Image and Search Engine Optimization
With the use of images and video, you need to be aware of optimizing these types of content so that search engines can crawl and read them.
While HTML text is the language search engines can read and understand, images and video are not anything they can parse and make any sense out of.
So if you are using images or moving pictures, you need to tell your search engine crawlers what they cannot readily see.
How do you do that?
Create keyword rich and understandable alternate text and descriptions for your pictures and videos.
In WordPress, your image upload screen has data entry boxes for a title, alternate text, captions and a description that you should fill in with the appropriate information that will serve the purpose of optimization your non HTML portion of your site content.
If you follow the simple procedure of filling in that information, you will go a long way in optimizing your content for a maximum of SEO effectiveness. This will help you rank and will make the communication with your readers all the more effective.
To see an example, just watch the video below.
That’s it. I hope this information is helpful.
Stay with it, stay well and may your travels be prosperous.