, has a key word

difficulty tool that you can use, and it will give you it’s own valuation

of how difficult that tool is. SEOmoz has a number of tools you can use.

It’s a subscription service, but it is the one of the best on the web, so

that will tell you about that. So that’s what you’ll see in this section,

suggesting how to use the tools. I have a series of videos that explain how

to use a whole bunch of these tools. You can look for that on my YouTube

channel. For Google Insights, Google Trends, Word tracker etc..

 

Key word difficulty. So that’s the tool we just saw, it’s important to

understand that, and that is really the crux of key word research. There’s

an enormous amount more to learn about key words. This is a very, very

important subject matter. You want to make sure that you do a lot of your

key word research an exact match, for example. It does not say that here,

but just remember that. But the basic concepts here and the tools that they

are suggesting are among the best on the web so you should be aware of them

and learn how to use them. And that’s it. I hope this video has been

helpful. This is Claude Pelanne of Affiliate Starting Line. Stay with it,

stay well and we’ll talk to you soon.

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SEOmoz Beginners Guide to SEO – Ch4 Part 4 Review http://affiliatestartingline.com/seomoz-beginners-guide-to-seo-ch4-part-4-review/ http://affiliatestartingline.com/seomoz-beginners-guide-to-seo-ch4-part-4-review/#respond Fri, 13 Jul 2012 19:02:33 +0000 http://affiliatestartingline.com/?p=4038 //www.youtube.com/watch?v=qTmo21O04Kk SEOmoz Beginners Guide to SEO – Ch4 Part 4 Review URL Structures In this part of  the SEOmoz Beginners Guide to SEO – Ch4 Part 4 Review we find out about Uniform Resource Locators or URLs and where we can find them. You also pick up five ways to make your URL user friendly. Make […]

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SEOmoz Beginners Guide to SEO – Ch4 Part 4 Review

URL Structures

In this part of  the SEOmoz Beginners Guide to SEO – Ch4 Part 4 Review we find out about Uniform Resource Locators or URLs and where we can find them.

You also pick up five ways to make your URL user friendly.

  • Make it easy to read
  • Keep it short
  • Get your keyword in the URL
  • Make sure it is readable in the address bar, no numbers and symbols
  • Use hyphens to separate words

Duplicate Content and Canonicalization

Learn that duplicate content gets you penalized.

To avoid it you’ll need to make one page your main content page and have any other pages that have the same content point to it.

To be able to point duplicate content to the main designated page for that content you have a couple of options.

One is called a 301 redirect. It’s a piece of code that points any page with the same content to another page that is the one you want recognized by the search engines.

The second option is the Canonical Tag. It’s also a piece of code that achieves the same end.

Take a look at the video to see how they are set up and used. You can also read the transcript of the video that follows this post copy.

Rich Snippets

Rich snippets is another way to have descriptive text appear in the Search Engine Results Page other than the mcta description tag.

You’ll see how to set up the code to use rich snippets and maximize the odds of having your content rank for relevance.

You get a demo of a rich snippet and see how google defines them and the types of information that can be used as rich snippets.

Protecting Your Content

The last part of this section of the chapter recommends pingomatic and how to set up your code to protect your authorship and the content of your site from scrapers.

People will try to steal your content and present it as theirs so you need to take precautions to prevent that.

And that is it.

So take a look at the video.

Remember to “tweet”, “like”, “Google +1″, “Pin” the post if you find the information helpful. It helps get it out to others who might need it. Many thanks for your support.

There is a transcript for those of you who prefer to read all about this. So just click the read button.

Hey, Claude Pellane here at Affiliate Starting Line. Welcome. This is

going to be the continuation of the SEOmoz Beginner’s Guide To SEO video

series. We’re in Chapter 4, Part 4. It starts off here with URL

structures; uniform resource locators; the web address for a particular

document are of great value from a search perspective. Yes, they are.

 

What they do here in this part of the chapter is show you that URLs appear

in some main parts of the web, namely in the search results, in the address

bar, and even in content. What do we mean by that? Let’s take a look. In

the search results you’re going to see URLs appear right under the title

and the link of the search results. Here is this URL. There’s another one

here. They’re in green, and they’re pretty easy to identify. Generally,

they want you to be able to see those, and you should be able to tell from

the URL what the site is about. The next place you find them is in the

address bar. Here’s the Walk-In Company, and there’s the address bar with

the URL for the website there. Address bar is place number two. Place

number three, in content. This is the content of a blog, and right up here

is a reference to a URL. That’s the third part, where you can see URLs.

That basically is what that explains in this part of the chapter.

 

The next part they want you to understand is that there are five different

features to a URL that you should employ when you are designing or picking

a URL for a site. A, Employ empathy. They want you to place yourself in

the mind of the user and see if you can accurately predict when you look at

a URL what that site is about. What that page is about that you’re about to

go to. The shorter, the better. The shorter the URL, the better. That’s

not always possible, but at the very least you want your URL to be

descriptive of the material, or the page, or the copy that people are going

to find.

 

Keyword use. If you can, make sure that the keyword, that is, the main

keyword for that piece of content that is going to follow, is in the URL.

It’s easier to do that with certain content management systems, like

WordPress. If you can do it, do it. We’ll see what that’s all about in a

second. Go static. The best URLs are humanly readable without a lot of

parameters and garbage in them. They show you one here. Here is a URL

with blog?ID=123. Wouldn’t it be a lot better if you just had keywords

separated by hyphens, and those are what the last two features they talk

about. Those are five different ways to look at designing a usable URL.

 

The next piece of content talks about canonical and duplicate versions of

content. Duplicate content means that you have the same content on two

different pages of a website or more, and that same content could be there

for a valid reason. You may have a printable user piece of a page, and

then you have an HTML version of the page, but the point is that the

material on that page is the same. Canonicalization happens when two or

more duplicate versions of a webpage appear on different URLs. Now you’re

getting the same content across several pages, but each one of those pages

has a different URL. What can you do about it? Because the reason you

don’t want to do that is that it, in a sense, confuses the search engines,

and they penalize you for it. You could lose page rank, or you drop in the

rankings, etc., and you really don’t want to do that.

 

To avoid it, there are two methods. One is to use a 301 redirect, which is

a fancy way of saying you can tell the search engine when it reaches a

page, “Hey, this is the same content as I’ve got on another page, so I’m

going to send you to that other page, because that’s the important page

that you should pay attention to.” A 301 redirect does that. In this

case, the 301 designates a redirection that is permanent. You always want

that to happen. That’s one way. The second way is by using a canonical

URL tag. This achieves exactly the same end, but it does it by using a

piece of code and putting it into your HTML page, and that usually comes in

the form, in the case of WordPress, of a plug-in.

 

In this particular case, we have a content on this website, and down here I

can come down here and have a space for a canonical URL, or a 301 redirect.

In which I can put the web address of whatever the main page is that I want

to send the search engine to because the content on this page is duplicate.

Here is an actual demonstration of the two different methods you can use,

to avoid the duplicate content situation. That is what this part of the

chapter explains. They show you down here the link structure that you

would use if you wanted to type it in yourself in HTML, so that’s a link

really equals with canonical in quotes, and then there’s an H ref equals,

and then in quotes is the blog URL, as the URL you want to send the search

engine to as the main repository of that information.

 

Rich Snippets. This is another concept that you should know about. It’s a

little bit down the line in sophistication. You really don’t have to worry

about this if you’re really just starting out. But you should know about

it, and then somewhere down the line you’ll want to pay attention to it. A

rich snippet is just a piece of information that describes your site, but

it’s put in a certain type of code that designates it for the search engine

as more important than your meta-data description. So, the search engine

will pull that up and use that to describe your website in the search

results. That’s really it.

 

On the righthand side it shows you the code that you would use instead of

the normal HTML code. What it does, is it’s also designed for certain

types of information. To show you a rich snippet right here, this is a

rich snippet. It’s a review of a restaurant, and the content here, that

you’re going to see is going to be different that what they have on their

meta tag description, but it’s more relevant to what you’re going to get

when you click on the page. So, it adds relevance, and by doing that it

adds to your odds of ranking for that information. There is a place in the

Google thing, that explains what rich snippets are about. Rich snippets

pertain to certain types of information. In this case reviews, people,

products, businesses and organizations, recipes, events and music. If your

information falls into any one of those categories, then there is rich

snippet code that you can use, to make the search results more relevant,

and you stand a better chance of ranking.

 

The last part of the chapter is defending your site’s honor. This is all

about people who scrape content. Someone takes content of your website and

tries to use it on theirs. You want a way to protect yourself, so that you

get recognized as the author, and the way you want to do that is by using

pinging. In this case, they recommend a program called Ping-o-matic. What

that does, is when you put content on your website it sends notifications

to Yahoo, Bing, Google, Technorati, major sites that you’ve just created

content. They’re going to be aware that you created that content, so

you’ll get it indexed first, etc. So when somebody takes it, they can’t

really try to pass it off as their own. They show you here some code that

you can use, in order to make sure that when people click on links in that

content it comes back to your website. So that way it will confirm that

it’s your content and nobody else. It goes down here and gives you a link

so that you can understand how you can enforce your copyright and what to

do when somebody steals your information.

 

This is the end of Chapter 4 of the SEOmoz Beginner’s Guide to SEO. I hope

this video has been hopeful. These are very important concepts. You want

to spend some time going through them and getting a good handle on them,

because it will help you succeed on line. So, that’s it. I hope this has

been helpful. This is Claude Pelanne of Affiliate Starting Line. Stay

with it, stay well, and we’ll talk to you soon.

 

 

 

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SEOmoz Beginners Guide to SEO -Ch4 Part 3 Review http://affiliatestartingline.com/seomoz-beginners-guide-to-seo-ch4-part-3-review/ http://affiliatestartingline.com/seomoz-beginners-guide-to-seo-ch4-part-3-review/#respond Tue, 10 Jul 2012 19:56:52 +0000 http://affiliatestartingline.com/?p=4021 //www.youtube.com/watch?v=qKkkd9rFY0c SEOmoz Beginners Guide to SEO -Ch4 Part 3 Review Keyword Usage and Targeting SEOmoz Beginners Guide to SEO -Ch4 Part 3 Review is all about keywords. They are the building block of search and so you need to get the grasp of what they are, how they affect the search results and where they […]

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//www.youtube.com/watch?v=qKkkd9rFY0c

SEOmoz Beginners Guide to SEO -Ch4 Part 3 Review

Keyword Usage and Targeting

SEOmoz Beginners Guide to SEO -Ch4 Part 3 Review is all about keywords.

They are the building block of search and so you need to get the grasp of what they are, how they affect the search results and where they need to be placed to maximize your chances of ranking and getting found.

The video and this part of the chapter will take you through key concepts.

You learn that search engines take a search query or keyword and place it in a database for that specific keyword.

It will then place that keyword it found in your content in some order ready for retrieval. Where your keyword ends up in relation to the same keyword taken from other web pages is determined by  a formula that only the search engines know but there are certain markers that can help you place better than your competition.

On Page Optimization

There are certain parts of the code you need to know about and this part of the chapter explains what they are.

The title tag is vital to know about.  The meta description is also a must. These are part of the page code that humans don’t see but that the search engines do see.

Getting the keyword into your URL is also important. Placing it in the title of your content, in the first paragraph and in a headline are all part of the marker list the search engine will use to determine what your web page is about.

So this information is a crucial part of the takeaway you need to know.

SEO Mistakes

This part of the chapter also makes some important points of what NOT to do.

Don’t stuff keywords and think the needless repetition will help rank the page. It won’t.

Keyword density is not a viable concept. This is the practice of placing a keyword as a certain percentage of your total word count.  Don’t bother, it doesn’t work.

The Meta keyword tag is also no longer of any value.  Here I differ in that I will put in Meta keywords for the discipline of focusing on the keyword and keyword phrases I want to put in my content. It helps me better think things through.

Another point to remember is that a keyword can be a one unit item or a phrase. Keyword phrases come in two word units, three word units and more. Longtail keywords are phrases of varying lengths.

So there you have it for this part of Chapter 4 of the SEOmoz Beginners Guide.

Have a look at the video and as always, if it is helpful,  please “tweet” it,”like” it, “Google+1″ it, Pin it or whatever way you want to pass it on. Many Thanks for your support.

For those readers in the crowd, there is a transcript of the video so just read on.

Hey, Claude Pelanne here, Affiliate Starting Line, welcome. This is the

continuation of the video series on the SEOmoz Beginner’s Guide to SEO.

This is still about chapter four. This is part three. This part is about

keyword usage and targeting. This is another really important section, I

think, because it’s got some very important information and some important

concepts in it.

 

First of all keywords; keywords are the fundamental to the search process.

Yes, they are. They’re the building blocks of language. They’re also the

fodder for the science of information retrieval. Search engines will take

keywords, keyword phrases, and put them into their own databases. So, they

create databases around a keyword or a keyword phrase.

 

So, they not only index pages and cache pages but they also create huge

databases of individual keywords and keyword phrases. In doing so, it’s

important to understand that it’s the context around the keyword that’s

important. In other words, the order in which the keywords are typed, the

spelling, the punctuation, the capitalization of these words, whether or

not they are at the top of the page, and certain portions and key markers

on the page. All of that is very important.

 

Just to illustrate that, let’s go take a look at a search for dog training.

If you type in dog training, just that straight up, you’re going to get

these results. You’re going to see these sites in this order, and you’re

going to see 97,800,000 results. That means that dog training has 97

million…

 

Let’s do a little more, dog training schools. So, here you’re going to see

28,100,000 results. You can check out these websites and do whatever you

want. Now, if you go to dog training schools in quotes, now you’re going to

get a completely different number. Dog training schools had 28,100,000. Dog

training schools in quotes – that means it’s going and finding pages that

have dog training schools in that exact order only – 370,000 results, and a

completely different return on what you see here.

 

That’s important to understand about keywords, the context in which they’re

typed. You’ll have to understand that when you’re searching online, you can

type it in without the quotes or you can type it in with the quotes. If you

do it with quotes, you’re going to get more exact, in my view, search

results.

 

Then, it also goes on to talk about keyword abuse. It dispels the whole

notion of keyword density. If you don’t know what it is, don’t worry about

it. You don’t need to know. It tells you that the number of times you use a

keyword on the page has no bearing on whether or not it’s going to make it

easier to have that page rank.

 

But what’s important to understand is the relative position of where that

keyword or keywords are located, where in the document it occurs, if it’s

other terms that are used with it, the main topic and subtopics. It depends

on whether they’re in the headers and in the certain titles. It goes on to

explain, in the next section, on-page optimization, exactly what it means

by that.

 

On-page optimization simply means you want that keyword phrase or that

keyword to appear in certain markers on the page, both the one that humans

see and the back end in the code that the search engine sees. So, one of

the places you want your keyword or keyword phrases, in the title tag.

That’s area number one. Number two; you want it near the top of the page so

that it will establish its importance.

 

You want it in the content of your material at least two or three times.

You want variations of that keyword or keyword phrase in there as well. If

you have a picture or an illustration, you want that keyword phrase in the

alt tag that describes what that picture is about. So, you want that phrase

in writing in the alt tag so that they search engine will know… Because

it can’t see the picture, so it needs something to describe what that

picture is.

 

You want it in the uniform resource locator. You want it in the URL in the

address bar. You don’t want a bunch of numbers and a funny looking address

identification for the website or the page. Then, you want it at least once

in a meta description tag. The meta description tag is a box in the code

back end. You don’t see it as a human, but the search engine sees it and it

describes what that page is about.

 

So, those are the key areas where you want it. Then it goes on to describe

what the title tag is, and how you have to be mindful that it can only be

65 to 70 characters. It’s important to place the keyword in front of the

title tag. You also, with SEOmoz, you can put the branding, your company

name at the end of the title tag, so that’s part of the branding of your

website.

 

You want to make sure that it’s a readable title tag, that it doesn’t sound

phoney. Then it goes on and describes other meta tags. These is code in the

back end. you won’t see this but the search engines see it. These tags tell

the search engines to do certain things.

 

An index, noindex; an index tag tells the search engine it can index the

content and put it in the database. A noindex does the reverse. It tells

the search engine “don’t index this”. A follow, nofollow; a follow tag

tells the search engines whether those links that it finds on your page and

your website should be followed to the next page, or wherever that link

leads. A nofollow tells the search engine, “Please, do not follow this

link.”

 

Now, you’ll get a lot of these in your link profile and it’s important to

know what those tags mean. Noarchive is used to restrict search engines

from saving a cache copy of the page. They may not want to have that page

cached and put away by the search engine, so you use this kind of a tag to

tell it not to do it. Nosnippet tells the search engines that they should

refrain from displaying a descriptive block of text next to the page’s

title.

 

Generally, when you pull up a search result, you’ll see the URL and then

you’re going to see some descriptive material in there. Sometimes it comes

from the meta description, sometimes it comes from a thing called a

snippet, and you’re telling it you don’t want that to happen.

 

Then sometimes you get tags that tell the search engine not to grab the

descriptive snippet from other directories. The ODP directory and the Yahoo

directory, I wouldn’t worry about those because the odds of your being in

those directories, unless you’re really dedicated, are low. But I wouldn’t

worry. It just tells the search engine “please, don’t put a descriptive

tag” that comes from one of those directories if the page is in it.

 

It goes on to describe the meta description. That’s another box in the

back, where I already mentioned that before. It describes and tells the

search engine what the page is about. There’s also a tag called the meta

keywords tag. It’s not that important anymore because too many people were

gaming the system by stuffing meta keywords and trying to rank for that.

 

Then, although these tags can have uses for search engines, that is a meta

refresh – a meta revisits, etc. – they are less critical. So, there are

other meta tags in there that are not as important.

 

So, the whole point behind this part of the chapter is to explain the key

concepts behind keywords. Where are those keywords, how they get found and

indexed by the search engines, where you should put those keywords on the

page and in the code behind the page, so that the search engine can find

you. If you look at a dog training site, here’s a dog training site. If you

take a look here at the code, you’re going to see that there’s a title

here, “How to Train a Dog: Dog Training Tips”.

 

You can see that dog training is in the title tag. It’s in there, so that’s

why it’s ranking for it, “Tips, techniques for home-based trainers.” So,

there’s a lot of information here that’s in the tag. That is the title tag.

That’s probably the most important part. Then, somewhere here there should

be a description. Here it is right here, a description. “Discover how to

train a dog with the right way to…”

 

This description tag is very important also, so you want it in there. This

has the keyword in there and it has a lot of “learn about clicker dog

training”. There’s the keyword again. “Dog whispering”, “puppy”… So, you

can see how important it is. “Dog training techniques,” there’s the keyword

again.

 

So, it’s important to understand how to apply this information when you’re

designing your website. Here, we just saw a website that’s doing it just

right. So, that’s it. This is part three in chapter four of the SEOmoz

Beginner’s Guide to SEO. I hope this video has been helpful. This is Claude

Pelanne at Affiliate Starting Line. Stay with it, stay well, and we’ll talk

soon.

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SEOmoz Beginners Guide to SEO -Ch4 Part 2 Review http://affiliatestartingline.com/seomoz-beginners-guide-to-seo-ch4-part-2-review-2/ http://affiliatestartingline.com/seomoz-beginners-guide-to-seo-ch4-part-2-review-2/#comments Mon, 09 Jul 2012 17:23:58 +0000 http://affiliatestartingline.com/?p=4002 //www.youtube.com/watch?v=Wps9Ikuqop8 This is SEOmoz Beginners Guide to SEO -Ch4 Part 2 Review video series. As I mentioned before, I think Chapter 4 is one of the most important to read and understand. That’s why it’s taking a few videos to get this one reviewed. Link structure and anchor text are the two main ideas in this […]

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//www.youtube.com/watch?v=Wps9Ikuqop8

This is SEOmoz Beginners Guide to SEO -Ch4 Part 2 Review video series.

As I mentioned before, I think Chapter 4 is one of the most important to read and understand.

That’s why it’s taking a few videos to get this one reviewed.

Link structure and anchor text are the two main ideas in this review.

Crawlable Link Structure

The way search engines crawl and find content on any web page is by following links.

Some of these links are external to your web page and are sent there from an outside source.

Others are internal links between different pages on your site.

The main point is that search engines need crawlable link structures to find all the pages of a web site and you should learn how to set up your links so that all the pages of your site get found.

One way is to set up your menu and navigation bar to allow all your content to be found.

I did a couple of videos on how to set up categories and how to set up a menu  that you can check out.

So going to a nav bar and following the drop down menus is one way.

Anchor test is the other.

Anchor Text HTMLStructure

Chapter 4 shows how to build an anchor text link by demonstrating the HTML structure of an anchor text link.

You should commit this formula to memory so you can create your anchor text links as your add content to your web page.

It will come in real handy and make your work more effective if you know how to create anchor text links.

 7 Ways that prevent search engines from finding content.

Then the guide shows you 7 ways that stop search engines from crawling your content.

These are 7 things you should avoid so don’t let them happen to you.

They are:

  • Submission-required forms
  • Links in un-parseable Javascript
  • Links pointing to pages blocked by the meta robots tag or robots.txt
  • Frames or I-frames
  • Robots don’t use search forms
  • Links in flash, java, or other plug-ins
  • Links on pages with many hundreds or thousands of links

For an explanation of how these factors work you can read the transcript below or better yet read the guide.

For sure, you want to remember what these 7 preventers are to make sure you don’t stop your content from being indexed.

rel=”no follow”

This section of the chapter ends with a run down of what the rel=”no follow” attribute means.

“Nofollow, taken literally, instructs search engines to not follow a link (although some do.) ”

So you will learn that you can assign your page or post with a no follow attribute which prevents your page from passing on any link authority or juice.

You may have your reasons for doing so.

I have noticed that some big time gurus do just that so when people leave comments and get links back to their sites, that guru’s web page is not passing on any link juice to folks they don’t know or trust.

While no follow links aren’t bad, some folks think they are worthless.

Actually, they may not pass on link juice but they are part of a natural link profile, so you do want to have no follow links as part of your link profile.

So there you have the main points of the video.

