Affiliate Marketing for Beginners: How the Bonus can increase your Affiliate Income
In the affiliate marketing business you will have plenty of competition regardless of what niche or market you chose to sell to. You will need to look for any edge you can to convert your site visitors into buyers. One way is to offer the free report or eBook. But you can go one step further and really make a mark. Offer a bonus. Your customer will appreciate the service and information and you will gain the trust and confidence you are working hard to develop.
What is a Bonus?
The bonus can consist of another report or eBook, a dvd or audio file or maybe a price discount on your primary product if your prospect buys through your affiliate link. This price discount can work very well on high priced items such as language software or training packages that can run into hundreds of dollars.
Competitor Product Launch
A typical super affiliate product promotion consists of the super affiliate launching his or her latest product through a network of fellow super affiliates. These affiliates all promote the product to their respective lists of customers thereby setting up a formidable sales funnel that can go to six, seven or eight figures in total reach. That is a really tough thing to compete against if you are in the same space.
One way to compete against this type of marketing is to set up a special promotion for your customer who purchases through your affiliate link. Bonuses can take a number of forms. For example, you could offer a free seat at a Webinar on a subject of interest to your prospect with a well known expert; maybe yourself. A video demo of a product or service is another effective bonus tool. The video could come with transcribed notes that complement the package. That is becoming very common in the offerings of internet marketers today. Audio interviews with well known experts are also now commonly offered as bonuses in all sorts of promotions.
Pricing discounts are increasingly popular. A typical language package costs between $200 and $700. So a discount of $75-$150 is something that could easily be offered and an incentive or bonus to cement the deal.