How To Use Data HighlLighter
Webmaster tools is a resource you are provided for free.
So why not learn to use it?
One feature that comes in real handy is Data Highlighter.
What it does is allow you to identify your content so that the search engine bot can parse what your content is about to the new database management process that defines Google Semantic Search.
It means that Google will have an easier time matching your content not only with keywords directly related to your title, url, headings or links but also to related terms that users may write that can connect them with your information.
What Data Highlighter does is match your information with Schema defined terms that will make the semantic process easier to interpret your content.
The tool allow you to define key elements of your article or information to the schema defined terms the search engine needs to parse out the date to the correct index.
So take a look at the video and I think the visuals will make all this giberish I just wrote more understandable.
None of this is going to necessarily directly result in higher ranking or increase your authority or anything like that. Only your content and your relationship with your audience will do that over time.
But it will increase your chances of connecting to people who stand to benefit from your knowledge and that will increase your ranking and authority.
So have a look at the video and as always, give it a plug:”Google+,”Like”,”Tweet”,”Pin”,”Stumble” or whatever.
Many thanks for your support. Stay well, stay with it, talk soon.