So have a look and as always don’t forget to “tweet”, “like”, “Google +1″, “Pin” if you find the information useful. Many thanks for your support. 

For you readers, there is a transcript just below. Just read on.

Hey, Claude Pelanne here, Affiliate Starting Line. Welcome. This is going

to be part two in the SEOmoz Beginner’s Guide to SEO video series. We are

in chapter four and part two is about crawlable link structures.

 

The first part was about indexing information. The second part is about how

does the search engine find that information, and it finds it by following

links. What it tells you here in the first paragraph is that you have to

have link structure that allows the search engine to find your pages at the

very top level of your homepage; at the secondary level generally from your

nav bar; and the third level – or fourth level depending on how deep your

site goes from the navigation bar – into the actual content pages of your

website.

 

If you have it properly structured, that happens. If you don’t, very often

what happens is the crawlers find the homepage. They find the secondary

pages, in this case B and E. But then, there aren’t any links to pages C

and D. So, they stop there and they don’t index these other pages. So, you

have to make sure that you create a link architecture of your site that

follows and finds all the pages that you have on your site. I’ll give you a

short demo on my blog when we’re done here.

 

The second part of this section explains how you set up an anchor text link

to a webpage using some text here. It’s a good way of linking to pages

anywhere they can be found on your site. It gives you the HTML structure

for doing that. There’s a bracket and the A for anchor text, the HREF

reference, attribute, equals and then in quotes the destination URL of

where, and the close bracket of where this text “Jon Wye’s Custom Design

Belts” is going to send you when you click on it.

 

Then the brackets with the forward slash and the closing anchor tag here.

So, this whole structure of this HTML sends Jon Wye’s Custom Design text to

this website. If you can understand the structure of this anchor text,

you’ll then begin to see how you can create a situation where pages can be

found on your website. You should study this and get a good understanding

of it.

 

Then it gives you seven ways that search engines are prevented from finding

information. The first one here is submission of required forms, any kind

of a form login situation. You’re an opt-in for an email, a search box,

whatever it is, very hard for the search engines to get behind that and

find the links behind it. So, you should be aware of that.

 

Links in unparseable JavaScript – so, there’s a way some of these

JavaScript links are written. Don’t allow search engines to get behind that

link. You want to make sure that standard HTML links replace your

JavaScript or accompany it on a page where you’d like to find the spiders

to crawl. That’s where the anchor text attribute that we saw up above come

in handy.

 

Links pointing to pages blocked by the robot.txt, we mentioned that earlier

in the video series. The robot.txt files tell the search engines what they

can crawl and what they can’t. So, if you set one up and you put a URL

under the robot.txt situation, you won’t get crawled and they won’t follow

that link.

 

Frames and iFrames, that’s a situation – I never use these. I stay away

from them. Google hates them. This is where people code a page to show it

one thing to the user and one thing to the search engine, both being

different. Google hates those and I wouldn’t even get involved with them.

 

Links in Flash, Java, and other plug-ins – we already talked about that a

little earlier. You saw the site it was all designed in flash, and then the

search engine couldn’t see it. If you don’t know what I’m talking about,

look at the video on part one. You want to make sure that where you have

Flash and where you have Java plug-ins, you have accompanying HTML text

that will tell the search engine how to get to wherever it’s supposed to go

if you want it to be linked and get that information.

 

Links on pages with many hundreds of thousands of links – anything above

100 links on a page doesn’t get followed by the search engines. This

applies really probably to store sites that might have a ton of products on

a page, and you just want to limit the number of products you put on the

page.

 

The other thing that it talks about is this concept called rel=nofollow.

This is another HTML piece of code – if you include it inside the code, it

will tell the search engine not to follow that link. It’s used by a lot of

websites that do not want to pass on their link authority to whoever puts a

link to them and/or creates a link back to their website from them. Like,

Wikipedia does that.

 

So, even though you may have a link coming from a site with a lot of

authority, if it’s a nofollow link, it’s not going to pass on any

authority, any link juice to you. Now, some people think those links are

worthless. They are not. They are part of every natural link profile, so

you should have a few nofollow links on your profile. It makes you look

more natural. A lot of authoritative websites add this attribute to their

link code so that they don’t always pass on all of their link juice to

people whom they don’t know anything about.

 

Now, what this on the right-hand tells you is that Google, Bing, and Yahoo

will not generally follow these links and they may not index them. But on

the other hand, that’s not always true. In the case of Bing and Yahoo, in

some cases they will follow the links and they will index the information.

It’s just that those links will carry no weight and they will carry no

authoritative pass on juice and, therefore, they’re of limited value to the

receiver of those links. But they will still allow some of that information

to get indexed. That is what the suspicion is among a lot of SEO experts.

 

That is the story about link structure. You want to make sure that your

link structure on your website is clear so that all your pages can be

found. One example here is my website. Here, you’re on the homepage and you

will arrive here and it will follow links from the homepage, but then it

will also follow links along the lines here on this nav bar.

 

So, if it follows this link here, it’s going to see that it talks about

search engine optimization and that’s going to follow the link to the three

pages that are relevant to the Search Engine Optimization Starter Guide. If

it goes to SEOmoz, it will follow all the links going to this pages that

I’ve done on the original SEOmoz Beginner’s Guide. That means that allows

the pages both at the high level, at the secondary level, and at the third

level to be found.

 

That’s what it means by link structuring. That’s what you want to try to

achieve when you’re doing that for your website. That is crawlable link

structures in the SEOmoz Beginner’s Guide to SEO, chapter four, part two.

Read it. It takes a little while to let this stuff sink in, but at least if

you’ve watched the video, you have some structure that you can use and some

information you use before you get in there. Hopefully that will help you.

That’s it. This is Claude Pelanne, Affiliate Starting Line. Stay with it,

stay well and we’ll talk to you soon.

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SEOmoz Beginners Guide to SEO Ch4 Review Part 1 http://affiliatestartingline.com/seomoz-beginners-guide-to-seo-ch4-review-part-1/ http://affiliatestartingline.com/seomoz-beginners-guide-to-seo-ch4-review-part-1/#respond Mon, 02 Jul 2012 13:29:09 +0000 http://affiliatestartingline.com/?p=3974 //www.youtube.com/watch?v=cwgz0ts1rFY Search Engine Friendly Design and Development Usability of Your Website SEOmoz Beginners Guide to SEO Ch4 Review Part 1 is of the most important reviews of the guide and it will take a few videos to cover the material in the fourth chapter. You learn what indexing is all about. That is you see what […]

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Search Engine Friendly Design and Development

Usability of Your Website

SEOmoz Beginners Guide to SEO Ch4 Review Part 1 is of the most important reviews of the guide and it will take a few videos to cover the material in the fourth chapter.

You learn what indexing is all about. That is you see what search engines need in order to be able to index your content to their database.

You have to know what search engines can see and what they cannot see.

There are certain types of code and information that search engines cannot see. Videos, audio, images are all examples of content that search engines cannot “see”.

For them to figure out what is behind a video, audio file or image, they need a transcript in the case of the video and audio, or they need to have an “alt” tag describing what an image is about.

You will see examples of what a site looks like to humans and what it looks like to search engines to highlight these points.

So take in the video. It is the first of four covering this chapter. And learn some pretty important concepts that will help you succeed online.

As always, please “tweet”. “like” , “Google +1″”Pin” if you find the information helpful. This will get the word out to folks who may need this to get them going.

Many thanks for your support.

For those who want text, read on there is a transcript of the video.

Hey, Claude Pelanne here, Affiliate Starting Line, welcome. This is going

to be the continuation of the series on the SEOmoz Beginner’s Guide to SEO.

This is about chapter four. It looks like chapter four is one of the more

important chapters, in my mind. A lot of interesting information and very

important concepts in here, and it’s going to take maybe two or three

videos to pay this chapter tribute.

 

So what is it about? It’s about the basics of search engine friendly design

and development. It’s about usability. How easy is your web page or website

to use. It talks about certain technical aspects of building web pages so

that they’re structured for both search engines and human visitors. This is

the kind of stuff you need to know a lot about.

 

The first thing is indexable content. What this means is when a search

engine comes and crawls your page, how does it pick up the information so

that it can put those keywords into its index and have them ready to serve

up when somebody types in a query. Well, the thing is, you have to know

what’s indexable; what the search engines can read and put into the index,

and what they can’t. That’s what this indexable content section is about.

 

It talks about images, flash files, java applets, and other things like

search boxes, and video and audio. These are all the type of information

that cannot be indexed easily. Here you learn that images in the .gif,

.jpg, and .png format need to have alt attributes. You need to have an alt

tag that explains what that image is about. In other words, you have to put

all of that stuff in HTML text in one way or another. Search boxes have to

be supplemented with either navigation or crawlable links, have a link

attached to what the search box is about.

 

That link can be configured to explain to the search engine, what that

search box is about. Flash and Java plugins contain content that can be

supplemented with text on the page. Search engines don’t like Flash or Java

plugins. They can read Java script, I was corrected on one video. Video and

audio should have transcripts, so that way it will get the text it needs in

order to understand what they are.

 

Seeing like a search engine, they give you a couple of tools, SEO Browser

and MozBar, which will allow you to see what your cache looks like. Here’s

a sample. Here’s what the page looks like to a human, and this is what a

search engine sees when it has it in the cached text form. Here’s another

search page that has a lot of Flash in it. It looks great to the human, but

over here on the right hand side, you can see that with the search engine,

it doesn’t see anything and can’t index anything. That’s what this first

part of this chapter is about.

 

If I were to demonstrate, let me do that. For example, if you want to see

what a cached site looks like, you type in the command ‘cache:’. Let’s go

take a look at my website. This is what my website looks like. This is a

cached version, this is what the search engine sees in a snapshot of this

page as it appeared on this particular day. The current page could be

different, because it hasn’t been crawled. That’s what the cached version

looks like, it looks pretty much like the real page. A text only version in

the cache looks like this.

 

That’s what it means when it talks about indexing and looking at

information. Here you can see that it could read all this text, and if it’s

tagged properly on these pages, index this material and put it properly

into an index so that it would be useful for a search. That’s what it means

about indexable content and caching.

 

In the next video we’re going to talk about crawlable link structures. How

do the rest of the pages of your website, or how are they found, and

they’re found with the search engines following links. That’s it, so this

is part one of chapter four. This is Claude Pelanne, Affiliate Starting

Line. Stay with it, stay well, and we’ll talk to you soon.

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SEOmoz Beginners Guide to SEO – Ch 3 Review http://affiliatestartingline.com/seomoz-beginners-guide-to-seo-ch-3-review/ http://affiliatestartingline.com/seomoz-beginners-guide-to-seo-ch-3-review/#respond Fri, 29 Jun 2012 13:20:19 +0000 http://affiliatestartingline.com/?p=3914  Why Keyword Research and Search Engine Optimization Are Important There are two constituencies for your information: humans ( the most important ) and search engines. Humans are the end game for your content. You want them to learn something, take action, relate in some way to your web page. In order for people to find […]

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 Why Keyword Research and Search Engine Optimization Are Important

There are two constituencies for your information: humans ( the most important ) and search engines.

Humans are the end game for your content. You want them to learn something, take action, relate in some way to your web page.

In order for people to find your web page, search engines have to crawl it, index it ( put it in a database) and then match it to a human query using a keyword or keyword phrase from a database.

In order to do that, the search engine looks for certain markers for indications of what your page is about.

That is done by looking for “tags”: title tags, meta description tags, urls with keywords in them, headers…in other words, certain places in the code that will tell the crawler where to pull the keywords to put in its database.

It’s your job to make sure you have all these markers covered to make sure the search engines get what they need.

That is what this chapter of the SEOmoz beginners guide to SEO explains. How keywords work and what you need to know to make them work for you.

Take a look at the video and see how you can make the most of Search Engine Optimization.

If you find the video helpful, give it a “tweet”, a “like” or a “google +1″ and maybe we can help someone else. Many thanks for your support.

For those of you who like to read, there is a transcript so read on.

Hey, Claude Pelanne here, Affiliate Starting Line, welcome. This is a video

in the series of the SEOmoz Beginner’s Guide to SEO and this is chapter 3.

The first 3 chapters are kind of broad in their reach and they explain

basic concepts and it’s important to understand them and in chapter 3 there

is the question, why search engine marketing is necessary and the reason

it’s necessary is that even though search engines are sophisticated they

still can’t see and understand a web page the same way a human does and so

SEO is there to lay out information, basically in a title tag, some of the

meta-tags that they have, to tell that search engine what that page is

about.

 

Even though they can do it very easily visually for humans, it takes a

little more work to get the search engine to understand what that page is

about. Upfront here there’s a little dialectic here between why search

engine optimization is important and the argument against it that a lot of

people might have, saying that it’s really gaming the system. The point of

this chapter is to say, no it’s not gaming the system, it’s helping search

engines and people who are presenting pages to the search engines to

organize their information so that they can be understood both by search

engines and by humans.

 

So what it does here is there are 3 limitations to the way search engines

work and that they have to deal with, and that you have to be aware of. The

first is spidering and indexing problems, so search engines aren’t good at

completing online forms, so if you have an online form for people to sign

in for things it has a hard time reading and understanding what that is

about. It has a very difficult time with duplicate content.

 

A lot of content management systems, WordPress, Joomla, etc. If you’re not

careful you’d be creating duplicate versions of the same page, it doesn’t

like that. Different URLs with the same information it has problems with.

You can manage that with robots.txt, which is a means of telling search

engines which pages you want them to crawl and which pages you don’t want

them to crawl.

 

The other thing a search engine has difficulty with is poor link structure,

so if you set up a website and you’re not linking your pages logically it

may find your homepage, it may find the second level pages, it may not find

the third level pages if they’re not linked somewhere to your secondary

pages. So it has a problem with that. You can solve that by designing the

link structure on your site properly.

 

Interpreting non-text content. Search engines, when you have a video or an

image or an audio file like a podcast, it can’t read what’s in those files.

It doesn’t know what’s in the image. It doesn’t know what’s in the photo or

the video or the audio. You have to either get a transcription or use the

alt tags, use the tags that are provided for that particular piece of

information to tell the search engine what that is about.

 

Now, the second limitation of search engines is content to query matching.

It’s not easy for them always to match what somebody types in and is

looking for with the results, especially when they use language that may

have double meanings, metaphoric language. So you have to try to make sure

that what you present to the search engine is in such a way that it will

understand what you mean and you do that by making sure that your title

tags, your meta-tags are very specific about what that language means.

That’s very important.

 

So the on-page optimization comes in and takes care of a lot of that

relevance and importance of language issue. The third part is the tree

falls in the forest. If you don’t use search engine optimization your

website is going to be sitting there in the middle of the desert. It may

look pretty, it may have wonderful information, but there’s no way for the

search engines to find it, to tell people about it, that’s why you need

search engine optimization.

 

You do the right thing with the right tags and tell it what to do. It will

put that information into its index and when somebody types in a term it

will pull that information back out to present it. If you don’t have the

title tags, the meta-tags properly done it will never find you. You will be

sitting in the forest, you’ll be a pretty tree, but nobody will know

anything about you.

 

Then it comes down here and presents some search results to explain that

the top 3 positions of the search results get the majority of the clicks,

so you should already be aware of that. Position number 1 gets anywhere

between 18-30% of the clicks depending on who you want to believe and

position number 2 gets about 11%, position number 3 gets about 6-8

depending on who you want to believe, and so on down the line.

 

The top 9 and 10 positions get the majority of the clicks. That said, at

the end here it says constantly changing SEO. Not only is SEO changing but

the presentation of search results are changing and you get a lot more

advertising now on your search results page than you used to get so organic

results are not always on the page.

 

Sometimes you might get the first result at the bottom of the page and then

you have to crawl down and find all the others, so things are changing and

it tries to make you aware of that, but it’s still very important to use

SEO to tell the search engines what’s going on.

 

So that’s it. That’s the jist of chapter 3. You should read it, get a good

understanding of what limitations search engines work under. And that will

help you in the long run to design a webpage and a website that they can

handle. So that’s it. I hope this video has been helpful. This is Claude

Pelanne of Affiliate Starting Line. Stay with it, stay well and we’ll talk

to you soon.

 

 

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Chrome Settings – How To Configure Chrome On A Mac http://affiliatestartingline.com/chrome-settings/ http://affiliatestartingline.com/chrome-settings/#respond Tue, 26 Jun 2012 21:33:59 +0000 http://affiliatestartingline.com/?p=3901 Google Chrome Settings Page I got an email from a youtube visitor that he was having a hard time configuring his chrome settings because my first video on the subject was out of date. So I took a look and he was right. That led me to make a new video and here it is. […]

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Google Chrome Settings Page

I got an email from a youtube visitor that he was having a hard time configuring his chrome settings because my first video on the subject was out of date.

So I took a look and he was right.

That led me to make a new video and here it is.

There are some interesting features and the new layout of the settings page makes it easy to set things up the way you want to.

It is important to go through the features and options since some will determine if certain software or extensions will work for you or not.

At the very least you will learn where all the key components to configure can be found.

That should save you time and effort if you ever get the message to unblock pop ups or clear your cache and cookies.

The layout of the settings page is easy to read and follow.

The thing is there are some secondary pages that you should know about such as the settings page the opens under the privacy button.

Take a look at the video and as always give it a “tweet”, “like” or a ” google +1″ if you find it helpful. Many thanks.

Stay tuned for a transcript, there is one on the way.

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SEOmoz Beginners Guide to SEO – Ch2 Review http://affiliatestartingline.com/seomoz-beginners-guide-seo-ch2-review/ http://affiliatestartingline.com/seomoz-beginners-guide-seo-ch2-review/#respond Mon, 25 Jun 2012 22:03:33 +0000 http://affiliatestartingline.com/?p=3885 SEO Review – How People Interact with Search Engines In this review we take a look at Chapter 2 in the Guide and how people use search engines to find what they are looking for. Search Types One takeaway is the types of search the guide identifies. There are three types of queries being performed: […]

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SEO Review – How People Interact with Search Engines

In this review we take a look at Chapter 2 in the Guide and how people use search engines to find what they are looking for.

Search Types

One takeaway is the types of search the guide identifies.

There are three types of queries being performed:

  • The transactional query
  • The Informational query
  • The Navigational query
In the video you’ll see what defines them and how you should be familiar what they represent.
To the extent you web page satisfies the basic intent behind the search query when your visitor lands on your site, you will do just fine.
You’ll learn the steps in the search process that should help you understand how the search engine will interpret what the outcome was.
If the visitor stays around to read your content you are fine, if the visitor clicks away, the search engine will take notice and you will face the consequences.

 

The Heat Map

 

Another  important takeaway is the expose of the heat map.
That is the study that showed how the upper left hand portion of a web page gets the most focused attention of your visitor.

 

This also means that in the search results page, those ads at the top will get a good shot at the searchers attention before the organic results that fill in below.

As the volume of search grows and people turn to the web in increasing numbers to look for information it is important to understand what the nature of their query is and where you can place information on the pages you create so you can maximize the results you are looking for.

So take a look at the video, and as always, “tweet” it, “like” it or “Google +1″” it if you find the information helpful. Many thanks for your support.

For those who prefer the spoken/written word, read on. There’s a transcript of the video.

Stay with it, stay well and tune in for the next review.

Hey, Claude Pelanne here, Affiliate Starting Line. Welcome. This is the

second video about the SEOmoz Beginners Guide to SEO, chapter two. In this
one they tell you how people interact with search engines. It’s an
interesting chapter. If you’re new, you should pay some attention here.
There’s a lot of interesting information.

If you’ve been around a while, you already know a lot of this, but let’s
take a look at it. On the right hand side here, there’s a sidebar that
explains the eight step process to searches. Someone experiences the need
for an answer or a solution to a problem, they formulate that need in step
two, in the form of a keyword.

They enter that keyword in step three into the search engine. Step four,
they browse through the results. In step five, they click on a result. In
step six, they look for a solution on the page they clicked. In step seven,
if they’re not satisfied, they go back to the search results and browse for
another link. Then, in step eight, they perform a new search with
refinements if they didn’t get all the information in the first link.

Then, they go on here to explain, on the left-hand side, that there are
three different types of queries. There’s a do query, a transactional
query. An action query is such as buying an airplane ticket or listening to
a song. In other words, there is an action that is taken, and it gets
completed with the search, like filling in a form or buying a product, etc.

The second type of search query is a know, an informational query. You’re a
little early in the sales cycle here. You’re looking for information, the
name of a band, the name of a restaurant, some basic information of a
product. You don’t know which one you want to buy yet, or a model, but
you’re looking to get informed about what to look for.

Then the third kind of search is the go, the navigational search. You know
where you want to go, search queries, like a particular online destination,
such as Facebook or the homepage of the NFL. I want to go to chocolate.com.
I just type it in here and I go. Those are the types of searches.

Then, the power of inbound marketing with SEO. This explains through a
series of searches, how Google and search in general has grown enormously
over time. Then it breaks down the statistics to show that Google is number
one, Yahoo is number two, Bing is number three. More Americans have
conducted 20 billion searches in one month in the U.S. Total searches
powered by Google properties were almost 70%, followed by Bing with 30%.

Billions of online marketing spent, $77 billion to be spent by 2016, and so
on. You can get the idea that more and more people are using search. Let me
see. A search engine by traffic, Google sends 90% of all traffic to a site,
4% for Yahoo, 3% or almost 4% for Bing, etc. You get the idea that the
momentum is building.

The more interesting thing here is this. They assigned us a study, and if
you want to see it just click on this, it’ll send you there, right here,
but that’s not what I want to do, that explains how little attention is
paid to results on the page versus those higher up. In other words, in this
heat map up here, you can see where all the attention is. It’s up on the
upper left-hand portion of the screen.

While search is very popular and it’s growing at 20% a year, higher
rankings and the few results are critical to visibility. Search results an
incredible amount of both online and offline economic activity. You really
want to be on the upper part of the page. That’s really, basically, what
the message is. That’s really the gist of chapter two.

