When I was doing some research on where one of my sites was ranking for some keywords, I found the search results were placing it in the number one position.
I knew that that was not the case and that the personalization and real time features of the latest Google search updates were skewing my search results.
One way around this in to sign out of your Google account if you are signed in and then repeat the search process.
Another way is to find and turn on Google incognito mode.
Here is what Google says happens when you go incognito:
“You’ve gone incognito. Pages you view in this window won’t appear in your browser history or search history, and they won’t leave other traces, like cookies, on your computer after you close the incognito window. Any files you download or bookmarks you create will be preserved, however.”
“Going incognito doesn’t affect the behavior of other people, servers, or software. Be wary of:
- Websites that collect or share information about you
- Internet service providers or employers that track the pages you visit
- Malicious software that tracks your keystrokes in exchange for free smileys
- Surveillance by secret agents
- People standing behind you”
So there you have it. A way to avoid leaving a trail in your browser history, your search history or collecting cookies.
This comes in handy if you are on someone else’s machine and don’t want to leave a trail behind you. And it is a good way to see results free of personalization if you are checking site ranking for a particular keyword.
To find the Incognito mode function in Chrome, go the the wrench in the upper right hand corner for the menu bar and select the New Incognito Window from the drop down menu.
If you want to see how to do it, check out the video below.
There you have it. Stay with it, stay well and may your travels be prosperous.