Let’s take a look and see what they really mean. Let’s go over here. Let’s
do a search on walking shoes. All right? This is just our typical product.
I’m going to refresh here just to make sure that what I’m getting is, all
right. Let’s take a look at what we have. What we have here on walking
shoes is a page, where you’ve got navigation at the top, you’ve got the
search box, you’ve got some options on the left.

Then, on the very top, hot part of the screen, which is where all the eyes
go, paid advertising. You will also have paid advertising on the right.
Then, below here, you have more links related to the product, only of major
brands. Now, this is all going to be paid. Google announced that this was
all going to be paid.

What we have below it are the first organic search results. There’s only
one, and barely two, and this is a wide screen. In some screens, you won’t
even see that. You might be barely seeing one. Most of the information that
I’m looking at on this page is paid advertising. The subtext here is,
remember, Google is a search engine. It’s also an advertising agency. The
same holds for Yahoo, and the same holds for Bing.

While this chapter is very interesting, and the point that I would make
that you should pay attention to is really what’s brought out down here
with this heat map. Now, it’s interesting. The other thing that I want to
point out, this search here is what this called in broad. I just typed in
the keywords.

If I put in that very same keyword phrase in quotes, that is exact match,
the results are different. Gone is the hotspot ad at the top. There’s some
advertising on the right, but the hotspots now are in the organic. There
are actually more organic results down here in exact match. That’s giving
me a result in the exact order in which I typed in these words, which is
the way I do most of my searches.

It’s very interesting to pick this up. I think this is a very interesting
point about this chapter. That’s it. This is chapter two of the SEOmoz
Beginners Guide to SEO. You should read it with interest, and pick up the
basic concepts. I hope this video has been helpful. This is Claude Pelanne,
Affiliate Starting Line. Stay with it, stay well, and we’ll talk to you
soon.

Want a copy of the guide? Just click here

 

 

 

 

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SEO Review – SEOmoz Beginners Guide http://affiliatestartingline.com/seo-review-seomoz-beginners-guide/ http://affiliatestartingline.com/seo-review-seomoz-beginners-guide/#respond Wed, 20 Jun 2012 18:47:13 +0000 http://affiliatestartingline.com/?p=3862 //www.youtube.com/watch?v=PxqpJykmLto SEO Review Series I have always read as much as I can about SEO and one of the best primers I had the good experience to find was the SEOmoz Beginners Guide to SEO. I first heard about it listening to a podcast on my daily power walk. The podcast was Marketing Over Coffee with […]

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SEO Review Series

I have always read as much as I can about SEO and one of the best primers I had the good experience to find was the SEOmoz Beginners Guide to SEO.

I first heard about it listening to a podcast on my daily power walk. The podcast was Marketing Over Coffee with John Wall and Christopher Penn.

So I made a point of getting it and since I’m not the most focused reader, I decided to make a video of each chapter as I made my way through the guide.

I am a visual learner so the videos are a great way for me to learn and reference for future use.

At first I didn’t think of showing these videos to anyone, I simply had them on my machine for my own use.

Then a friend of mine saw one and suggested I put it up on YouTube. I did and guess what, I got a few views.

Long story short, I have a YouTube channel with over 240 videos about a whole bunch of stuff. So you can check it out.

You’ll find there a whole series of videos on the SEOmoz Beginners guide from a couple of years ago.

In todays post, you find the first of a series of videos on the 2012 updated guide.

This one is about Chapter One and covers how search engines work , namely how they crawl, index, look for importance and relevance in answering search queries.

It lays out the guidelines for webmasters as Google and Bing outline them.

It’s basic and general information for the beginner but it is important to get the basics before venturing into the details of SEO.

So take in the video and as always don’t forget to “tweet”,”like” or “Google+1″ if you find the information helpful. Many thanks.

PS. For you transcript lovers, there is one on the way. I’ll post it as soon as I get it.

Here is the transcript of the video.  Enjoy.

Hey, Claude Pelanne here, Affiliate Starting Line, welcome. This is going to be a series of videos. A couple years back I did some about the Beginner’s Guide to SEO by SEOmoz. It just came out, and I got a copy of it. It’s free, so you can get a copy of it. I’m going to quickly go through some of these chapters and see what they have in them. I’m a visual learner, so I always use video as a referral source.

Chapter One is about how search engines operate. Here they explain that a search engine has two major functions. Crawling and indexing is function number one. Providing answers by calculating relevancy and serving is function number two.

Under crawling and indexing, it explains that search engines will look for, go to a page. They get to pages by following links, by the way, but we’ll get to that. Then, on that page, it will look for key markers, meta tags that will tell her what that page is about using keywords. It will take those words and put them in an index that it will use, so that if somebody uses those keywords in a query, it will pull up the results out of that index for that keyword and order those results in a certain way, and serve those up as the answer to that query.

Now, link structure is the second part of this crawling and indexing. Links are the veins through which these crawlers flow, and that’s how they find web-pages, and that’s how they find all the webpages all over the web. It’s very important that you understand you have links coming into your webpage and links going out of your web-page. It’s also very important to understand how you organize your website so that each page, the link structure of the website, is logical and easy to follow and all your pages can be found.

The second function, providing answers. What the search engine will try to do is provide an answer that is relevant and important to the user who has just typed in a query. They want to make sure that the information that is served up is satisfactory to the searcher. It determines how to serve up search results by using 200 different signals, different ranking factors. There’s a link here that explains what some of those ranking factors are. Those ranking factors keep changing. We’ll get into some of that later in the book.

Important thing that it tells you to do, in both Google and Bing, is to go read the webmaster guidelines, because that’s straight from the horse’s mouth. The search engine is telling you what you should be doing. In the case of Google, they tell you to write for humans, not for search engines. Make sure that your site hierarchy is clear and the text links are clearly organized. They want you to create useful content, information rich web- pages, unique and all your own, they don’t want you copying. You want to make sure that any other material that’s visual has tags attached to it, that will explain in writing what that visual is about. Same holds true for video. They tell you to use human friendly URLs so that what’s in the address bar isn’t a bunch of letters and numbers, but, hopefully, has keywords explaining what that particular page is about.

When it comes to Bing, same, same. Bing wants keyword rich URLs. It doesn’t want content buried inside rich media, that means video and photographs. It wants you to explain what they are. It wants you to create keyword rich, unique contents, so, very similar to what Google was doing. The latter part of the chapter explains an experiment that SEOmoz did. They determined that the higher up on the page your keywords that define the page are, the better. The search engines give higher priority to keywords found early in the content, rather than later in the content. That’s kind of simplifying it, but that’s what that explains.

There is another resource here. Chapter One is about search engines and its two functions. If you really want to find out how a search engine indexes, there is a seven minute video by Matt Cutts, How Does Google Search Work? I typed in Matt Cutts, How Does Google Index? There is the URL, right up here. If you watch this video in seven minutes, I think he really did a brilliant job, and he explains how Google indexes. It will give you a much better idea of how this whole system works.

That’s it. SEOmoz, Beginner’s Guide to SEO, Chapter One. I hope this video has been helpful. This is Claude Pelanne at Affiliate Starting Line. Stay with it, stay well, and we’ll talk to you soon.

 

 

 

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cPanel Website Backup http://affiliatestartingline.com/cpanel-website-backup/ http://affiliatestartingline.com/cpanel-website-backup/#respond Mon, 11 Jun 2012 12:43:18 +0000 http://affiliatestartingline.com/?p=3833 How to Backup Your Website in cPanel I was having trouble with a backup plugin not working right and was looking for a solution. Turns out there is one-the cpanel website backup feature. I have had to re-install backups in the past and usually used files generated by a backup plugin, though in a couple […]

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How to Backup Your Website in cPanel

I was having trouble with a backup plugin not working right and was looking for a solution.

Turns out there is one-the cpanel website backup feature.

I have had to re-install backups in the past and usually used files generated by a backup plugin, though in a couple of instances I used the Sunday files Hostgator generates when they do their global.

Anyway I called up customer support and got a great rep who took me through the paces of how to use cPanel website backup feature to get your own backup file, and if you want to, install it to restore your site, all on your little lonesome.

It’s really easy to generate the backup so I made this video to show you how to do it.

I haven’t had to restore a site yet, but given the ease with which it can be done, I won’t hesitate to give it a try when the need arises.

At Hostgator, if you want them to do it for you, there is a $15 charge and they usually do it in a matter of minutes.

There is a procedure to follow to put in the request, but in the few times I have had to restore a site, it has be done within a half hour.

Any way to get back on topic, this cPanel backup process is very useful to know and I think you will at least get a backup in a format your host service will have an easy time working with.

So take in the video and as always, stay with it, stay well and talk soon.

For those who like text, the transcript is ordered and will be here in a couple of days.

And for those who want to learn about the cPanel, check out my cPanel video series on this site or on YouTube.

If you find this info useful don’t forget to “tweet”, “like” or “google+1″  to get the word out. Many thanks for doing it.

Transcript

Hey, Claude Pelanne here, Affiliate Starting Line, welcome. This is going to be a short video about the cPanel, and how to back up your website using the backup feature.

The reason you want to do that is, you obviously want a database to back up your website.

Now I happen to use WordPress websites, and there are plug-ins that will do backup for you, and you can do that, use that, and I have been.

But sometimes those backups aren’t easy to work with for your web host. So I was just shown by my customer support rep, at HostGator, another option, and that is to save your website backup through the cPanel. Then you can actually get them to install it.

You can install it yourself. So let’s take a look and see how you do that.

So here is a generic cPanel page. Now I use HostGator. If you have BlueHost, if you have HostMonster, if you have Media Temple, there are lots of hosting companies. You want one that has a cPanel configuration, and it works like this.

cPanel, the backup for your website is going to be found under Backups in the Files panel. Now very often that Files panel is located three or four steps down below. But as you can see, you can move these around. I usually move mine up to the top so it’s easier to find.

Now what you want to look for is Backups right here, Backups, and you want to click it. Now Backups is going to take you to the Backup dashboard. Here are a whole list of databases. So in this imaginary website, you’ve got a ton of websites, and they all have databases. There’s a way of finding what the database corresponds to which site, and I’ll do that in another video.

But for the purposes of this, let’s say we want to back up this database right here. So all you have to do is click it, and it’s going to come back and give you an option. In this case, I want to save it to my desktop, and you click Save. Now when you click Save, you’re going to want to use the SQL.gz. You want it in the SQL format, because it’s a SQL database. You click that, and the database will go to your desktop.

Now, let’s say something goes wrong with the website and it’s screwed up, and you need to get the database restored. Well, you can come back to this panel, remember we found this by going to . . . let’s go back one. We found it by coming up here to finding the files, clicking Backups. So you’d come back in, and here you’d find this and then you see Restore a MySQL Database. You want to go find the MySQL Database. Here it is. You want to open it. There it is ready to go. And then you want to click Upload. Restoring the database, and I really don’t want to do that. But that’s how it works.

Then that would reload the database back into the proper file and folder on your host site, and you’d be ready to go. Now if you’re not comfortable doing that, you can always call customer support of whatever hosting company you use, and they’ll do it for you. You just email them the database as an attachment, and then they put it in for you. So that’s it.

So just to recap, if you want to back up your database, your website securely, you want to go to your Files panel, go to Backups, click it, find the database, click it, save it wherever you want to save it in your website. Then when you need it, you choose File, go find it. It will load up. Click Upload, and you’re done. That’s it.

So I hope this video has been helpful. This is Claude Pelanne at Affiliate Starting Line. Stay with it, stay well, and we’ll talk to you soon.

 

 

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WordPress Menu – How To Set It Up http://affiliatestartingline.com/wordpress-menu-how-to-set-it-up/ http://affiliatestartingline.com/wordpress-menu-how-to-set-it-up/#respond Sat, 02 Jun 2012 18:35:50 +0000 http://affiliatestartingline.com/?p=3822 //www.youtube.com/watch?v=0LomBqZfZ6c How To Create A WordPress Menu Setting up a menu or a custom menu was always kind of a mystery to me because I didn’t make the connection between a well thought out menu and good site architecture. I guess I was busy figuring out all the other stuff about WordPress and I just […]

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//www.youtube.com/watch?v=0LomBqZfZ6c

How To Create A WordPress Menu

Setting up a menu or a custom menu was always kind of a mystery to me because I didn’t make the connection between a well thought out menu and good site architecture.

I guess I was busy figuring out all the other stuff about WordPress and I just hadn’t gotten to menus and category creation.

Anyway, learning to set up a menu is really important and you should take the time to learn to do it right.

One thing I point out is how you should select the options in your screen options area of the dashboard.

No one really demonstrated how to use this feature and it wasn’t until I was asked about getting posts into a wordpress custom menu that I learned you could select the post option under screen options.

So take in the video and you see how to configure your screen options to help you design the optimum wordpress menu for your website.

If you find the video helpful, don’t forget to “tweet”,”like” or “google +1″ this post. Many thanks for your support.

For those who like text, there is a transcript of the video. Enjoy.

Hey, Claude Pelanne here from the Affiliate Starting Line. Welcome. This is

going to be video two in a Category Menu series and this one’s about menus.

Now menus are part of the process of organizing the information that you’re

presenting on your website. In other words, it’s part of site architecture,

thinking through your website. It’s important to think about these, lay

them out on, I do it now on paper before I do it in here. But let’s take a

look and see how this menu dashboard works.

 

First, you get to the menu dashboard by coming to your Appearance tab,

coming down to menus. Now if I click Appearance it’s going to show me my

themes, because that’s what I’ve got selected. So I’ll come down here and

click Menu and it brings me to my Menu dashboard. Now right now, there’s

nothing in it. Let’s take a look and see what this menu dashboard consists

of. There’s menus here on the left-hand side, there’s a blank sidebar.

We’re going to fill that shortly.

 

On the right-hand side is where you create menus, and then I’m going to

point out a very important thing here that I overlooked for a long time,

because nobody ever explained it to me. Screen Options. When you open that

up, it’s going to give you options here for items that you’re going to be

using when you’re creating menus. By default I think it shows pages, but

what I do is I click all of them on. I want everything, and I want

everything down here. Do that. Do yourself a favor, do that and you’ll help

yourself when you’re designing your menus, and then we’ll come back here

later to see what these mean.

 

You’re going to see great out here, Custom Links, Posts, Pages, Categories,

Tags. When you create a menu, you come in here and we’re going to create a

main menu. Main menu that we’re going to create. Now you’ll see the screen

has come alive. Under the main menu, you can select certain things. Custom

Links we’ll come to later. It’s got an application when you’re putting in a

unique item into your menu, and it has a URL. I wouldn’t worry about that

right now. But what I missed for a long time was Posts. You can put posts

into menus.

 

Pages, everybody knows that because that’s what, really, it defaults to so

if you have a page and let’s say, what most people do is they will have,

let’s take a look at Categories. We don’t want that. We usually have the

Disclaimer, the About. Now here’s another thing. There’s a menu here that

says, “Most Recent, View All, Search.” Click the View All, which is why I

should have done. Now it’s going to show me everything, and on a typical, a

category main menu selection I would have the Home, the About Us, the

Disclaimer, the Disclosure and the Privacy. I might even have a Site Map. I

check those off. I come down here and add to menu.

 

Now I’ve added to menu and I’ve created a menu with these items and it’s

called Main Menu. You’ll notice, if I come back up to Screen Options and I

were to deselect Posts, Posts would disappear from the sidebar, or deselect

Custom Links. It disappears. You want them to be there. Because there are

going to be instances, even though you’re going to be using Pages and

Categories, for the most part, to create your menus, there are going to be

times when you want posts in there because you want them to appear in the

drop down off the nav bar, but we’ll get into that in another video.

 

You want to make sure that you always come to Screen Options and select

them all. Now, the upper selections pertain to the sidebar, the lower

selections pertain to the interior here, the dropdown for each menu item.

So when I drop it down there I get a URL, I get the navigation label, the

title attribute, the CSS class, the link relationship and the description.

You can optimize each one of these categories here, putting in information

here, the description, the link relationship you use when you’re doing the

rel author and setting up your authorship classification for Google. That

sort of thing.

 

You can rename, I could rename this from Home to the name of the website so

that it would be keyword rich, WP Trainer. Assuming that was a keyword. If

I do that and I click save, Home now becomes WP Trainer, which would be a

great SEO thing. Home just doesn’t mean anything, but if you have a title

that has a great keyword value and SEO value, you might want to rename it.

That’s how you can do it from within the menu dashboard. That’s why you

want to know about these options up here, for Screen Options.

 

Now we’ve just created this menu and it’s called the Main Menu. I can

always come back and create another menu. If I click plus, it’s going to

ask me to create another menu. This time I can say I want a Category menu,

and I can create it. Now it’s going to give me a blank form here and I can

start putting in categories. If I have categories here I view them all. If

I’m interested in putting them in, I click them all. I add to menu.

 

Now I’ve created a second menu which is a Category menu. Same thing. I can

come in here and optimize these, thanks to the selections that I gave up

here in my Screen Options and, as you know, I still have my Posts, my

Custom Links, Pages, Categories, Tags, all here. All these can be added to

a menu. That’s how the back end, now what do you do with these menus?

That’s another video. You can put these menus into a widget sidebar, let’s

leave this page, just briefly. Here you can see a list of drop-down menus

of categories. There’s one. Let me take a look. I guess if I drag this over

here to Categories, it will create a category display. Which is what we saw

in the other, and that’s how you get your categories into the sidebar.

 

Custom menu. Now that’s what I was looking for. That’s what you can drag in

here and then you give it the title. Pick the menu that you want. We just

created Category, then that’s the one I wanted. Give it a title and that

will take that menu and put it into the sidebar. I’ll take the main menu,

call it Main Menu. Save it. Now I have a custom menu and my categories in

the sidebar of the website. So that’s how you can use the menu dashboard.

We’re going to go into greater detail on the next video, but I just wanted

to give you an overview of how to setup menus, and the different parts of

what you have to do that and the real takeaway is to make sure that your

screen options have been selected. That’s it. I hope this video helps. This

is Claude Pelanne at Affiliate Starting Line. Stay with it, stay well and

we’ll talk to you soon.

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WordPress Categories – How To Set Them And Organize Them http://affiliatestartingline.com/wordpress-categories-set-organize/ http://affiliatestartingline.com/wordpress-categories-set-organize/#respond Mon, 21 May 2012 16:54:00 +0000 http://affiliatestartingline.com/?p=3805 //www.youtube.com/watch?v=JjUyyUlxI8Q WordPress Categories and Site Architecture I have always had a more difficult time appreciating the finer points of setting up a web site. That’s why I think this video and the ones that will follow are important. How you set up your site and how easy it is to use WordPress categories are not […]

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//www.youtube.com/watch?v=JjUyyUlxI8Q

WordPress Categories and Site Architecture

I have always had a more difficult time appreciating the finer points of setting up a web site.

That’s why I think this video and the ones that will follow are important.

How you set up your site and how easy it is to use WordPress categories are not fully understood by a lot of people, at least when you first start out online.

I include myself in that group and that is why I have a made an effort to really think things through on paper before going to the effort of creating a site.

This video is one of the steps in the process and it is important to understand how organizing your categories can really work in your favor.

So take a look and see how easy it is to get started.

I have a transcript on the way for those of you who prefer the written word.

In the meantime, have a look and don’t forget to “tweet”,”like” or “google +1 this post. Many thanks if you do.

Here is the transcript. Read and enjoy.

Hey, Claude Pelanne here, Affiliate Starting Line. Welcome. This is going

to be a video a series of videos on categories and menus. The sub-theme is

how do you design the site architecture, the organization of your site. The

place to start is categories. You find categories, if you go to the side

bar here, under posts and hit categories. Click that. That takes you to the

category page. In this example, we have some categories we have already

created. Let’s see how you create it.

 

The first thing I want to point out is this. In the categories page you are

going to see names, slugs, parent and description. These are important

because these are where you name your category. The slug is the sub-title

headline that will appear in the URL. Very often, I just make the name and

the slug the same. Just to make sure that the URL carries the exact term

that I want it to carry. Below it you can set up a main category or a sub-

category and below it is a description box and then there is a tag there.

Now, I want to point out something, screen options. If you click that, it’s

going to open up what to show on the screen. If you turn these off, you are

going to see certain things turn off here on the right hand side. If I turn

on the description, it will show what the description is. If I turn on the

slug, it will show the slug.

 

If I click on posts, it will show how many posts are categorized or

appearing under that category. Under poker art, I’ve got one article. Poker

tables, I’ve have one. It will show you on the right hand side how much

content you have that is directly related to the category because you’ve

selected that when you created the post. That’s what this up here means.

Then down here you can show on the screen the maximum, any number of

categories. It defaults to 20. I always pick 50, that way I can see them

all on the page. You’re never going to have 50. You’re lucky if you have 10

or 15. The recommended number is 5 to 7, but that’s not really relevant to

a lot of people.

 

So how do you create a category? Go to category name and here is poker

accessories. I’m going to use poke accessories as a slug. That means that

when the URL appears up here in the address bar, the name of the site/this

slug, the category/then the name of the post can appear depending on the

configuration of what you’ve selected to appear in your URL. We will do

another video about that. Parent, this is going to be a main category. So

I’m going to leave it at poker accessories and down here I’m going to put a

description. Poker tables are vital to a great poker session. Put a

description a little more descriptive then that. You create your

description and then when it’s all said you can add category. You’re going

to see now that poker accessories is now appeared here with a description.

It doesn’t have any posts related to it but there might be something here

that we could do.

 

Poker tables is really a sub-category of poker accessories. We can click

edit. Now we already created it remember? Poker tables. We have the slug.

We haven’t created the description, we should have. We didn’t. Now I am

going to make it a sub-category, the parent category is going to be poker

accessories. Description, poker tables are vitally important, learn all the

options you have before you buy. OK. There we go. Now, down here you are

going to see some more optimization I can do because I loaded in a

WordPress plug in called Yoast WordPress SEO. I can go add all this

information as well. But for the purposes of time, I am going to move on.

 

You would do exactly the same process down here. Create a description.

Create a title. Create a link that would be used when it goes in to the

archives. Breadcrumbs, here is one for the breadcrumbs, you click update

and you are fully optimized. You are going to notice that now in the

categories, poker tables has a dash in front of it,and that means that it’s

a sub-category. It’s appearing under poker accessories. So now I’ve created

a main category and a sub-category. I’ve selected to show a description, a

slug, and a post. I would go back in here and add descriptions for each one

of these categories and optimize them properly. That’s the way you set up

your categories.

 

Let’s take a look and see how people use them. There are two places you are

going to put a category. Here is a site that is a top notch site. In this

case, the categories are listed on a widget on the side. 14 categories to

lay out the site for you. That’s one way that one person does it. Let’s

take a look and see how Guru Bob does it. He’s got 11 categories. Let’s see

how a third candidate does it. Another SEO guru, specialist, very

knowledgeable. He’s got nine. We have between 9 and 14 categories on these

three different websites. All of these categories happen to be put in a

sidebar widget. Categories can also go in to menu’s and sometimes they

appear up in the navigation bar. We will talk about that when we talk about

menus.

 

So there you have it. Categories. How you find them, you go to posts.

Categories, how you create one, you add a name, a slug. You decided whether

it’s a name category or a sub-category, add a description and there you go.

The next video is going to be going in to your appearance and menus and

figuring out how to lay out those categories and where they should go.

That’s it. This is Claude Pelanne, Affiliate Starting Line. I hope this has

been helpful. Stay with it. Stay well and we will talk to you soon.

 

 

 

 

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WordPress Widgets – Top Widgets To Use http://affiliatestartingline.com/wordpress-widgets-top-widgets-to-use/ http://affiliatestartingline.com/wordpress-widgets-top-widgets-to-use/#respond Tue, 08 May 2012 18:01:25 +0000 http://affiliatestartingline.com/?p=3790 WordPress Widget Review //www.youtube.com/watch?v=Xi-0lko9tsA This is a video about some of the most used wordpress widgets. I take a look at the Archive, Category, Tabs, Recent Comment, Recent Post and Links widgets. It helps to know what they are and more importantly how some folks use them. So we take a look at some sites […]

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WordPress Widget Review

//www.youtube.com/watch?v=Xi-0lko9tsA

This is a video about some of the most used wordpress widgets.

I take a look at the Archive, Category, Tabs, Recent Comment, Recent Post and Links widgets.

It helps to know what they are and more importantly how some folks use them.

So we take a look at some sites that are using them to get a better fix on how and what you can get out of them.

So take a look at the video.

Don’t forget to “tweet”,”like”, ” Google +1″ or otherwise tell you friends, if you find this video helpful. 

Many Thanks.

Here’s the transcript of the video if you prefer reading the post. Enjoy.

Hey Claude Pelanne of Affiliate Starting Line. Welcome. This is going to be

video 5 on the WordPress Widgets video series and this is going to be the

last one for this part for a while. And then I’ll come back and do some

updates if we need to, but here are some widgets that we didn’t cover in

the first 4 videos and you should be aware of. The first one is called

archives. By the way, the widget dashboard page displays differently on

this particular website. It looks like this on my blog, it displays a

little bit differently. So you get used to that and depending on the theme

you’re using and the version of WordPress that’s in there it may display

differently, but the basic availability of the same Widgets are there

anyway. So archives, remember you can drag them over. In some of these new

formats you don’t drag them over, a dialogue box opens up and then you

click it to move it over. Archives will give you information on your

website organized by date. So if you have a website that’s been around a

long time it will organize it by year, by month, by day, and it allows

people to access their information chronologically and we’ll see a sample

of that shortly.

 

Categories.

A lot of people use categories to display on their sidebar. It

allows people to see what their website is about and it organizes things

very clearly by category. So they can access information based on how you

have your site organized. Now you organize your categories by going up to

the posts tab here, clicking on the categories page when you design your

site and then you name your categories and you organize your site on the

categories dashboard. When you drag the widget over to the sidebar it will

then access that information and display it just how you’ve laid it out on

your category dashboard page. What’s another good one? Links. Links are

links to other sites that you find interesting, better known as a blog roll

and you organize your links, again the widget will display the links as

they have been organized up here in your links page. So if you have a links

page and you organized your links it will show you what they are, you add

new links to the links page by clicking add new link, filling in the name,

the web address, etc. So that’s how the links get organized and your

widget. Then there are some others here that people do use. Recent

comments, people like to put recent comments. This is a widget that will

organize the comments that come onto your blog from the comments dashboard

page and put them in here and you can organize the number that you have.

You can title all of these widgets, custom title them if you want, so it

doesn’t have to say recent comments, it can say whatever title it is you

want. Recent comments, recent posts.

 

People like to put samples of their most recent information in the sidebar

so that people can gain access to it, so you just drag it over and then tag

cloud. The tag cloud is another one that comes in handy. It organizes the

information on your website by keyword. As you create the content on your

website one of the things you should do when you’re creating a post is put

some tags that are relevant to whatever that post is about and that way if

you put the display the tag cloud and people click on the tag they will

access your posts. Those are some of the samples of the widgets that we

didn’t cover that you should be aware of. Tags, tag cloud, recent posts,

recent comments, links, categories, archives. Let’s take a look and see how

some people use them. Here’s a website, sugarrae.com, a very prominent

well-known expert in SEO and affiliate marketing. She has the categories

here laid out so you can see how her site is organized and if you want to

access information related to those categories you can just click on the

categories. She also has top posts. These are the posts that she wants to

highlight, popular reviews or reviews she has made.

 

Glenn Allsop, he’s got popular posts. So you just see how the recent posts

or popular posts, you can rename these as you want, will emphasize

information you want to make available to your viewers. Topics is just

another way of calling them categories, and you can see how it’s organized

here on his sidebar. Eric Nagel, another well-known affiliate marketer and

SEO expert. Now here he has the tags, so if I were to click on data feeds

it’s going to take me to all of the web posts that relate to data feeds if

I were interested in that subject. Recent comments, he’s got them there.

Categories, he’s got his stuff organized so you can see how his website is

organized.

 

The most recent comments, blog roll, so now these are all the people that

he recommends that you know about. Recent posts, this is the most recent

information he has and then his guest posts where he has written

information on other posts. So you can see how those widgets are working.

Then Guru Bob, another SEO expert. He’s got categories, he has the blog

roll, he has his most recent posts and then here you see the archives

organized by year. It takes you right down the line and if you can click on

any one of these and delve in, he’s got his tags. His tag roll is right

here, so you can see the way these widgets and the way this information is

organized. Some of these widgets can be dragged into the sidebar and some

of them can be dragged into the footer depending on the type of

configuration or theme you are using and we’ve just seen samples of that.

All you’ve got to do is just drag and drop. So that’s it. These are some

of the samples of widgets you should be aware of. I hope this video has

been helpful. This is Claude Pelanne at Affiliate Starting Line. Stay with

it, stay well and we’ll talk to you soon.

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Smart YouTube – Plugin and Widget Set Up http://affiliatestartingline.com/smart-youtube-plugin-and-widget-set-up/ http://affiliatestartingline.com/smart-youtube-plugin-and-widget-set-up/#comments Fri, 27 Apr 2012 18:23:35 +0000 http://affiliatestartingline.com/?p=3702 //www.youtube.com/watch?v=v5xy8IXaNLs Smart YouTube Widget – The Problem I was trying to demo how to set up a video in my sidebar and was getting no where. It seems the Smart Youtube widget would take the code and not render the video. It would display the code. At first I thought it was a conflict with […]

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//www.youtube.com/watch?v=v5xy8IXaNLs

Smart YouTube Widget – The Problem

I was trying to demo how to set up a video in my sidebar and was getting no where.

It seems the Smart Youtube widget would take the code and not render the video.

It would display the code.

At first I thought it was a conflict with the Thesis theme and changed and tested with the Magazine theme…

The problem persisted.

Tried a couple of other themes and confirmed that the themes were not the issue.

Smart YouTube Widget – The Solution

With the themes out of  the way, I went to the Smart Youtube Pro plugin settings.

One by one I tested each setting until I found the culprit…the WiziApp Support setting.

The WiziApp Support setting has to be disabled.

It has to be unchecked or it will prevent the Smart YouTube Pro widget from functioning.

There it is pure and simple.

Take a look at the video to see what I am talking about and then go and use the plugin and  widget if that makes sense for you.

As always if you find this information helpful, give it a “tweet”, a “like”, a “Google +1″ and tell your friends!

Many Thanks as always

I had a transcription made of the video for those who prefer a written post. Enjoy

Hey Claude Pelanne here, Affiliate Starting Line. Welcome.This is going to

be a continuation of my Widget’s video series, and this one is going to be

about a widget called Smart YouTube What it allows you to do is put video

into you sidebar if you so desire. Why would you want to do that? Well you

might find a reason for it. Here’s my blog and if you see here on my

sidebar about Affiliates Starting Line, I have a video here so it kind of

takes care of, if anybody wants to find out what the sites about, you’ve

got your main content here and then in the sidebar you have a video and

don’t forget on the right-hand side here if there’s any expansions, so when

you play these it’s really kind of small. You don’t want, you can’t see

much but you click the expansion full screen and it takes it full screen.

 

So how do you set that up, well down here is a widget called Smart YouTube

and you can just drag it over to your sidebar. Now it’s going to present

you with a title that you can put in here. Mattcutts, and search, that’s

my title. And then down here it gives you a box where you can put in your

code. Now where do you get the code? You get the code by going to YouTube,

you find a video that you want to share, you click the share button, and

you can lift this code right here, copy it, bring it over to your widgets

and … I’ll just do it the old fashioned way, copy it in now. For a Smart

YouTube, if you look at the instruction, I’ll show you, you have to add a

designator after the HTTP, you can be a v or a VH. I add VH, because I

shoot in high def.

 

So you add that designation, you click save, and then you go take a look at

your website and there’s its Mattcutts, and search and there’s the video.

Now if I click play, It’ll start playing. Now you can’t see anything there

so you want to come here and click full screen. It takes it full screen, so

that’s how you use this widget. Now there’s a thing about this, to use this

widget and to make sure that it plays properly you come down to your

settings here, now when you, to load in the plug-ins Smart YouTube, which

is how this widget gets embedded into your widgets page, you come to the

setting’s for Smart YouTube Now I have video done on Smart YouTube, but

this one is an updated version that allows you to put a video in a sidebar.

What you want to do is, you come down here and pick your selections, you

video settings, so I displayed videos and posts, I don’t display them in

comments. I can use iframe embed code, Google, YouTube gives you the

ability to either pick up this URL, or pick up an iframe code, if you want

to use that in your post or blog, so that’s what that does.

 

Video appearance I wouldn’t worry about it. Here you select which formats

you want to use when you embed a video so depending on the theme you have,

you can decide which size box works for you, that’s a matter of

experimentation. These are sizes that work for me based on the theme that

I’ve been using. I can change these, now for your sidebar you select what

size box you want that video to appear in. So you can change these to

whatever values you want, 300×225, whatever. I picked 150×125 because it

fits into the sidebar of the theme I’m using. I choose not to use related

videos and then the rest of these you can decide whether you want to auto-

play, I never want to auto-play I don’t want to display the search box, I

don’t want the color box, I don’t want ratings, remove titles and ratings,

I like to do that. Remove animations, yes, hide the YouTube logo, yes, and

so on.

 

Now down here there’s a couple of things here, Wizzy App Support, this

helps you publish your blog as an iPhone app. If you turn this on, if you

enable Wizzy App it will disable the sidebar search capability, the play

capabilities so I’ll show you. If I click Wizzy App Support, and refresh

it, I come to my screen here, if I refresh, gone. It’s showing me the code,

it’s not setting up properly. So you need to come down here and make sure

that you have not selected Wizzy App. You deselect it, make sure that it’s

not selected and click updates and then your video will appear. So that’s

the basic lesson, take away from what I’ve just told you, it took me quite

a while to figure this one out because I had to go through all these

options, enabling HTML, it’s OK, I’m enabling all the others, it’s OK, but

if you enable Wizzy App, you’re going to turn off the sidebar capability.

That’s the whole point behind using that widget. Let me get back to the

widgets page. So that’s how you use the Smart YouTube widget and I’m going

to continue, with one more video that shows some of the other basic widgets

that are available. But in the case of using video, the Smart YouTube plug-

in is great and the widget in the sidebar widget is great also as long as

you have it set up properly the way I showed you. So that’s it, I hope this

helped, this video has been helpful. This is Claude Pelanne, Affiliates

Starting Line. Stay with it, stay well, and we’ll talk to you soon.

 

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WordPress Widgets – An Overview http://affiliatestartingline.com/wordpress-widgets-an-overview/ http://affiliatestartingline.com/wordpress-widgets-an-overview/#respond Sat, 21 Apr 2012 17:56:58 +0000 http://affiliatestartingline.com/?p=3692 //www.youtube.com/watch?v=4S01PG3dzuI I just produced video #3 in the WordPress Widgets series. This one is an overview of the widget page. It goes over the standard widgets that you get by default and gives a quick run down of what they are and how you can use them. Take a look at the video to learn […]

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//www.youtube.com/watch?v=4S01PG3dzuI

I just produced video #3 in the WordPress Widgets series.

This one is an overview of the widget page.

It goes over the standard widgets that you get by default and gives a quick run down of what they are and how you can use them.

Take a look at the video to learn the basics of the world of widgets in WordPress.

If you find the information helpful, don’t forget to “like”,”tweet” or “google +1 the video. Many Thanks as always.

Want to read the transcript of this video. Go to the full version of the post.

Hey, Claude Pelanne here, Affiliates Starting Line. Welcome. This is going

to be part two of the Widget series, and in this particular case I’m going

to show you different widgets that are basically always there. Then there

are going to be other custom widgets that appear depending on the plug-ins

you’re using and the theme you’re using. This is a typical widgets page in

a WordPress website. The first thing you see here is a kismet. A kismet is

a spam catching piece of software. It comes in automatically when you load

up WordPress. Again, I use it, a lot of people use it. In order to use it,

before you use it, you have to get a key, a piece of code that a kismet

gives you when you sign up for them. Now, if you’ve been with a kismet long

enough, you have that code. It used to be free. Today I think if you sign

up for a kismet, there’s a monthly charge. That’s what a kismet is.

 

Custom menu is just what it is. You can go back into your menu screen and

create custom menus for your website. Again, that depends on the theme

you’re using and when you do that, this is the widget that you’ll use if

you want to put that custom menu into a sidebar. Recent posts, you’re going

to get that on all the sites you get. If you add that it will load into the

sidebar. Your most recent posts, you can select which sidebar you want it

in, depending on the theme you’re using. Here you can select a number of

posts that you want to have appearing in your recent posts widget. In this

case, the default is at five.

These thesis widgets are all specific to this theme that happens to be on

this website. Archives, if you’re archiving and you’ve got a lot of stuff,

and your site is old you might want to put an archive in your sidebar. This

allows you to do that.

 

Links are also very important. If you want to set up a blog role that has

links to other websites that you think are important, and that you have

relationships with. This is where you will add the widget for the links.

You’ll actually create the links over here under the links tab, and that

would be subject for another video.

 

RSS, real simple syndication. This allows you to load in an RSS feed, a

real simple syndication feed, that allows people to subscribe to you. So

that when you add content to your website, they get automatically notified

and they can link to it, and never even have to visit your website after

that. They just click the content and it will show up in their RSS reader,

and that’s subject for another video.

Calendar, this just allows you to add a calendar. Meta allows you to put

the admin, the feed, and where it’s certain ways to get into your site,

onto your sidebar. Frankly, I never use this one. I prefer to log in the

old fashioned way, and I don’t like the idea of having meta information

sitting on the sidebar. You won’t find this meta widget used very often.

 

Search allows you to put the search box into your sidebar so other people

looking for specific information on your website can just type in the

information.

Categories, you can put a category widget. It will lay out all the

categories on your sidebar if you want to do that. If you’re not organizing

your nav bar at the top of your website by category, then maybe this will

come in handy. Pages, this one I do use. It allows you to put pages in the

sidebar, especially my disclaimer disclosure. If I want people to be able

to find them more recently, I’ll put them in a sidebar, not in a footer.

 

Recent comments, a lot of people use this. It show if the site is current

and up and running. That can go into your sidebar. Tag cloud are when you

tag posts. As you enter them, you should be tagging your posts. This will

create a list of all the tags you have on your website. So if somebody

clicks on a tag, which is another fancy word for keyword, they will go to

the article that’s related to that tag. Or, they will go to a series of

articles related to that tag, if that’s the case. It’s a very useful tool

that can come in handy. That’s something for another video.

 

Down below here, you’re going to see inactive widgets. These are available

widgets. These are the ones that are available that are not being used in

the sidebar. Inactive widgets are widgets that have been used, and

withdrawn from the sidebar. They’re in here, and very often some of them

may have the code still in them.

 

For example, in my RSS feed if I click edit, I can see that my RSS feed is

already here loaded in. This URL is the RSS URL for creating a feed. All I

have to do is select which sidebar I want it in. Let’s say I want it in

sidebar one. I can save the widget. Now my RSS feed, as you see over here,

just appeared. Let’s take a look and see what order I want it. Position

number five. I want it at the top, so let’s put it in position number one

and save it. Now you see my RSS feed has appeared here in position number

one. If I go to visit the site, there it is. There’s the RSS feed right

there, appearing at the top.

 

So there you have it. Available widgets. Inactive widgets. Obviously I’ve

used the tag cloud before, so I have tags in there. Oops, I didn’t want to

do that. Save it, and there we are. That’s how the widgets screen displays,

and what it means. I hope this video has been helpful. This is Claude

Pelanne at Affiliates Starting Line. Stay with it. Stay well, and we’ll

talk soon.

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WordPress Widget – Text Widget http://affiliatestartingline.com/wordpress-widget-text-widget/ http://affiliatestartingline.com/wordpress-widget-text-widget/#respond Sun, 15 Apr 2012 14:31:33 +0000 http://affiliatestartingline.com/?p=3674 //www.youtube.com/watch?v=_y7cMp_MPB4 The Text Widget I just made video #2 of the WordPress Widget video series. You’ll learn how versatile this widget is.  It allows you to embed code from an affiliate network if you want to sell a product or service. Depending on the theme you are using and the size of the sidebar you […]

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//www.youtube.com/watch?v=_y7cMp_MPB4

The Text Widget

I just made video #2 of the WordPress Widget video series.

You’ll learn how versatile this widget is.  It allows you to embed code from an affiliate network if you want to sell a product or service.

Depending on the theme you are using and the size of the sidebar you have, you can put in banners of different sizes and test to see what works best for you.

You can also create your own advert by writing your own html code.  Or you can have an advert written for you.

The text widget will take copy pure and simple if that suits your need.

Take your pick.

Just take in the video and see what the text widget can for you.

As always, if you find this video helpful don’t forget to “like”, “tweet”, or “Google +1″ it. Many thanks for your support.

PS- Here is the transcript of the video for your use and enjoyment.

Hey, Claude Pelanne at Affiliate Starting Line. Welcome. This is going to

be video two of the Widgets Series. This one is about the text widget. In

the first video we explained what widgets were, and it’s just a word for a

piece of software that adds functionality to your sidebar. What is a

sidebar, you might say? Here is a website. It has a main content area

here in the middle. Then on either side of it, it has a left sidebar and a

right sidebar. That is how this one is configured.

 

These are called sidebars. You’ll see here that it says: pages, about,

contest, disclaimer, recent posts and has a calendar. The information in

these sidebars was put in there by widgets. If I go to the widgets

section, you’ll find the widgets, as I explained, by going to appearance

tab, and then clicking on widgets. You come up to this back office that

shows you all the widgets available for the particular theme I’m using.

 

You’ll notice here on sidebar one, we have pages, and on sidebar two we

have recent posts and a calendar. These widgets are already installed

here. If I wanted to get rid of them, I could click the edit button and

click delete. I just got rid of the widget in the sidebar here, and it’s

gone down here to the inactive widgets and parked itself.

 

I am going to be talking about here, the text widget. The text widget is a

very versatile, arbitrary text, or HTML.

 

How do you use a text widget? You click the add button. This is brand new

in the latest version of WordPress. In the old days you could drag them

across and put them up there. They just changed. It gives me a widget

editing box, a title, then it has a box, then the choice down here of

sidebar. I can put in sidebar one or sidebar two. It has inactive widgets

if I want to put it away in the inactive part and so on. I want it

positioned in sidebar one. It will default to position one because there

is no other widget in there now,I cleared that, and I am going to put some

information in here.

 

What am I going to do? I went over to Share-A-Sale where I have an

account. I’m looking for an advertisement for this travel site, Sandos. I

found this particular banner, a 125 x 125. Here’s the code. I’m going to

lift this code, then come back to my widget, and I’m going to put it right

in here. Then, I’m going to say, "Beautiful Sandos Vacation". That’s it.

 

I’m going to sidebar one, position one, then add a title to it and click

save. Now it’s put the text widget right up here in sidebar one. What

does that look like? You’ll notice this is the one we took out. We have

to refresh the page, and now I have an ad for Sandos. If I click on that

add it will take me to the Sandos site. If you buy a vacation from having

clicked that add, I get a commission. That’s how affiliate marketing

works. That’s the text widget.

 

The text widget can do more than that. Let’s say I want to add another

one, and I want to go below that and add a couple ads. I will come in here

and put it in position two. I will come up in here and come over to my

code that I’ve lifted, and I’ll try this one. Let’s see what this one is.

I’ll copy that, put it in, save the widget, and it’s now put another piece

of code in there.

 

Let’s take a look, go back to the site, refresh it, and now I have another

Sandos ad running, exactly the same one. That gives you an idea of how to

do that. I don’t want to repeat the same ad, so I would come down here and

I’d delete it.

 

Let’s say I have some specific copy I want to put in. I’ll add this. I

will now come down here to some code I’ve already created. I’ll take an

image. I created this image of a travel bag. I put it in HTML, copy it

with control-C, put it in here. Now I know I have an image there. I’ll

come down here and say, "This is the best travel bag I own. Get one".

 

Then what I would do in this particular case is, I have a piece of code, of

anchor text, again, in HTML I wrote that goes to my blog, it would go to an

affiliate site. Now I’ve created my own little advertisement here on my

own. I’ll come up to the travel site and refresh. Now it’s in position

one. I have the bag that I put in here, "This is the best travel bag I

own. Get one", and if I click it, it takes me, in this case, to my blog,

but in other cases I would put in a piece of code here for an affiliate

product that I’m associated with.

 

You can create your own ads, actually, and put your copy in here, put in

your own code and do that yourself. That’s what the text widget does. It

allows you to put ads and copy. If it’s not an ad, it could be a piece of

copy you want to put in there. What if I want to write a little of my own

post? "This is the best site for travel information. Please leave your

comments and queries. Thanks." Put whatever you want to in there. Then, I

would select that.

 

Let’s put it in position three, and I’ll save the widget. Let’s go up to

the site, refresh, and there’s my copy.

 

There are lots of ways you can use the text widget. It’s very versatile,

very useful, and I think you should learn how to use it, and you can become

a much more effective communicator and marketer. That’s it.

 

I hope this video has been helpful. This is the one about the text widget.

Go for it. This is Claude Pelanne at Affiliate Starting Line. Stay with

it and stay well. We’ll talk with you soon.

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WordPress Widgets – What Are They? http://affiliatestartingline.com/wordpress-widgets-what-are-they/ http://affiliatestartingline.com/wordpress-widgets-what-are-they/#respond Tue, 10 Apr 2012 12:15:46 +0000 http://affiliatestartingline.com/?p=3631 //www.youtube.com/watch?v=hgojmjgiCYc If you find this information helpful, don’t forget to “like”, “tweet”, or “google +1″ the post. Many Thanks. WordPress Widgets I just did this video at the request of an ASL community member who said she took my YouTube WordPress video series and was looking for the videos on widgets. Well I hadn’t made […]

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//www.youtube.com/watch?v=hgojmjgiCYc

If you find this information helpful, don’t forget to “like”, “tweet”, or “google +1″ the post. Many Thanks.

WordPress Widgets

I just did this video at the request of an ASL community member who said she took my YouTube WordPress video series and was looking for the videos on widgets.

Well I hadn’t made any wordpress widget videos so this is the first one.

In this video you get a very general definition of what a widget is and what a widget does.

The next few videos will show specific widgets and how to use them.

So take in the video above and leave a comment or question.

Here is the transcript of the video. Enjoy.

Hey, Claude Pelanne here from Affiliate Starting Line. Welcome. It’s going to be a first in a series of videos about WordPress widgets. Somebody emailed me and said, “Gee, I took your series, and you mentioned in there that you would do some stuff on widgets. What are widgets? Can you do some?” So, I guess I will.

 

What are widgets? Well, widgets are pieces of software tools that you can put in your sidebars. Now, what do I mean by that? If we take a look at this website, I want to go to the website. Let’s try that again. There is a main area here that has content, then on the right-hand side there is a sidebar. This sidebar is populated by widgets. That’s what widgets are.

 

Where do you find widgets? When you come here to the left-hand sidebar of your dashboard in WordPress and then here under appearance, you go to widgets. Here is a typical kind of widget page. Now, what defines a widget page is the theme that you selected for your website. Different themes call for different widgets, so you’ll find different widgets populating back here, although there are some very standard ones that always are there. They are, let’s me see. They are categories, links, meta tags, all of these basically you will always find them in Recent, Tag Clouds, Pages, etc. The most important widget, I think, the one you’ll use the most, will be the text widget and we’ll take a look at that in a video.

 

If you’ve used widgets and then put then to rest, you have a second part down here that says Inactive Widgets. That tells me that I’ve used these widgets before on this website and then I pushed them off for whatever reason, so they are kind of in here and very often, sometimes they get populated with code and then it keeps the code, other times they’re not. In this case, the text widget I did.

 

So, widgets. Now, why do they call these widgets? I have no clue. It’s just in the vernacular of WordPress. Widgets are software. In this particular theme that I’m using, I have two sidebars. One of them is being used, and the other one is dormant, but in this particular sidebar, I have a custom menu and create information, check it out. I rolled in a widget called Custom Menu. See that here? I didn’t put it there.

 

Different widgets have different functions. If I wanted a text widget, I could bring it over. Now, the way you bring a widget over is that you take it and you drag it over to the sidebar that you want it in. Now, this has a text widget in sidebar one. If I wanted a text widget in sidebar two, I just drag it over there and then if I don’t want it there anymore, I just drag it and put it back and it will bring it down into the inactive widget and the same holds true here. If I don’t want this text widget, I just drag it out of there and it de-populates.

 

That’s the extent of this video. A widget is a piece of software that you use to populate the sidebar of your website, and it brings different functionality to that sidebar. You find the widget by going to the Appearance tab, pick selecting widget and it opens up the widget editing page in which you can then take a widget and drag it over and do whatever you want, depending on what you are trying to accomplish on the website.

 

The next videos, we’re going to start showing what these widgets do exactly, and we’re going to start with a text widget. That’s it. I hope this has been helpful. This is Claude Pelanne, Affiliate Starting Line. Stay with it, stay well and we’ll talk to you soon.

If you find this information helpful, don’t forget to “like”, “tweet”, or “google +1″ the post. Many Thanks.

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WordPress Disable Comments http://affiliatestartingline.com/wordpress-disable-comments/ http://affiliatestartingline.com/wordpress-disable-comments/#respond Tue, 13 Mar 2012 18:57:10 +0000 http://affiliatestartingline.com/?p=3590 WordPress Disable Comments   //www.youtube.com/watch?v=EwdOENKNyPM I had to close or disable comments on some of my Posts and more importantly on my Pages. The only problem was I had forgotten how to do it. I figured it out and then made this video. Check it out and if you prefer you can read the transcript […]

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WordPress Disable Comments

 

//www.youtube.com/watch?v=EwdOENKNyPM

I had to close or disable comments on some of my Posts and more importantly on my Pages.

The only problem was I had forgotten how to do it.

I figured it out and then made this video. Check it out and if you prefer you can read the transcript below.

Enjoy

Transcript of how to disable comments in WordPress.

Hey, Claude Pelanne here, Affiliate Starting Line. Welcome. This is going
to be a short video, and I just want to explain how do you get rid of the
comment box underneath a page or a post. In this case, it’s a page and I’ll
show you how you do this.

I have a website that has a disclaimer, and on the Disclaimer page, you see
this Leave a Reply. I really don’t want that on there because you don’t
need it on these legal pages. How do you get rid of it?

Well, you come in to your Edit Page for the page and you come up here to
Screen Options on the right-hand side and click it. This is going to
display what is showing below your content box. So you can activate or
deactivate. For example, I don’t know need to show Platinum SEO because I
have Yoast. But here see my Discussion, it needs to be checked. Now, when I
check that, that means a discussion box is going to appear down here and
here it is right here. See Discussion? It says Allow Comments, Allow
trackbacks and pingbacks. I don’t want any of that for the page. So I’m
going to click these and then I’m going to come back up here. I’ve
unchecked them. Click Update. Now, when I go to view the page this time, my
Disclaimer will be there, but the reply box below has disappeared and
comments are closed. Now, I’ve cleaned it up and I have it the way I want
to see it. That’s how you do it.

To recap quickly, you come to your page. When you want to lose the reply
box below your page or post, you come to the Edit Page for either your page
or post. Come over here to Screen Options, and then you have a menu
selection up here, checked or unchecked. You want to make sure that you
check the Discussion box. That will allow the discussion tab to be
displayed, and then you’re going to come down here and uncheck these two
boxes here, which are checked by default. Then you’re going to come back up
here and click Update, and then that’s how you will eliminate the reply box
in your page or your post.

That’s it. I hope this video has been helpful. This is Claude Pelanne at
Affiliate Starting Line. Stay with it, stay well, and we’ll talk to you
soon.

If you found this post helpful, don’t forget to “like”, “tweet”, or “Google +1″. Many thanks.

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Google Calendar – Browse Interesting Calendars http://affiliatestartingline.com/google-calendar-browse-interesting-calendars/ http://affiliatestartingline.com/google-calendar-browse-interesting-calendars/#respond Mon, 05 Mar 2012 01:40:02 +0000 http://affiliatestartingline.com/?p=3581 Google Calendar – Browse Interesting Calendars //www.youtube.com/watch?v=Zd9nOZd9iJw   Hey, Claude Pelanne here, Affiliate Starting Line. This is going to be part three of the Google Calendar video series. I just found a very interesting feature that I think I should point out. That is when you come to your main calendar page and right below […]

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Google Calendar – Browse Interesting Calendars

//www.youtube.com/watch?v=Zd9nOZd9iJw

 

Hey, Claude Pelanne here, Affiliate Starting Line. This is going to be part three of the Google Calendar video series. I just found a very interesting feature that I think I should point out. That is when you come to your main calendar page and right below the mini calendar you get My Calendars. You hit the right click here.

Whoops, sorry. This is the settings for all of your calendar, your whole setup. You want to come to Settings. Here is where you manage everything you want. Over on the right-hand side, Browse Interesting Calendars, click it. What you’re going to get here is in this tab, Holidays, you’ll get all the holidays from countries all over the world.

Now, why is this important? Because if you’re a marketer and you’re marketing to certain markets, holidays are sales days. You have here, I just subscribed to the US holidays, but you have all the holidays you can think of – Jewish holidays, Japanese holidays, Philippines, French, Christian, Canadian. A lot of interesting categories of holidays.

Over here, under Sports, if you’re a sports fan, now you can follow and if you’re marketing to these markets, you can get the baseball major league calendar. You can get Asian series, Caribbean world series. If you’re in the major leagues, let’s take a look. Now you can drill down. The Red Sox or the Yankees, or the Chicago White Sox, all the teams here you can load up on their calendars.

You can actually custom . . . you’ve got more. So here you’ve got day of the year, phases of the moon, star dates, Hebrew calendar. There’s a wealth of stuff you can do here. As it all relates to marketing, you can create specific, targeted calendars for your different marketing campaigns and they can incorporate these characteristics.

How do you get it? You go to your calendar. Go down to your My Calendars, to your main control tab for everything. Go down to Settings and then come over here to the right, Browse Interesting Calendars. It will get you to here, and then you can go to Holidays, to Sports, to More and keep drilling down as you check things out. Preview it.

It’s interesting. That’s a very interesting way to do it. I hope this has been helpful. This is Claude Pelanne with Affiliate Starting Line. Go down here and browse interesting calendars. Take care, talk to you soon, and stay with it.

If you found this video and transcript helpful, don’t forget to “like” it, tweet it or Google + it. Many Thanks

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Google Calendar – How to Optimize Your Event http://affiliatestartingline.com/google-calendar-how-to-optimize-your-event/ http://affiliatestartingline.com/google-calendar-how-to-optimize-your-event/#respond Wed, 29 Feb 2012 19:14:04 +0000 http://affiliatestartingline.com/?p=3565 Google Calendar – How to Optimize Your Event //www.youtube.com/watch?v=hR0w2nNySo0 Here is a transcript done by speechpad.  This will get you going on how to optimize your Google Calendar for search results. Hey, Claude Pelanne here, Affiliate Starting Line. Welcome. This is going to be part two, Google Calendar video series and a couple of things […]

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Google Calendar – How to Optimize Your Event

//www.youtube.com/watch?v=hR0w2nNySo0

Here is a transcript done by speechpad.  This will get you going on how to optimize your Google Calendar for search results.

Hey, Claude Pelanne here, Affiliate Starting Line. Welcome. This is going to be part two, Google Calendar video series and a couple of things that I want to show you that I found and they come in handy.

So to find your Google Calendar, you can log into your Google account, and there’s a nav bar up here. You come up here and click “Calendar.” This will get you to the back office for your calendar. We already did a video to show you how to set this up, but I’m going to be talking about how to optimize your description. I’m going to be talking about, in Gmail, how you can create an event from an email that you get. I’m going to talk about the widgets and the capabilities on the right-hand column here that I just found before.

So when you’re creating an event, and let’s create one. Let’s say Google Calendar video launch. We’ll pick a day. Today is the 19th. I’ll launch this on the 22nd. I’m going to launch it 9:00 a.m. So it sets an announcement now that I’m making. Where am I going to launch this? I’m going to go launch it from the Affiliate Starting Line YouTube channel. If you had several calendars, you would take this drop down and make sure you pick the right one.

The description here is where it’s important. The description you want to put in stuff that is keyword rich. So “how to optimize your event in Google Calendar.” Then what I can do here is put some URLs that will become clickable links, so that when this appears in my calendar that’s clicked on by somebody who sees in on my blog or whatever I put the code, these two links will be clickable links.

I come down here if I want a pop-up reminder, I can put that and indicate the time I want. But what I’m going to do is come down and click the public option here, right in here. And that’s because when it goes public, that means that Google will put this out to the world, but it will also mean that Google will index this information. If there’s a relevant search for somebody coming up and looking for Google calendar or how to optimize your event in Google calendar, there’s a good chance I could get this optimized and ranked. Of course, if they come to my event here and they see that I have a Google Calendar launch, I’ve got a couple of links that will send them right where they can find it. So that is why you want to go public, and that is an interesting capability of Google calendar. Click “Save.” And here we see my Google calendar set-up for Wednesday.

Now if I had an event that was going to be a month or two down the line, which is even better, I would do that, optimize it, load up that description with something that’s keyword rich, and see if I could get it indexed. That’s what you really want to do.

Now there’s another thing you can do. If you get an email in GMail, now I’m in Gmail, and let’s say I just got this announcement and it’s an email that I find important. I can create an event. I come down here to “Create Event.” It will create an event for me, and I could say whatever, let’s pretend this was Twitter launch or whatever, and I could create a whole new event in my Google Calendar right off of this email, enter it in, get it all set up, get the description optimized, do everything we decided, go public with it, and click save, and this email event now goes right into my calendar. That’s a great, great capability. So Google mail, Gmail, come down to “More,” go down to “Create an event.” That’s pretty cool. I think that is cool. Now another thing you can do is come over here to the right-hand tab, and you’re going to see you can pick different templates, but that’s not what’s interesting. Down here at Labs, if you go to Labs, you’re going to get different functional widgets that do different things in your Google calendar. You can hide morning and night. You can get gentle reminders, which I’ve put in there. They remind me of what things are coming up. You can automatically decline events. You can get attachments for events to attach a Google document. I’m going to enable that one, that’s a good one. Event flare, I’ve put that in. I can add these little event flares to mine. And so on, right down the line. I picked up next meeting. I enabled the world clock. I jumped dates, so I can move around and then, as you just saw, I can event flare, I can add attachments, etc.

When you do that, once you’ve selected the ones you want to enable, you go back to your Google Calendars. Let’s get back to the calendars here. There on the right-hand side here you now see event flares. You see year-view end, next meeting, world clock, etc. So I can jump to start. I can world clock this. I see what time it is anywhere. And you can open them up. My next event is 2 days, 18 hours away, that’s the Google Calendar launch. Event flare, if I see this here, I select this event, and I can put a flare on it to indicate its importance. I just did that. Let’s save it. So now my event has this little flare on it, etc. So that’s what Google Labs allows you to add some functionality to your calendar right here on the right-hand side bar.

So that’s really what I wanted to show you. I wanted to show you how to optimize your description box, let you know that when you’re in Gmail you can actually create an event of something that’s in your Gmail inbox, and that’s important to get it onto your calendar, and you can add some functionality by going to Labs and adding some of these functions on the right-hand side bar. And that’s it.

So I hope this video has been helpful. This is Claude Pelanne at Affiliated Starting Line. Stay with it. Stay well. If you found this helpful, go down below and select a like or share it. And that’s it. Stay with it. Stay well. Talk soon. Take care.

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Google Calendar: How to Set Up Google Calendar http://affiliatestartingline.com/google-calendar-how-to-set-up-google-calendar/ http://affiliatestartingline.com/google-calendar-how-to-set-up-google-calendar/#respond Sat, 11 Feb 2012 17:33:12 +0000 http://affiliatestartingline.com/?p=3547 Google Calendar Set Up How to set up Google Calendar //www.youtube.com/watch?v=JH2dPAJicAM I had to set up Google Calendar for a client who want to have Events publicized for a membership site. The calendar needs to be posted on a primary website and on the blog. It needs to have live links to the events page […]

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Google Calendar Set Up

How to set up Google Calendar

//www.youtube.com/watch?v=JH2dPAJicAM

I had to set up Google Calendar for a client who want to have Events publicized for a membership site.

The calendar needs to be posted on a primary website and on the blog.

It needs to have live links to the events page of the author of the event and has to be easy to manage.

So I figured we’d give Google Calendar a try and made a video to show how to set up Google Calendar.

Take a look and see if you can use Google Calendar for your bsuiness.

That’s it.

Stay with it, stay well and talk soon.

If you find this video helpful, don’t forget to “tweet”,”Like” or  “Google +” this post. Many Thanks!

For a transcript of the video read on.

Hey, Claude Pelanne here, Affiliate Starting Line. Welcome. This is going to be a video about Google Calendars. There might be more than one, depending on what we get done here.

 

Google Calendars is an offering by Google. It’s free and you can create calendars. In this case, I have some folks who want a community calendar, an events calendar, to put up across a couple of sites. They were wondering how you could do that using Google Calendars. Let’s take a look and see how you find it and to it.

 

First you have to be logged in to your Google account so if you want to use Google Calendars, log in through your Gmail account. If you don’t have one, get one, and then you’ll have a Google account. Once you’re in and you go to Google.com, you’re going to come up to your Nav bar up here. Click ‘More’ and you’ll find ‘Calendar’ right here. Click on calendar and it will take you to the Google Calendar home page.

 

The Google Calendar home page consists of a couple of areas. There’s a left-hand sidebar, just like in WordPress, where you do all the functions that you need to do. The right-hand area here is your Calendar area. There are selections up here on these Nav bars where you can choose whether you want to see days, weeks, months, four days, or agenda. I take the week. You can print and refresh. You can pick different types of themes that you want for it. Let’s stick with the default.

 

On the left-hand sidebar you have the mini calendar. If you select that, it displays the calendar for the month that you’re in. Below it is your ‘My Calendars’ dropdown, where it will display all the calendars you’ve created. On the right-hand side of ‘My Calendars’ there’s another dropdown. Click it and you can create a new calendar or go into Settings.

 

‘Settings’ is where you manage your calendars. You can come in here and delete them or create a new calendar. You can do all sorts of stuff from this screen right here. Let’s create a new calendar. We’re going to call it Affiliate . . . it helps to spell it . . . hard to type when you have a band-aid on your finger. Affiliate Calendar of Events. Then you can fill in a description. You want to pick your country, your time zone. If you want to share it with somebody, you can put their email address in there. If you want to share it with coworkers, there’s ways of doing that. We’ll talk about that in another video.

 

Come back down here and you can create your calendar. We’re calling this Affiliate Calendar of Events. Create it. Now we’re going back to our main . . . ‘There was a problem saving your settings. Please try again in a few minutes’. That’s interesting. So we’re going to come back into ‘My Calendars’ and create a new calendar. We’re going to create Affiliate Calendar. Let’s go into the description. You can be much more, thing about the description. You come down to your settings, setting your events. You create the calendar. It’s going to create the calendar and you’ll see now in the left-hand sidebar it’s popped in.  You’ve got ‘Create Calendar’.

 

The thing I want to show you is this. If you come here to this right-hand dropdown for the calendar you just created and click it, you’re going to get a bunch of options here which we’ll go over in another video, for setting the different colors and schemes. You can play with those. If you click ‘Calendar Settings’ you’re back with a similar box. You’re going to come down to ‘Embed This Calendar’. Right here will be the code that you’re going to want to embed your calendar.

 

You do all your setups and your colors and all that. Then you take this embed code and bring it to a notepad and drop it in. And of course, it didn’t do that. So let’s go back here, and Control C, bring it into your notepad, Control V, and now you have your embed code ready to go.

 

I want to point something out. It has a default width of 800 by a default height of 600. So, it’s 800 x 600. That’s going to be too big. You can customize that and we’ll see how we do that in a minute.

 

Let’s come to a website. I’ve got a website here. It’s a WordPress blog. I’m going to come to ‘My Appearance’, I’m going to go down to ‘Widgets’ and select it. It’s going to display my widgets screen. I’m going to come here and take a text and put it into my sidebar. I’ll put it into this particular sidebar. Then I’m going to come in here and do a Control V and there is my embed code. I’m going to change this width to 350 and I’m going to change the height to 400. So I’m going to make this a little bit different. I’m going to save it and I want to title this ‘Affiliate Calendar’ and I’m going to save it.

 

Then I’m going to refresh. Now this is the bottom widget. You know what? Let’s do something. Let’s put it at the top, right up here. I’ve just put the calendar at the top and we’re going to refresh that. Take a look, and there’s the calendar sitting here, right here. You can see it’s fitting in. It’s got the couple of things here off-setting, missing, that I would adjust. That has more to do with the theme than it has to do with your code.

 

You can also, if you want – and I’ll do this quickly – put your calendar into a page. Again, this is going to be too wide, so I’m going to make it 500 x 500. Let’s make it a square and see if it fits into this. Then you want to title it, ‘Affiliate Calendar’, and save the draft. Let’s preview the page. You can put it into a page, and there it is in a page. Then you can put that page in a menu, etc. So there you go. That’s how you embed your calendar into a page.

 

When you want to add events to it, you come up here and create an event. Let’s say ‘Affiliate Lunch’, or whatever the name of the event is. We’re going to go from 12:00 p.m. to 1:00 p.m. The thing you want to do is type in ‘Joe’s Restaurant’, for example. You’re going to want to come down to this dropdown if you have several calendars and pick the right one. I’m going to pick Affiliate Calendar. That’s going to put this event . . . I want to make sure it’s a one-hour event. Let’s come down here and make it on the 9th. So you’ve picked your date, you’ve got the time, you’ve picked your place and you selected the calendar. The event color: you can assign a color to it. You can put reminders. There are other capabilities here, but for the purpose of time, I’m going to click ‘Save’.

 

Now I’ve created this lunch. This will now embed itself into this calendar. It’s going to take a little while to populate. It’s not going to populate right away. Well, there it is, it just went in. This calendar is displaying this lunch. Somebody can click on it and they can see what time it is and where it is. You can have more details and fill in stuff as you need. When you create the event, there’s a little box where you can add more information.

 

The point behind this was to show you how to find the embed code. To get the embed code for a calendar, you go to the right and click here. You go to ‘Calendar Settings’ and then you come down to the embed. This is the embed code for my other calendar. I would pick this and go and embed it in a different site. This would be a different calendar for a different site. I control what goes on those calendars from inside my Google Calendar account.

 

So that’s it. That’s how Google Calendars works. I hope this has been helpful. This is Claude Pelanne at Affiliate Starting Line. Stay with it, stay well, and we’ll talk to you soon.

 

 

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Market Samurai and ACRank Analysis http://affiliatestartingline.com/market-samurai-and-acrank-analysis/ http://affiliatestartingline.com/market-samurai-and-acrank-analysis/#comments Sat, 04 Feb 2012 20:00:44 +0000 http://affiliatestartingline.com/?p=3533 Market Samurai and ACRank Analysis Market Samurai Review – SEO competition module   //www.youtube.com/watch?v=7P1dDq71L90 Market Samurai SEO Competition Module I was doing backlink research in Market Samurai and noticed that it was no longer using Google pagerank in the backlink data tool. Instead, I found Majestic SEO’s ACRank tool and had no idea what the […]

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Market Samurai and ACRank Analysis

Market Samurai Review – SEO competition module

 

//www.youtube.com/watch?v=7P1dDq71L90

Market Samurai SEO Competition Module

I was doing backlink research in Market Samurai and noticed that it was no longer using Google pagerank in the backlink data tool.

Instead, I found Majestic SEO’s ACRank tool and had no idea what the data meant.

Market Samurai Blog

I first went to the Market Samurai blog ro read over the post on the new recovery changes the Eugene Ware and his team had implemented.

And in there I found the reference to the ACRank tool mention, but still had no idea what it really meant.

Majestic SEO Glossary

So I went to Majectic SEO and found the glossary of terms and went over a few hundred times to figure out what it was measuring.

That’s when I decided to do what I always do when I want to learn something.

I made a video.

Take a look and make sure I got it right. I’m pretty sure I did but you never know. There is always a nugget that passes through the sieve and I am fallible!

If I got it , the ACRank tool parses external links going to a web page into 15 different number sets.

A scale from 1 to 15, 15 being the most authoritative since in order to rank there you need over 1,417,176 incoming links.

Anyway you get the picture, the more you have links going to a page from an external root domain, the higher you move up the scale.

So Market Samurai, takes those ACRank data and uses that to measure a page’s link source to show a level of difficulty or lack thereof in your analysis.

It is not as accurate as Google pagerank but it is good enough for now until Market Samurai comes up with something better some time soon.

So there you have it.

Take a look at the video, you’ll see what I mean and I hope this will make it easier for you to evaluate what the numbers mean.

Stay with it, stay well and talk soon.

PS. As always, if you find this info helpful don’t forget to “tweet”,’like”,or Google + and tell all your friends.Many thanks.

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YouTube Channel New Design – Right Sidebar http://affiliatestartingline.com/youtube-channel-new-design-right-sidebar/ http://affiliatestartingline.com/youtube-channel-new-design-right-sidebar/#respond Wed, 25 Jan 2012 15:57:00 +0000 http://affiliatestartingline.com/?p=3519 YouTube Channel New Design – Right Sidebar New YouTube Channel Design //www.youtube.com/watch?v=d1UjeEyZkrw   The sidebar of the new YouTube Channel design has a lot of functionality that might interest you. The video highlights what you can do. You should fill in the text “About” box with a description of your channel.  Optimize it with keywords […]

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YouTube Channel New Design – Right Sidebar

New YouTube Channel Design

//www.youtube.com/watch?v=d1UjeEyZkrw

 

The sidebar of the new YouTube Channel design has a lot of functionality that might interest you.

The video highlights what you can do.

You should fill in the text “About” box with a description of your channel.  Optimize it with keywords that let the visitor know what your channel is about and that uses terms being searched for on YouTube.

You can also insert links to sites that you own or are of interest to your visitors.

There is the option of linking to FaceBook, Twitter and Google +. You should take advantage of that to establish some linking and increase your chances of getting noticed and ranking.

And there is another option of highlighting other Channels that you think are relevant to what you are doing and that might be of interest to your audience.

So take a look at the video and take action.

Stay with it, stay well and talk soon.

Don’t forget to ‘Like”.”Tweet” or Google + the content. Many Thanks!

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SOPA – PIPA Review http://affiliatestartingline.com/sopa-pipa-review/ http://affiliatestartingline.com/sopa-pipa-review/#respond Fri, 20 Jan 2012 14:36:27 +0000 http://affiliatestartingline.com/?p=3510 SOPA – PIPA Review I came across this video from Khan Academy in the comments of the issue on Matt Carter’s blog and am embedding it so you can get informed about this very important issue. It has serious implications for how information is shared on the web. Now I understand the concern Hollywood and […]

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SOPA – PIPA Review
Emmy Awards

NE Emmies I Won

I came across this video from Khan Academy in the comments of the issue on Matt Carter’s blog and am embedding it so you can get informed about this very important issue.

It has serious implications for how information is shared on the web.

Now I understand the concern Hollywood and the big media companies have. They don’t want folks stealing their content.

I produced content for television for over 25 years so I get their point.

I just think this approach is not the right way to go about it.

While the intent of these laws is benign and understandable, the devil is in the details and this video illustrates the dangers by citing some of the language of the proposed law.

Now, for the moment, the law has been shelved. But rest assured, this issue will come up again. So you should be aware of what is going on and contact your Congressional reps if you are a US citizen and stay informed.

Stay with it stay well and talk soon.

 

//www.youtube.com/watch?v=tzqMoOk9NWc

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YouTube New Channel Design http://affiliatestartingline.com/youtube-new-channel-design/ http://affiliatestartingline.com/youtube-new-channel-design/#respond Mon, 16 Jan 2012 23:54:04 +0000 http://affiliatestartingline.com/?p=3499 YouTube New Channel Design //www.youtube.com/watch?v=JAJCoXHfoh8 The YouTube New Channel Design has some customizable features that you will want to be aware of. Edit Channel In the video above you can see how to set up and using the “edit channel” function select the different features available. Edit Channel Nav Bar Once you are in the edit […]

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YouTube New Channel Design

//www.youtube.com/watch?v=JAJCoXHfoh8

The YouTube New Channel Design has some customizable features that you will want to be aware of.

Edit Channel

In the video above you can see how to set up and using the “edit channel” function select the different features available.

Edit Channel Nav Bar

Once you are in the edit area, you can start with the appearance screen under the Appearance tab and select the color schemes and graphic background for the site.

I go over this in another video.

In the Info Settings tab you can set up your meta title, meta description and you Feature,Feed or Video tab selection.

I also show you how to do this in greater detail in another video.

And finally you can go to the Featured tab and select which template you want to use for your Channel.

Don’t forget to check the “enabled featured tab” box if you want the “Featured” tab to appear in the main nav bar.

The other thing you want to do when you are done with the edit channel function, is go back to the main back office screen, go to the right sidebar and edit in a description of the Channel in the “about ” section.

This is important so you have your Channel properly optimized for your main and secondary keywords that define the site.

Don’t forget, YouTube is a search engine and needs all your meta titles,descriptions and keyword in order to serve up your channel for relevant queries and searches.

So take a look at the video and see how it can get you started.

Stay with it, stay well and talk soon.

Don’t forget to “like”,”tweet” or Google + this post if you can. Many thanks.

 

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YouTube Channel Redesign – Part 4 – Video Manager http://affiliatestartingline.com/youtube-channel-redesign-part-4-video-manager/ http://affiliatestartingline.com/youtube-channel-redesign-part-4-video-manager/#respond Wed, 11 Jan 2012 22:59:58 +0000 http://affiliatestartingline.com/?p=3482 YouTube Channel Redesign – Part 4 – Video Manager Video Management To Optimize Your Content   //www.youtube.com/watch?v=DspiBIJwkaA   In this video we take a look at the new video manager interface and what it can do for our video management. Select Video Manager To go to the Video Manager, your go to your main drop […]

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YouTube Channel Redesign – Part 4 – Video Manager

Video Management To Optimize Your Content

 

//www.youtube.com/watch?v=DspiBIJwkaA

 

In this video we take a look at the new video manager interface and what it can do for our video management.

Select Video Manager

To go to the Video Manager, your go to your main drop down box in the upper right corner of your main nav bar with the box of your channel name and select Video Manager from the drop down.

Left SideBar

The main Video Manger page will have a left hand side bar and a main column showing all your videos in chronological order.

At the top of the left sidebar is an “upload” button that is self explanatory.  There are other functions also there such as setting up to record with your webcam, creator tools and promoting your ads.

Under this button is a array of functions:

 

YouTube Video Manager Sidebar

YouTube Video Manager Sidebar

 

You can select any of these functions. So you can check out your uploads, playlists, history, your watch laters, your favorites or your likes.

This gives you a lot of options to manage your video needs in one easy place.

 

Main Column

The other thing is that the video manager gives you a lot of information in the main channel column in the page.

The column header has two buttons in the nav bar, “Add To” and “Actions” that activate when you select a video from your upload list.

The Add To lets you add your video to a playlist or whatever list you want.

The Actions button lets you delete your video, set your privacy setting or select your copyright preference.

There is a search box on the right that comes in handy when you want to find a video from a long list of uploads.

And there are some icons in the video box that tell you if the video is public, if it is monetized, and all the way to the right, how many times it has been viewed and how many comments there are.

Edit Button

The main button of interest is the edit button in a video box.

Click that and you go to an edit screen that lets you review and change all sorts of information form the description and tags to privacy, geo targeting, and how the public can interact with your content.

In the main nav bar on this page you will be able to go to Info Settings, Monetize your video, technically enhance, annotate, set captions, view your video on the youtube search result page and return to the video manager homepage.

 

All in all the video manager function offers a lot of options for optimizing the video experience. So you should check it out.

Check out the video and you’ll get a much better idea of how it all works.

In the meantime, stay with it, stay well and talk soon.

Don’t forget to “like”, “tweet” or Google +1 this article if you can. Many thanks

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YouTube Channel Redesign Part 3 – Nav Bar http://affiliatestartingline.com/youtube-channel-redesign-part-3-nav-bar/ http://affiliatestartingline.com/youtube-channel-redesign-part-3-nav-bar/#respond Sat, 07 Jan 2012 21:15:39 +0000 http://affiliatestartingline.com/?p=3469 YouTube Channel Redesign Part 3 – Nav Bar New YouTube Channel Navigation Bar //www.youtube.com/watch?v=75Dfr2sdf8A The new YouTube Channel Navigation bar is a compact three tab nav bar that offers a streamlined way of managing your channel. The three tabs are the Featured tab, the Feed tab and the Video tab Featured Tab If you select […]

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YouTube Channel Redesign Part 3 – Nav Bar

New YouTube Channel Navigation Bar

//www.youtube.com/watch?v=75Dfr2sdf8A

The new YouTube Channel Navigation bar is a compact three tab nav bar that offers a streamlined way of managing your channel.

The three tabs are the Featured tab, the Feed tab and the Video tab

Featured Tab

If you select the Featured tab as your default, what you will see when your Channel page displays is your latest uploaded video in the featured video display at the top of the channel and your uploaded videos listed in chronological order below.

This is what I have chosen for my channel.

The right sidebar displays my about information and a run down of my featured playlists and featured channels of other YouTubers who I think offer a good insight into how a successful channel is organized and designed.

 

Feed Tab 

Feed tab is probably the most popular as a selection because it shows all the latest activity of what you have been doing on YouTuvbe.  It shows the videos you have liked, commented on, favorited,uploaded subscribed to or added to a playlist.

Anything of note that you have done on YouTube will show up in the feed.

It’s a great way to let your subscribers know when you have new material and offers a great way to follow you on YouTube.

The right sidebar under the Feed tab displays the About information and Featured channels but does not show any Featured playlists that you see with the Featured tab.

 

Videos Tab

The Videos tab is self explanatory.  It displays all the videos you have uploaded to your Channel.

There is no right sidebar displayed when the Videos channel is loaded.

 

How To Configure The Navigation Bar

To configure the Nav Bar you go to the Edit Channel button on the upper right of the Main Nav bar and click it

You then go to the Info and Settings tab and select it.

And then you go to the drop down menu on the right under the Defautl Tab heading and select the default tab you want.

That is how you select the default tab you want for your channel.

You’ll note that the default tab that is selected will have a black background while the other two tabs will have gray backgrounds.

There is a check box under the Default tab drop down that you can check to send your subscribers to your Feed tab. This overrides whatever selection you have made in the drop down and ensures your followers will see your latest activity. That is an option you can take if you so choose.

And there you have it. The Channel Nave bar and how to use it.

Hope this has helped. Stay with it, stay well and talk soon.

If this post and the video have help don’t forget to give it a “like”, a tweet or a Google +. Many Thanks

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YouTube Channel Redesign Part 2 – Edit Channel http://affiliatestartingline.com/youtube-channel-redesign-part-2-edit-channel/ http://affiliatestartingline.com/youtube-channel-redesign-part-2-edit-channel/#respond Wed, 04 Jan 2012 00:58:33 +0000 http://affiliatestartingline.com/?p=3457 YouTube Channel Redesign Part 2 – Edit Channel YouTube Channel Redesign //www.youtube.com/watch?v=dVwVU7Gidfw   The Edit Channel Function One of the things about the new YouTube channel redesign is the ability to customize the look and feel of the channel, the ability to optimize the title, description and the nav bar and the ability to pick […]

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YouTube Channel Redesign Part 2 – Edit Channel

YouTube Channel Redesign

//www.youtube.com/watch?v=dVwVU7Gidfw

 

The Edit Channel Function

One of the things about the new YouTube channel redesign is the ability to customize the look and feel of the channel, the ability to optimize the title, description and the nav bar and the ability to pick a site template that suits your needs.

Appearance Tab

The first tab you see once you click the edit channel button is the Appearance Tab.

The first option you have is a button that lets you go back to the old YouTube channel look and feel.

Old Channel Button

If for any reason you find the new look not to your liking, then this is the option for you.

Avatar Button

The next option offered is the avatar loading button.

This lets you load an avatar from your computer to use as a marketing icon for your channel.

If you are like most channel creators, that is something you will do.

This feature is easy to use and will give you unique branding of your channel.

Custom Background

The last offering is the background color selection tab.

Here you can pick a color for your channel background.

Or if you have a custom background you would like to upload, you can select a menu choice from the drop down button and insert a custom background.

Default Tab

The last option you have available is the default tab button.

Here you can select which tab, the feature, the feed or the video  that you want as your default display when your channel loads.

The feature tab will load your latest video at the top of the content and display your playlist videos as a list under the main video.

The feed tab displays all you activities that you have had in your channel. All the videos you have liked, favorited, comment on; channels you have subscribed to and uploaded, basically all of your recent activity on your channel. This is the default of choice of a lot of channel owners.

And finally, the video tab displays all of the videos you have uploaded to your channel.

These are the basic choices you have under the default drop down menu.

There is one added function.  There is a check box you can check that will load the feature tab when any of your subscribers come to your channel.  That is because whenever you make a change to your channel, your subscribers are automatically notified and the thought is when they come to your channel, they will want to see your featured content and this selection will make sure they do.

So there you have it.  Take a look at the video above and you will get a visual rundown of  how all this works.

In the meantime, stay with it, stay well and talk soon.

PS. If you find this post helpful give it a “like”,a tweet or a google +. Many thanks.

For more information you can check out YouTube help about the Youtube Channel Redesign.

 

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YouTube Channel Redesign Part 1 http://affiliatestartingline.com/youtube-channel-redesign-part-1/ http://affiliatestartingline.com/youtube-channel-redesign-part-1/#respond Mon, 02 Jan 2012 02:40:15 +0000 http://affiliatestartingline.com/?p=3443 YouTube Channel Redesign Part 1  New YouTube Design //www.youtube.com/watch?v=ulw1g53ReLg   New Channel Design If you have a YouTube channel then you may have noticed that there is a new YouTube Channel redesign that has happened in the past couple of weeks. The new look and feel makes it easier to find and watch the content […]

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YouTube Channel Redesign Part 1

 New YouTube Design

//www.youtube.com/watch?v=ulw1g53ReLg

 

New Channel Design

If you have a YouTube channel then you may have noticed that there is a new YouTube Channel redesign that has happened in the past couple of weeks.

The new look and feel makes it easier to find and watch the content you have to offer, or at least that is its intended goal.

It offers you the channel creator a better way to organize and showcase your work and give your viewers the information they are looking for.

In YouTube’s own words the benefits are the following:

  • A more streamlined and consistent design
  • An easier way to find and view videos
  • New, more flexible layouts for featured content, and
  • A way to keep your audience engaged even when you don’t have new uploads

There are some things that don’t change. Again, according to Youtube, here is the list of things that stay the same:

“The following will remain intact and will not be altered as part of the Channels migration:

  • Videos
  • Playlists
  • Comments
  • Subscribers
  • Likes
  • Account Settings
  • About this user
  • Title
  • Tags
  • Visibility
  • Redirect URLs
  • Vanity URLs
  • Tracking Pixels
  • Google Analytics Account ID number
  • Avatars, and
  • Backgrounds images

All of these elements can be updated in the new design.”

So what does this all mean to the channel creator.

I think it means a better way to showcase your videos and organize them so that your best material gets highlighted.

The Header

The header is clean and gives a quick view of the channel’s view count.

Four Template Formats

And the format is offered in one of four templates each w ith its own way to present your channel content and the content of other channels you think your viewers would enjoy looking up.

The Video

The video above is an overview of the new channel design and what it has to offer you. So take a look and see for yourself.

And if for any reason you are not satisfied, there is the option of going back to the older design if you so choose.

So take a look, give it a try, check out what some of the leaders on YouTube are doing and go for it.

Stay with it, stay well and talk soon.

If you want to read up on it you can read the YouTube Help document on the New Channel Design.

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Happy Holidays From ASL –Red velvet hot chocolate recipe http://affiliatestartingline.com/red-velvet-hot-chocolate-recipe/ http://affiliatestartingline.com/red-velvet-hot-chocolate-recipe/#respond Thu, 22 Dec 2011 13:38:53 +0000 http://affiliatestartingline.com/?p=3437 Think outside the cake box! Red velvet cake is a classic dessert. However, sometimes a classic needs a little change. When it’s cold outside, this hot chocolate recipe will warm you up and keep that fun red velvet look! Red velvet cake is synonymous with delicious. It’s a classic Southern treat that has hit it […]

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Think outside the cake box!

Red velvet cake is a classic dessert. However, sometimes a classic needs a little change. When it’s cold outside, this hot chocolate recipe will warm you up and keep that fun red velvet look!

Red velvet cake is synonymous with delicious. It’s a classic Southern treat that has hit it big in bakeries all across the nation. However, don’t be scared to think outside the box when you want this sweet treat.

A fun way to switch things up is by taking the idea of this traditional cake and turning it into a delicious hot chocolate recipe. Its bright color and delicious chocolate taste will tickle both children and adults with delight. Plus, it’s a few less calories than devouring a whole cake.

Here is a great hot chocolate recipe you can try out for the Holidays.

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Does SEO Still Matter? http://affiliatestartingline.com/does-seo-still-matter/ http://affiliatestartingline.com/does-seo-still-matter/#respond Tue, 13 Dec 2011 13:46:58 +0000 http://affiliatestartingline.com/?p=3431 Technical SEO still matters, a lot! If you want to put your site’s best foot forward and make it the most visible possible in search engines, then you have to be a master in technical SEO. We all know that if we do not pay attention to the navigation architecture of our site, if we […]

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Technical SEO still matters, a lot!

If you want to put your site’s best foot forward and make it the most visible possible in search engines, then you have to be a master in technical SEO.

We all know that if we do not pay attention to the navigation architecture of our site, if we don’t care about the on-page optimization, if we mess up with the rel=”canonical” tag, the pagination and the faceted navigation of our web, and if we don’t pay attention to the internal content duplication, etc. etc., well, we are not going to go that far with Search.

This is a very insightful article on the state of SEO in the new Google environment.
I thought it would be a good thing to highlight and recommend you read it.

Hope it helps you out in your online business

Stay with it, stay well and talk soon.

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Posterous – How to Post From The Web And Google Reader http://affiliatestartingline.com/posterous-how-to-post-from-the-web-and-google-reader/ http://affiliatestartingline.com/posterous-how-to-post-from-the-web-and-google-reader/#respond Fri, 09 Dec 2011 14:36:29 +0000 http://affiliatestartingline.com/?p=3414 Posterous – How to Post From The Web And Google Reader   //www.youtube.com/watch?v=Ja6CM6ni1TE   Posterous – Content Curation and Content Sharing In my first video Posterous Bookmarklet Set Up, I showed how to get a bookmarklet up to your bookmark menu bar in the new Posterous user face. This allows you to access Posterous from […]

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Posterous – How to Post From The Web And Google Reader

 

//www.youtube.com/watch?v=Ja6CM6ni1TE

 

Posterous – Content Curation and Content Sharing

In my first video Posterous Bookmarklet Set Up, I showed how to get a bookmarklet up to your bookmark menu bar in the new Posterous user face.

This allows you to access Posterous from the web page you are viewing if you find you want to share that web page with any number of sites you have configured on Posterous.

In the second video, Posterous – How To Set Up Posterous, I showed you how to set up an account and configure that account using the “autopost set up” button and the “add service” button.

That is how you choose which services you want to auto post to, be it twitter, facebook, your blog or which ever service available in the long list of services that appear in the selection box.

 

In the third video above, I show you how you can access Posterous from any page on the Web and from your Google reader.

This ability to post dynamically from wherever you are gives you tremendous leverage in sharing with your core audience and followers. So take advantage of it as you establish yourself online.

 

Have a look and see for yourself. The video lays out much more succinctly and clearly how to do all this.

So have a look. Stay with it, stay well and talk soon.

If you find the video and this post helpful, please give it a “like”, a “tweet” or a Google +1. Many thanks.

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Posterous – How To Set Up Posterous http://affiliatestartingline.com/posterous-how-to-set-up-posterous/ http://affiliatestartingline.com/posterous-how-to-set-up-posterous/#respond Tue, 06 Dec 2011 19:06:40 +0000 http://affiliatestartingline.com/?p=3402 Posterous – How To Set Up Posterous     In the first video I made about Posterous,I showed how to set up a bookmarklet. The Set  Up This is because a tutorial I watched showed how to do it in an older version and the new user interface is different. But how do you set […]

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Posterous – How To Set Up Posterous

 

 

In the first video I made about Posterous,I showed how to set up a bookmarklet.

The Set  Up

This is because a tutorial I watched showed how to do it in an older version and the new user interface is different.

But how do you set up Posterous?

Posterous – How To Set Up Posterous is a video that does just that.

It shows you how to create an account.

It makes sure that you know that what you use as a username will become your first Posterous “Space”.

A “Space” is  a site. That is what Posterous calls a its proprietary web sites just like Squidoo calls its sites Lens.


Profile Set Up

Once you have your account set up, you want to fill in your profile information.

Make sure you create a back link in your profile to one of your authority sites.  Posterous is a great source for back links.

With your profile set up, you’re now ready to set up your “Space” for autoposting.

AutoPost Set Up

To do that go to your “Space” on the Manage Space page and click the floral button to see the drop down menu.

Go down to AutoPost Set Up and select it.

Then select the “Add Service” Button.

Adding Services

Here you’ll have a ton of services to select from. For each one you select it will ask you for your log in information for that service.

Once you go through the process you will have a bunch of services you can autopost to through Posterous.

In the video above, I show you how to set up a WordPress blog to autopost to.

Once you have done that your are ready to go and use Posterous to  autopost information you find anywhere on the web.

There is a third video that shows you how to do that so if you are done here just check that one out.

That’s it. I hope this was helpful.

Stay with it, stay well and talk soon.

PS- Don’t forget to give this post a “like”, a “tweet” or a Google +1. Thanks.

 

 

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cPanel Fix – Chrome Extension Conflict http://affiliatestartingline.com/cpanel-fix-chrome-extension-conflict/ http://affiliatestartingline.com/cpanel-fix-chrome-extension-conflict/#respond Sat, 03 Dec 2011 21:40:48 +0000 http://affiliatestartingline.com/?p=3399 cPanel Fix – Chrome Extension Conflict   //www.youtube.com/watch?v=AtaJZJBWu_s   cPanel Problem No print description under the icons I had a problem on both my iMac and my PC laptop.  When I would go into my cPanel using the chrome browser, my cPanel would render with out print descriptions under the icons in the panel windows. […]

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cPanel Fix – Chrome Extension Conflict

 

//www.youtube.com/watch?v=AtaJZJBWu_s

 

cPanel Problem

No print description under the icons

I had a problem on both my iMac and my PC laptop.  When I would go into my cPanel using the chrome browser, my cPanel would render with out print descriptions under the icons in the panel windows.

My cPanel felt very naked. Just icons to information about what they stood for.

So if fooled around clearing the cache and looking at the preferences in Chrome and just trying to figure out what could be causing the problem.

Things were OK in Firefox and Safari so I knew it wasn’t the cPanel.


I called Hostgator and asked what they thought and my customer service rep told me to check my extensions. That in all likely hood one of them was in conflict with Chorme or cPanel or both.

So I went into my extensions and disabled all.

And guess what?  Problem solved. Print descriptions reappear in cPanel.

Now the task begins. Turning the extensions on one by one to find the culprit.

Low and behold, about  a dozen in, the culprit causes the descriptions to disappear.

It was “Show Title Tag” version 1.6.1.  Disabled it and bingo, things are back to normal.

So here’s hoping this information can help you avoid wasting any time when if this happens to you, you have this post and video to see how to fix it.

That’s it.

Stay well, stay with it and talk soon.

PS. If this information helps, hit the “like”,”tweet” or Google +1 buttons. Thanks.

 

 

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What is Content Curation? – EContent Magazine http://affiliatestartingline.com/what-is-content-curation-econtent-magazine/ http://affiliatestartingline.com/what-is-content-curation-econtent-magazine/#respond Sat, 03 Dec 2011 20:03:52 +0000 http://affiliatestartingline.com/what-is-content-curation-econtent-magazine/ What is Content Curation? Content Curation is the act of discovering, gathering, and presenting digital content that surrounds specific subject matter. Though it is still considered a “buzz word” by many in the content world, content curation is now becoming a marketing staple for many companies with a successful online presence. via econtentmag.com This is […]

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What is Content Curation?

Content Curation is the act of discovering, gathering, and presenting digital content that surrounds specific subject matter. Though it is still considered a “buzz word” by many in the content world, content curation is now becoming a marketing staple for many companies with a successful online presence.

via econtentmag.com

This is a great way to get your head around content curation.

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Twitter Sign Up – Site Title and Username http://affiliatestartingline.com/twitter-sign-up-site-title-and-username/ http://affiliatestartingline.com/twitter-sign-up-site-title-and-username/#respond Thu, 01 Dec 2011 15:40:13 +0000 http://affiliatestartingline.com/?p=3382 Twitter Sign Up – Site Title and Username   //www.youtube.com/watch?v=69oJJ1OLHfc   Twitter Sign In   I read an interesting article about your twitter username and how you can change it without affecting your followers and your twitter account in general. While I was reading it I thought how much easier it would have been to […]

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Twitter Sign Up – Site Title and Username

 

//www.youtube.com/watch?v=69oJJ1OLHfc

 

Twitter Sign In

 

I read an interesting article about your twitter username and how you can change it without affecting your followers and your twitter account in general.

While I was reading it I thought how much easier it would have been to show the information in a video. It would have been much more complete and easy to understand.

So I decided to do a video about changing your username.

While doing the video I realized that the distinction between your username and your twitter site name were two different items controlled from two different places in your twitter account.

That is what this video is about.

 

How to Set Up and Sign In To Your Twitter Account

 

The first step is to sign up for a twitter account and there is where your will find it is important to think it through.

In the sign up screen the first field to fill in is the name field. Here you fill in the name of your twitter site. Some folks may use the same name for the site and username but generally they are often different because the username is limited to 15  characters and the name site can be longer up to 20 characters.

The second field is the email address field and that has to be an email address specific to that twitter account so you have to have a unique account set up for the purpose. I have a web site specific email address for each web site I build so I use that email address when setting up a twitter account to connect to that site.

The third field is the password field and there you create whatever password you want.

The fourth field is the username field. Here you are limited to 15 characters and this is the keyword that will appear in the URL of your twitter account in the address bar. So you want to take some care to make sure your username is keyword rich so that it appears in the url. It may not be the most important factor for ranking or SEO but it’s just good to get into the habit of thinking keyword and relevance whenever you can.

 

Twitter Confirmation Email

Once you have filled in all the fields and the information has been approved you submit and will go to a screen that will tell you to check your email box and to confirm your sign up.

Once confirmed you will go to a twitter sign in screen where you will log into your new twitter account.

 

Twitter Account Name

To control you twitter account name you want to first click the settings tab in the upper right hand screen drop down menu.

Once in the settings screen you want to click the profile tab in and fill in all the information on the page.

Your Twitter Account name  is the first field and it will reflect the name you chose when you sign up for the account.  You can choose to leave it or change it. Remember you have 20 characters to play with and that includes spaces.

The other fields to fill in are Geo location, web address for an associated website (this is important so do it, great for back links) and a bio box that you should fill with keyword rich descriptions of your business.

 

Twitter Username

Your twitter user name is very different from the twitter account name because it is shorter and because it appears in the URL for your account.

Here you should pick a keyword associated with your account, your business, your brand and make sure it is relevant,

The place you control your username in in the settings tab but under the account tab.

Here you can change your username to fit your business objectives and you can do it without affecting your existing Tweets, @replies, direct messages, or other data.

After changing it, make sure to let your followers know so you’ll continue receiving all of your Tweets with your new username.

 

Conclusion

There’s a lot more to setting up and using your account than what you find in this article and in the video above, but the point here was to draw the distinction between your Twitter Site name and your Twitter Username.

I hope this information does that and take a look at the video above to see all this in action.

So there you have it.

Stay well, stay with it  and talk soon.

PS – Don’t forget to “like”,”tweet” and Google +1 if this helped you out. Thanks.

 

 

 

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42 Content Marketing Commandments | Content Marketing Institute http://affiliatestartingline.com/42-content-marketing-commandments-content-marketing-institute/ http://affiliatestartingline.com/42-content-marketing-commandments-content-marketing-institute/#respond Sat, 26 Nov 2011 21:51:31 +0000 http://affiliatestartingline.com/42-content-marketing-commandments-content-marketing-institute/ via contentmarketinginstitute.com Content marketing is one of the most important and more abstract areas of marketing to understand. The content marketing institute is a great site for information and learning about this “story telling” marketing process. Here are some tips that are timeless that you should know about and follow in practicing best of breed […]

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Content marketing is one of the most important and more abstract areas of marketing to understand. The content marketing institute is a great site for information and learning about this “story telling” marketing process.

Here are some tips that are timeless that you should know about and follow in practicing best of breed content marketing.

Take a read and take it from there.

Stay well, stay with it and talk soon.

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Posterous Bookmarklet – How To Set It Up http://affiliatestartingline.com/posterous-bookmarklet-how-to-set-it-up/ http://affiliatestartingline.com/posterous-bookmarklet-how-to-set-it-up/#respond Thu, 24 Nov 2011 15:29:51 +0000 http://affiliatestartingline.com/?p=3365 Posterous Bookmarklet – How To Set It Up   //www.youtube.com/watch?v=zgcIhWajw9Q   Posterous Bookmarklet I was trying to figure out how to set up the Posterous Bookmarklet after watching a Challenge 2011 video and finally figured it out. So I decided make this video about it. Basically what you do is go to Posterous help and […]

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Posterous Bookmarklet – How To Set It Up

 

//www.youtube.com/watch?v=zgcIhWajw9Q

 

Posterous Bookmarklet

I was trying to figure out how to set up the Posterous Bookmarklet after watching a Challenge 2011 video and finally figured it out.

So I decided make this video about it.

Basically what you do is go to Posterous help and type in Bookmarklet.  

The url is http://www.posterous/help/bookmarklet/ .  Once three you click on the button on the upper right and drap the icon into your bookmark menu bar of which ever browser you are using.

I use Chrome.

And that’s it.

Once there if you find anything you want to forward to any number of platforms, be it  twitter, facebook, your website and so on, you can do it by clicking the bookmark and filling in the post box that appears. ( I’ll do another video about that).

And so there you have it.

I hope this is helpful. Check out the video above. Don’t  forget to “like”, tweet or +1 if you can. Many Thanks.

Stay well, stay with it, talk soon.

 

 

 

 

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Google Panda Update : Panda 3.1 on November 18 http://affiliatestartingline.com/google-panda-update-panda-3-1-on-november-18/ http://affiliatestartingline.com/google-panda-update-panda-3-1-on-november-18/#respond Thu, 24 Nov 2011 14:02:02 +0000 http://affiliatestartingline.com/google-panda-update-panda-3-1-on-november-18/ via seroundtable.com Found this article in Search Engine Roundtable and thought you would want to read it. Anytime Google makes an algo change I think we need to figure out what it means to our online activity. http://www.seroundtable.com/google-panda-31-14348.html

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Found this article in Search Engine Roundtable and thought you would want to read it. Anytime Google makes an algo change I think we need to figure out what it means to our online activity.

http://www.seroundtable.com/google-panda-31-14348.html

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Google+ Indexing, the Hunt for Pillows, Vinny’s SEO Checklist, and Texas BBQ http://affiliatestartingline.com/google-indexing-the-hunt-for-pillows-vinnys-seo-checklist-and-texas-bbq/ http://affiliatestartingline.com/google-indexing-the-hunt-for-pillows-vinnys-seo-checklist-and-texas-bbq/#respond Wed, 23 Nov 2011 15:12:21 +0000 http://affiliatestartingline.com/google-indexing-the-hunt-for-pillows-vinny%e2%80%99s-seo-checklist-and-texas-bbq/ via geekcast.fm Great podcast about Google + and lots more information about what’a happening in the affiliate marketing space from Lisa and Vinny. Vinny has got some great insights into Google + and more. Check it out and enjoy.

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via geekcast.fm

Great podcast about Google + and lots more information about what’a happening in the affiliate marketing space from Lisa and Vinny. Vinny has got some great insights into Google + and more. Check it out and enjoy.

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Amazon S3 – How To Create Buckets, Upload Data, Set Permissions http://affiliatestartingline.com/amazon-s3-how-to-create-buckets-upload-data-set-permissions/ http://affiliatestartingline.com/amazon-s3-how-to-create-buckets-upload-data-set-permissions/#comments Mon, 21 Nov 2011 14:56:54 +0000 http://affiliatestartingline.com/?p=3339 Amazon S3 – How To Create Buckets, Upload Data, Set Permissions   //www.youtube.com/watch?v=VRUzevLibzQ   Amazon S3 Video Series In the first video of this series, we saw how to set up an Amazon S3 account. this video we learn how to create buckets, upload data and set permissions to make our selected files public.   […]

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Amazon S3 – How To Create Buckets, Upload Data, Set Permissions

 

//www.youtube.com/watch?v=VRUzevLibzQ

 

Amazon S3 Video Series

In the first video of this series, we saw how to set up an Amazon S3 account.

this video we learn how to create buckets, upload data and set permissions to make our selected files public.

 

Create Bucket

Once you have logged into your S3 account, you’ll find a sidebar on your left and at the very top is a “create bucket” button.

When you click the button, it will open a dialog box in the middle of your screen and offer you options.

One option is to pick a name.

Now when you pick a name, you’ll have to pick something unique to Amazon S3.  All names are checked against the entire S3 database for duplication. That means if someone else has used the file name you will have to come up with something else.

S3 will suggest you use a company name as a prefix or something unique to you or your company as you search for a bucket name.

Once you have a bucket name, the ne In xt thing is to select a “region” that corresponds to your own geographic location or that closely matches the area from which you will be doing most of your business.

This has to do with where the data will be stored and where it will be served to maximize speed and minimize load times.

When you have a name and region picked out, click the “create” button on the lower right corner of the dialog box and your bucket is created.

Upload Data

To upload data to your bucket, select your bucket and then click the “upload” button on the upper left corner of the bucket menu bar.

You’ll notice the menu bar offers a list of functions:

  • Upload
  • Create Folder
  • Actions
  • Refresh
  • Properites
  • Transfers
  • Help

The one we are interested in now is ‘upload”

When you click upload, you will be taken to new “Upload Select Files” dialog box.

Here you want to click the “add files” button.  When you do click it, it will open you computer file system and you navigate to the data you want to upload.

When you select the file you want to upload (you can shift command several files) go down to the lower right and click the “open” button.

You will see the files appear in the “Upload Select Files” dialog box.

Go down to the lower right of the  “Upload Select Files” dialog box and click ‘Start Upload”

When you do, you will see new “Transfer” area appear below your “Upload Select Files” dialog box. It will display the file that is uploading and in the upper right a progress button showing how far you are into completing the task.

Once the transfer is done, your new file appears in the file area of your bucket.

 

Set Permissions 

When you upload data to your Amazon S3 account, all of the permission settings default to private.

That means that only the account owner has access to the data.

If you want to distribute the files for public consumption, like embedding videos or making reports available, you have to reset the permission of the file you want to make public.

To do that you have two ways to do it.

Right Click File

You select the file you want to make public, right click it and in the drop down menu select “make public”

That is the easy way.

If you want a more detailed approach, you can select the “properties” command in the drop down instead.

That will open up the “Properties” screen below the bucket where you will see  an information sidebar giving all the information about your file.

On the right is a box with a menu bar with three tabs: Details, Permissions, and Meta Data.

The Details tab gives you the link you will need to serve up the file you have made public. I would not change the default settings for storage or encryption.

The Permissions tab is where you will set the file to go public.  If you have already selected the “make public” command you will see a setting for “everyone” under the “grantee” box already in your data screen.

If you haven’t used the “make public” command, you can click the “add more permissions” command and open a new “grantee” command line, open the drop down, select “everyone” and check the “open/download” box only, move to the lower right and click “save” and you are done.

You now have a file that can go public.

You want to go back to the “Details” tab, copy the link and paste in your browser address bar and make sure it opens or plays if it is a video.

 

Conclusion

So there you have the basics on how to create buckets, upload data and set permissions for your Amazon S3 account.

All you have to do is take action and get going.

If you want to see how it’s done , just watch the video above and take it from there.

I hope this has been helpful.

Stay with it, stay well and talk soon.

PS. Don’t forget to “+ one “,” like” or tweet. Thanks.

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Amazon S 3 – How to Set Up An Amazon S3 Account http://affiliatestartingline.com/amazon-s-3-how-to-set-up-an-amazon-s3-account/ http://affiliatestartingline.com/amazon-s-3-how-to-set-up-an-amazon-s3-account/#respond Tue, 15 Nov 2011 19:36:07 +0000 http://affiliatestartingline.com/?p=3329 Amazon S 3 How to Set Up An Amazon S3 Account   //www.youtube.com/watch?v=YDbSsUabGkA   AWS S3 Amazon S 3 is one of the services offered by Amazon Web Services that you should know about. It is a great solution for storing all your data usingin a secure and safe environment and all for a very […]

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Amazon S 3

How to Set Up An Amazon S3 Account

 

//www.youtube.com/watch?v=YDbSsUabGkA

 

AWS S3

Amazon S 3 is one of the services offered by Amazon Web Services that you should know about.

It is a great solution for storing all your data usingin a secure and safe environment and all for a very low price.

It is easy to set up but takes a little time to figure out just to get used to the user interface.

The video I just produced shows you how to find the main page and how to find the link for the Amazon S 3 product page.

You should take the time to read through it to see what the service has to offer and to check out the pricing.

Amazon S3 Sign Up

Once you have got a good idea of what the service has to offer, you can click on the sign up button and begin the sign up button.

You will be asked to sign up using an email address and a password.

Once you have selected your email address and password, you will be directed to enter credit card information and then you will need to confirm with  an opt in email.

Once that is all done, you will be able to log in to your new account and check things out.

Amazon S3 Account

Amazon S 3 uses a hierarchical structure to organize you data.

It calls its folders “buckets”.  These “buckets” are the main folders in which you will load in subfolders with will hold your data in folders of their own.

It is all pretty self explanatory as you set up your account.

Safe and Accessible Data

Amazon S 3 is a great way to keep all your data in a safe and accessible environment either as back up or as a distribution center for your key data,

It is free to upload data and free to set up. You only pay when you download files and data. The product page shows the pricing so there should be no surprises there.

So there you have it.

In the next video we will see how to upload data and create buckets. We will see how the file structure works and learn how to set your permissions to allow the data to be distributed to the Web.

In the meantime, stay well, stay with it and talk soon.

 

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YouTube Playlist – How To Create A Playlist http://affiliatestartingline.com/youtube-playlist-how-to-create-a-playlist/ http://affiliatestartingline.com/youtube-playlist-how-to-create-a-playlist/#respond Wed, 26 Oct 2011 21:57:44 +0000 http://affiliatestartingline.com/?p=3313 YouTube Playlist – How To Create A Playlist Utube – How to set up a playlist   //www.youtube.com/watch?v=xDhUzzBg5oE   YouTube Playlist Set Up If you have a YouTube Channel, chances are you have picked and saved some of the videos you have viewed to a playlist. I have too except I never categorized my videos, […]

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YouTube Playlist – How To Create A Playlist

Utube – How to set up a playlist

 

//www.youtube.com/watch?v=xDhUzzBg5oE

 

YouTube Playlist Set Up

If you have a YouTube Channel, chances are you have picked and saved some of the videos you have viewed to a playlist.

I have too except I never categorized my videos, I just dumped them into a general playlist without any discrimination between music and marketing or anything for that matter.

In the video I made I show how you can create a list of playlists that are organized by keyword.

Keyword Playlist

In my case I had about 200 videos and they were all lined up in chronological order.

The thing is I have created video series around WordPress, cPanel, ScreenFlow, SEOmoz, Google SEO guide and on and on.

So  what I did was go to the search box in my video back office and type in a keyword.

The search returned all videos relating to that keyword and then I would create a playlist for that keyword.  Then I would select the videos for that keyword  and save those videos to the playlist.

In the video above I show you how to do that and you’ll see how that can come in real handy when you are searching for a video from a long list.

It’s just easier to find what you are looking for when it is organized to be found.

I actually refer to my videos all the time when I need to remember how to do something.

YouTube Playlist – Traditional

The traditional way to use the YouTube playlist is to watch a video and select the playlist button under the video window and save that video to playlist or create one to save it to.

Under this scenario you can create you playlist by whatever category or keyword you choose and organize your material to suit your way of thinking.

Conclusion

However you set up your YouTube playlist, you should make a point of starting and using a playlist system to get more out of the videos you have in your YouTube account.

That way you can optimize the use of the information you have at your disposal and see if it can help you better enjoy or even make you some money along the way.

So there you have it.  How to create a YouTube Playlist and make it work for you.

Stay with it, stay well and talk soon.

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Screen Capture – Screenflow 3.0 Callout Properties Review http://affiliatestartingline.com/screen-capture-screenflow-3-0-callout-properties-review/ http://affiliatestartingline.com/screen-capture-screenflow-3-0-callout-properties-review/#respond Tue, 04 Oct 2011 15:06:21 +0000 http://affiliatestartingline.com/?p=3268 Screen Capture – Screenflow 3.0 Callout Properties   Screen Capture Software Review   Screenflow 3.0 update   //www.youtube.com/watch?v=J55bPfoQobU   I finally figured out how to video the update of the Screenflow 3.0 Callout Properties. Video Inside a Video I had to video a video in order to demonstrate how the new Callout features worked because […]

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Screen Capture – Screenflow 3.0 Callout Properties

 

Screen Capture Software Review

 

Screenflow 3.0 update

 

//www.youtube.com/watch?v=J55bPfoQobU

 

I finally figured out how to video the update of the Screenflow 3.0 Callout Properties.

Video Inside a Video

I had to video a video in order to demonstrate how the new Callout features worked because Callouts only activate on a pre-taped screen capture.

That means I did a video in Screenflow ( I didn’t import a video from my video camera) and than pulled a Pirandello… I made a video from inside a video!

Classic Callout (Circle effect) Mouse Cursor

Anyway…I show how the classic Callout works as a circle effect you can magnify and resize.

Freehand Callouts

And then I show how the new freehand feature works to let you draw a square/rectangle instead of a circle.

There is also a spotlight circle cursor that lets you draw a path you want to highlight. And I show how it works.

ForeGround Window

The only thing I didn’t demo is the Foreground Window Callout since I couldn’t figure out what to use it for.

Once I figure that out, I’ll make a video to demo that feature.

So take in the video and have a go at Screenflow 3.0 Callout Properties.

Stay with it, stay well and talk soon.

PS. This is a great piece of software so click here to buy it and enjoy making really cool videos.

Screenflow 3.0 Screen Capture Software

Screenflow 3.0 Screen Capture Software


Learn More

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In The Plex Book Review http://affiliatestartingline.com/in-the-plex-book-review/ http://affiliatestartingline.com/in-the-plex-book-review/#respond Thu, 29 Sep 2011 16:02:57 +0000 http://affiliatestartingline.com/?p=3257 In The Plex Book Review   A Look At Google   //www.youtube.com/watch?v=BILHob14LzU     I just read In The Plex by Steven Levy.  It’s the story of Google and much more. Whatever you think of Google, this book gives you a great insight into how the company came about, how it thinks and how it […]

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In The Plex Book Review

 

A Look At Google

 

//www.youtube.com/watch?v=BILHob14LzU

 

 

I just read In The Plex by Steven Levy.  It’s the story of Google and much more.

Whatever you think of Google, this book gives you a great insight into how the company came about, how it thinks and how it operates.

If you are in Internet Marketing or Affiliate Marketing this is important because it makes you aware of the depth of talent and competence behind the machine.

It saved me some time, effort and money when I was watching a video for a product I am certain the engineers at Google will most certainly nail when they find it.

Take a look at the video if you haven’t already and get yourself a copy of the book.

It will put things into perspective and I think will help you make better decisions in growing your online business.

Stay with it, Stay well and talk soon.

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YouTubeTips : YouTube Browse and How To Use It http://affiliatestartingline.com/youtubetips-youtube-browse-and-how-to-use-it/ http://affiliatestartingline.com/youtubetips-youtube-browse-and-how-to-use-it/#respond Mon, 26 Sep 2011 17:19:42 +0000 http://affiliatestartingline.com/?p=3245 YouTubeTips:YouTube Browse and  How To Use It   Learn YouTube For Marketing   //www.youtube.com/watch?v=d1rIlEXcXaw   If you want to use YouTube for marketing,  then the YouTube Browse tab in the main menu bar is something you should look at. I have a series of marketing videos with plenty of YouTube tips on my YouTube Channel, […]

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YouTubeTips:YouTube Browse and  How To Use It

 

Learn YouTube For Marketing

 

//www.youtube.com/watch?v=d1rIlEXcXaw

 

If you want to use YouTube for marketing,  then the YouTube Browse tab in the main menu bar is something you should look at.

I have a series of marketing videos with plenty of YouTube tips on my YouTube Channel, ClaudePelanne.

 

Don’t forget to use the search box in the upper right of the channel, type in YouTube Marketing and you’ll see the videos appear.

The video above this post will take you through the Browse function in YouTube.

Tip 1

It’s great because it allows you to drill down in the category of your selection.

You can choose between videos, music, movies, trailers, and live streaming shows.

Just take you pick and then on the landing page hit the category button and start searching.

Tip 2

When you get to the first page after your subcategory selection, look for a more info link and click it.

This will take you down to more subcategories in your area. In my video we chose Sports and found videos on sports I would never have guessed would have anything on YouTube.

Tip 3

When you get to the subcategory you want click it and see how many videos appear.

Go through any or all and make sure you click the “more info” on the description box to see what keywords and tags are being used. They can give you ideas for what you can use when you broaden you reach in your niche research.

YouTube Browse Marketing Conclusion

The Browse function can be used as a marketing research and niche research tool to give ideas about material to cover and keywords to select as you develop your own website or your own product to sell.

So take a look at my video and make sure you give it a “like” or a “+One”, that would be greatly appreciated.

That’s it. Stay with it, stay well and talk soon.

Oh. Just had a transcript done of the video. So you can read that if you prefer.

Hey, Claude Pelanne here, Affiliate Starting Line. Welcome. This is going to be a video, an update really, on the YouTube channel of the browse function. In the old YouTube display, channel view, channel design to be more specific, there you used to get most viewed and most subscribed and that sort of thing. But it’s changed now, so let’s take a look.

So, you get to the YouTube browse function by coming up here. I’m not signed in so this is my YouTube home page straight up. And then, see the browse function here up on the menu. So, you click it. So, this is going to take you to the browse screen. Now, the browse screen, the reason I’m doing this is somebody asked me a question as to how they could track their YouTube videos on YouTube and how the browse function would help them do that. It really doesn’t.

If you want to track yourself on YouTube, just come up here and let’s say Google–I do it this way. I type in the keyword of a video that I’ve done, Google calendar browse. I just did a whole series on Google calendar, and I hit search. Then, I come looking here. Here’s the search results and here I can see these are paid results right up at the top and in position number one on the organic search is Google calendar browse, interesting calendars and guess what? That’s my video right there. So, it’s been up for a couple weeks but it’s hit number one. If somebody wants to know how to use the browse function in Google calendar, I’ve got the number one video right there and right now I’ve got 27 views. Not bad. It’s not Ray William Johnson, but it’s not bad.

So, the browse function has two areas you want to pay attention to. There’s the nav bar up here that show’s you video–it defaults to videos. But you have music, movies, shows, trailers, live, sports, education and news. And then under videos, you’ve got all these categories. Now, in the most case today, most viewed today, these are the videos that are the most viewed, obviously, over the last 24 hours. This one’s been up for two days, already has four million views. Two days, three million views. Two days, 3.8 million, 3.7 million. These are highly, highly viewed videos. Very popular.

So, you  can browse these and see what people are looking–here’s an iPhone. So if you’re researching iPhone, maybe you want to sell accessories to iPhone, man, this tells you right here that there’s an enormous interest in the iPhone. 3.8 million views in two days for this offer for iPhone accessories.

And then, down below it has recommended videos based on my viewing habits. And then, auto vehicles, comedy, entertainment, film animation, gaming, how-to, non-profits, people in blogs and so on. All the categories, Adele, music. Big Time Rush. So, iPhone right there. Look at that. So, this tells you right off the bat what’s going on in terms of videos. And then, you can go down, depending on where your niche is if you’re marketing, and check out these different categories to see what you can find out about your niche.

Now, if I click music, it’s going to browse in music. Now here, you can select your genres of music. So, if I’m into R&B, I click R&B and I’m going to get results for R&B. And, if I go back to all, it’ll give me what I started off with. And I really don’t want to do that. Sorry about that.

Movies, same thing with movies. You can look at all the new releases, all the types of different movies there are. And you can always come down here to categories and select the category of movies you’re looking for. Television shows, same thing. Look at your category. Look at the number of categories you can drill down on in this. And so on. And then, you can always scroll down and take a look and see what they’re selecting, top episodes of different shows. You’ve got an enormous amount of information here.

Trailers, this is movie trailers. Live shows, these are always fun because they’re always scrolling live. Again, these are live events. Check these out. You’ll find some interesting live events across a number of different categories. They’re from all over the world. And then, this is pushing live events coming up.

So, if you’re really doing some research and marketing, if you’re into sports, there you go. And you can drill down to all the different sports right here. And then, there are more sports. Look at all these sports you can drill down to. So, free running, enduro, basketball, auto racing, cross-country cycling, sailing. I mean, there’s a wealth of stuff you can browse for.

Education. School break, you’re right. There it is, in the middle of a school break. So, in education. Let’s go back. SomehowI, it blew out of browse. Let’s go back here, go to education. Now, you’ve got all the education categories: primary and secondary, lifelong learning, university. That sets what these three information screens are here. You can scroll through these information screens to see what they have to offer.

And you can go down here on the verticals and take a look at the different categories that’s offered: science, engineering, math, business, lifelong learning. And the different–Khan Academy is fantastic. It’s really got everything you really want to know in there. My kids use it and I use it. Lifelong learning, so you’ve got Google. This is really a fantastic resource.

And then, for newshounds, you’ve got all the news here. Top news, local news from my community and so on. So, this is very interesting, the way it’s set up. So, even though it starts and defaults on videos, when you use browse you really want to come down and navigate through all of these different headers in the nav here, in the nav bar. And you’ll find you can drill down and learn about your niche, and you may be able to find some interesting videos about your niche that you can embed. And if not, they’ll give you ideas to market for yourself.

So, that’s it. YouTube browse in the new channel design. Very useful tool. I hope this video has been helpful. This is Claude Pelanne of Affiliate Starting Line. Stay with it, stay well. And don’t forget to like it, tweet it, and comment on it. And that’s it. So, have a great day. Talk soon.

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Screen Capture – ScreenFlow 3.0 Annotations Properties http://affiliatestartingline.com/screen-capture-screenflow-3-0-annotations-properties/ http://affiliatestartingline.com/screen-capture-screenflow-3-0-annotations-properties/#respond Wed, 21 Sep 2011 13:36:42 +0000 http://affiliatestartingline.com/?p=3236 Screen Capture – ScreenFlow 3.0 Annotations Properties   How to use the Annonations Function in ScreenFlow 3.0   //www.youtube.com/watch?v=oMdU4tdkPao   In the video I show how to use the annotations feature in ScreenFlow 3.0 Media Tab I start the video with a recap of importing media using the media tab functions. Text Tab I also […]

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Screen Capture – ScreenFlow 3.0 Annotations Properties

 

How to use the Annonations Function in ScreenFlow 3.0

 

//www.youtube.com/watch?v=oMdU4tdkPao

 

In the video I show how to use the annotations feature in ScreenFlow 3.0

Media Tab

I start the video with a recap of importing media using the media tab functions.

Text Tab

I also do a quick recap of how to insert text in a lower third position on the screen using the text tab function

Annotations Tab

I then go into the annotation tab and show what the arrow, line, filled square, open square and circle look like and how you can modify them.

I show how you can set the time for the effect in the timeline and how to put in dissolves if you want to.

If you haven’t yet seen the video, just take a look and see how you can use this really useful feature.

If you find this video helpful don’t forget to click the “like” button and the “+ One” button. I thank you for that.

Stay with it, stay well and talk soon.

PS- check out my YouTube Channel for all sorts of useful videos and you can check out my other videos on ScrrenFlow 3.0 right on this site.

ScreenFlow 3.0 Review Part 1

and

ScreenFlow 3.0 Part 2 Media Properites

 

Learn More


 

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Screen Capture – ScreenFlow 3.0 Part 2 – Media Properties http://affiliatestartingline.com/screen-capture-screenflow-3-0-part-2-media-properties/ http://affiliatestartingline.com/screen-capture-screenflow-3-0-part-2-media-properties/#comments Thu, 15 Sep 2011 13:23:13 +0000 http://affiliatestartingline.com/?p=3213 Screen Capture – ScreenFlow 3.0 Part 2 – Media Properties How To Use The Media Properties Function //www.youtube.com/watch?v=baqTwWTYaww   I made video 2 to show the two functions of the Media Properties tab. The first is a button at the bottom of the Media Properties box that lets you import media ( videos, photos, audio […]

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Screen Capture – ScreenFlow 3.0 Part 2 – Media Properties

How To Use The Media Properties Function

//www.youtube.com/watch?v=baqTwWTYaww

 

I made video 2 to show the two functions of the Media Properties tab.

The first is a button at the bottom of the Media Properties box that lets you import media ( videos, photos, audio files).

The other lets you select your record functions.

I show how to import videos from your computer, or anywhere else for that matter.

The nice thing is you can select a video you have imported, wait a couple of seconds and you’ll see a play button appear on the video, and then hit it to see the video run.

This allows you to check out the video before you start editing.

There are two ways load a video into your timeline channel.  You can drag it over or you can double click it and it will install on a dedicated timeline channel.

When you are in the timeline channel you can right click the video and select to separate the audio and it will then install audio on a dedicated timeline channel.

Nice functionality that makes it easy to edit sound.

Anyway I have a video so check it out and don’t forget to like and plus one if you find the information helpful. That would be greatly appreciated.

I also have a video Part One called Screen Capture -ScreenFlow 3.0 Review if you want to see the first video of the series.

I have a 6 part series on ScreenFlow on my YouTube Channel. Just type in ScreenFlow in the search box and it will pull up all the videos for you.

Thanks and Stay with it, stay well and talk soon.

Enjoy.

 

Learn More


 

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Screen Capture – ScreenFlow 3.0 Review http://affiliatestartingline.com/screen-capture-screenflow-3-0-review/ http://affiliatestartingline.com/screen-capture-screenflow-3-0-review/#comments Tue, 06 Sep 2011 17:21:10 +0000 http://affiliatestartingline.com/?p=3152 Screen Capture ScreenFlow 3.0 Review   //www.youtube.com/watch?v=KHOQLyLht6I   I just upgraded my screen capture tool ScreenFlow to the latest version 3.0. It has some very interesting and new features. For example under the files drop down you now have a New Empty Document function that opens a new screenflow document Main Window. Remember how you use […]

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Screen Capture

ScreenFlow 3.0 Review

 

//www.youtube.com/watch?v=KHOQLyLht6I

 

I just upgraded my screen capture tool ScreenFlow to the latest version 3.0.

It has some very interesting and new features. For example under the files drop down you now have a New Empty Document function that opens a new screenflow document Main Window.

Remember how you use to have to record something to open a new document? Well the New Empty Document selection means you don’t have to do that any more.

When you load in a video into the channel below the timeline you can right click the channel and select to separate the audio and it automatically sends the audio to new channel below.

New Features

 

Call Out Properties

In the Call Out Properties tab of your palette you can now select different regions on your screen with a paint brush tool, blur the content, add shadows, and create a default style.

 

Annotations

In the new annotations tab, you can draw circles, squares, lines and arrows on your video and adjust the size, color, postion and thickness. You can also define annotation styles.

 

Improved Timeline

You can add a timeline from the Preferences window,set a default height, set default duration of still images and use SMPTE timecode.

You can also reorder tracks,resize them,delete them, insert space and set your duration of your transitions from the inspector window.

 

Media Library

You can now preview video or audio in you media library.

You can also resize the library items.

Audio

You can view audio waveforms and clipped audio peaks in the timeline and edit accordingly.

You can smooth audio levels, remove background noise and convert text to synthesized speech…Not bad!

 

Export Improvements

You can customize you export presets and see the time remaining in exports.

You can export to iPad with an iPad preset. 3.0 will export to vimeo and YouTube.

It has 720 and 1080 support for YouTube Publishing.

 

Video Canvas and Lion OS

3.0 also has some canvas improvements that let you move video clips around, set the position for an object by entering the coordinates into the inspector and change the background color of your canvas.

3.0 also is compatible with Lion OS with features like Autosave,Resume,Versions and full screen mode.

I am going to be doing a video series and with that in mind, follow this post is the first video intro of Screenflow 3.o.

So have a look and remember if you find it helpful, please give it a Like and a Google +1.

Stay with it, Stay well and Thanks and Enjoy

 

If you want to see the full series of videos I have on ScreenFlow go to my YouTube Channel and type in ScreenFlow the search box on the upper right of the Channel screen and you will get all the videos.
[wdgpo_plusone]


Learn More

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The Challenge http://affiliatestartingline.com/the-challenge/ http://affiliatestartingline.com/the-challenge/#respond Thu, 01 Sep 2011 13:39:44 +0000 http://affiliatestartingline.com/?p=3127 The Challenge 2011 There is a great way to get started that costs you absolutely nothing and it is called The Challenge. It is a program offered by Ed Dale, Dan Raine, Robert Somerville (better known as Guru Bob) and it is designed for the beginner who is looking to build a business online. Now […]

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The Challenge 2011

There is a great way to get started that costs you absolutely nothing and it is called The Challenge.

The Challenge with Ed Dale

The Challenge with Ed Dale

It is a program offered by Ed Dale, Dan Raine, Robert Somerville (better known as Guru Bob) and it is designed for the beginner who is looking to build a business online.

Now there are many programs that are great and I am going to do a series of reviews of the ones I have taken and continue to use.

But The Challenge is the very first one I took back in August of 2008 ( it was called The 30 Day Challenge back then) that I found the most helpful in getting to understand this thing called Internet Marketing and Affiliate Marketing.


It was free and continues to be free so there is no risk to you at all.

What does cost is some of the steps in the process that involve domain name registration, hosting and buying tools like Market Samurai if you choose to do so.

The thing is that this program has grown for about 900 people who took the first Challenge in 2005, to 35,000 who took it in 2008 when I first found it, to an expected 100,000 who will sign up this year.

The course material is really well designed by a team of Internet Marketers who are actually practicing what they are teaching, so you will get a full array of options of tactics and strategies to develop an online business.

And remember, the operating term here is ONLINE BUSINESS.  This is a business not amateur hour. So you have to be prepared to invest time and money over the long haul if you expect to see results.

But this program will get you started on the right footing while you get to meet interesting folks along the way.

I am no longer new to the business, but I am still a ways from being a super affiliate. So I plan on taking this and I hope to get my family in with me like we did last year when we put together my daugher’s site OrigamiGift.co.

You will learn something no matter what your level of expertise so take a look at this program and take it at your own pace and on your own schedule.
The Challenge

Take the Challenge and learn how to make your first $1 online.

PS. The links here are affiliate links so if you take the course and sign up I will get a commission if you purchase anything through the program.

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Affiliate Summit East 2011 Part 2 http://affiliatestartingline.com/affiliate-summit-east-2011-part-2/ http://affiliatestartingline.com/affiliate-summit-east-2011-part-2/#comments Mon, 29 Aug 2011 21:32:16 +0000 http://affiliatestartingline.com/?p=3108 Affiliate Summit East 2011 Part 2   Early Bird Whiteboard In the first video reviewing Affiliate Summit East, I mentioned the early bird whiteboard that I thought was a real gem for attendees to take in. It started at 8 am on Monday and Tuesday and was a really great session critiquing web sites and […]

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Affiliate Summit East 2011 Part 2

 

Early Bird Whiteboard

In the first video reviewing Affiliate Summit East, I mentioned the early bird whiteboard that I thought was a real gem for attendees to take in.

It started at 8 am on Monday and Tuesday and was a really great session critiquing web sites and offering really helpful information.

It was run by Eric Nagel, but there were other knowledgeable people in the room who were experts in their own right so that made for some very good feedback.

But there were a couple of other really good resources.


The Bloggers’ Lounge ( also the Press Room)

The bloggers’ lounge was a room set aside for the press and bloggers covering the conference and was a place where you could find people who are nice to know.

In my case I ran into Vinny O’Hare by chance walking down a main lounge and introduced myself. I listen to his podcasts that he produces with Deborah Carney and wanted meet them to tell them how much I appreciated their work.

Well he invited me to stop in and see him and meet Deborah in the Bloggers Lounge when I got a chance. And that’s what I did.

The place was where presenters and big industry names hung out and blogged about what was happening.

So that was another great opportunity to get to meet really interesting folks.

Ask The Experts

The third resource was called Ask The Experts and was an end of the second day event where you could join a group run by an expert and ask any questions you wanted.

In my case I wanted to get information about setting up a Facebook page properly and I went to the Facebook table and learned a hell of a lot in the hour I spent there. It was run by Justin Rondeau who was a great presenter. Lots of questions from the group made for a really great session.

So there you have it.  I made this video to fill out the information about what was available to you at Affiliate Summit and hope this will help in planning your own agenda if you decide to go to Affiliate Summit West or if you return to New York for Affiliate Summit East next year.

Take a look at the video and enjoy.

 

 

//www.youtube.com/watch?v=lr1mC1oQyQ0

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Affiliate Summit East Review 2011 Part 1 http://affiliatestartingline.com/affiliate-summit-east-review-2011-part-1/ http://affiliatestartingline.com/affiliate-summit-east-review-2011-part-1/#comments Fri, 26 Aug 2011 19:44:14 +0000 http://affiliatestartingline.com/?p=3099 Affiliate Summit East Review 2011 Part 1 I just spent last Saturday through Tuesday in New York City attending the Affiliate Summit East conference at the Hilton in Manhattan. It was a great time in which I sat in on a bunch of conference presentations, all well run and well attended. Some were more interactive […]

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Affiliate Summit East Review 2011 Part 1
Affiliate Summit East 2011 Logo

Affiliate Summit East 2011

I just spent last Saturday through Tuesday in New York City attending the Affiliate Summit East conference at the Hilton in Manhattan.

It was a great time in which I sat in on a bunch of conference presentations, all well run and well attended.

Some were more interactive than others but the presenters were all industry names with a lot to offer.  So all you had to do is show up and soak it in.

There were three full days of conferences, working the merchant and affiliate network expo areas.

I met some really interesting people and was there from 8 am until 8 pm on one day.

If you are in the business or just starting out, this is a great event to attend just to meet the best and brightest and learn a whole bunch while you are doing it.

I made a video so take a look and enjoy.

//www.youtube.com/watch?v=IVXVYkZr3CY

 

 

 

 

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